How to Plan a Book Launch That Hits Amazon Bestseller Status

Client chat! My client, Dr. Jenna Copper and I talk about the strategies we're using to make Amazon Bestseller List—again—with her latest book, Role Call.

Ever wondered what it takes to write, position, and launch a book and hit Amazon Bestseller status?

In today’s episode, I’m sharing the behind-the-scenes strategy that helped my client Jenna Copper plan, position, and execute a chart-topping book launch.

From leveraging the Amazon algorithm to exactly what we did to drive first-week sales, this episode breaks down the actionable steps you can take to make your book launch a success.

Whether you’re a first-time author or planning your next bestseller, you’ll walk away with a proven framework for launching with intention and hitting your goals.

What You’ll Learn in This Episode:

• How we reverse-engineered the book launch to hit Amazon Bestseller status.

• Why the first week of sales is critical (and how to maximize it).

• The power of social proof and early-bird bonuses in driving sales.

• How to leverage Amazon’s algorithm to rank in your category.

• Time management tips for balancing life and launching your book.

Episode Highlights:

• [00:02:00] The importance of starting with a clear goal (and working backward).

• [00:05:30] How Jenna’s intentional launch strategy led to Amazon Bestseller success.

• [00:10:45] Using social proof to build excitement and credibility during your launch.

• [00:15:00] The secret to leveraging Amazon’s algorithm for first-week visibility.

• [00:18:30] Why offering a bonus resource can boost launch-week sales.

• [00:25:00] Jenna’s advice for authors managing a busy schedule while writing and launching.

Resources Mentioned:

Jenna Copper’s book: Role Call – Available on Amazon

Free Download: Book Launch Checklist – Click Here to Grab It

Connect With Jenna:

• Instagram: @drjennacopper
• Website: www.jennacopper.com

Connect With Me:

• Instagram: @chynell.moore and @routineyourdream

• Website: www.routineyourdream.com

Ready to take your book launch to the next level? Let’s map out a custom strategy together. Click here to learn more about my coaching services.

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