Business Growth Hacks

Beefy Marketing
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Business Growth Hacks

Business Growth Hacks is the #1 podcast for quick, actionable business advice. We get it, time is precious, and that's why we won't waste yours. Our episodes? Always under 10 minutes. We’re all about giving you real value, really fast. Tune in every weekday. Whether it's about ramping up your marketing, nailing your finances, leveraging technology, or just getting more done in less time, we've got you covered. So, hit that subscribe button, share it with your friends, and let's start growing together. See you in the next episode!

  1. 5 DAYS AGO

    No Matter What: Mindset and Growth

    In this powerful episode of the Business Growth Hacks podcast, your co-host John is joined by Luis Scott—attorney, author, entrepreneur, and speaker—to discuss the keys to thriving in business. From preparing your mindset for adversity to leveraging grace and love in leadership, Luis shares actionable insights and personal stories, including how he turned his life around during challenging times. This episode is packed with motivation and practical tips for entrepreneurs ready to level up. Key Points: [0:00] Welcome Luis Scott Introduction to Luis Scott, his background, and the mindset that breeds success. [2:25] The No Matter What Mentality Luis emphasizes the importance of resilience and shares his personal story of overcoming financial struggles with sheer determination. [4:16] Proactivity in Tough Times Luis advises entrepreneurs to focus on lead generation as a way to combat business challenges. [5:56] The Story Behind "It Has to Hurt" Luis explains the inspiration for his book and the idea that embracing struggles leads to personal and professional growth. [8:58] Transforming Leadership with Love and Grace Insights from Luis's latest book on why treating team members with empathy and understanding fosters success. [10:48] Practical Advice for Entrepreneurs Luis shares where to find his books and consulting services while offering encouragement for staying consistent in the journey of entrepreneurship. Quotable Moments: [2:25] "Bad times are going to come, but if you have a no matter what mentality, you can overcome those things." – Luis Scott [7:15] "Life just hurts, and when we accept the journey as part of it, everything changes." – Luis Scott [10:14] "You pay them to show up; if you want them to work, you’ve got to love them." – Luis Scott Links Mentioned in the Episode: Luis Scott’s WebsiteBeefy Marketing Whether you're battling tough times or looking for a fresh perspective on leadership, Luis Scott’s insights offer actionable steps to help you grow your business. Remember to focus on the process, stay proactive, and approach your team and challenges with empathy. If you found value in this episode, subscribe, leave a review, and share it with your fellow entrepreneurs. Check out Luis's books and Beefy Marketing’s resources to continue your journey to success.

    12 min
  2. Overcoming Workaholism: Finding Work-Life Balance

    20 NOV

    Overcoming Workaholism: Finding Work-Life Balance

    Do you find yourself trapped in the cycle of constant work, endless emails, and never-ending to-do lists? In this episode of Business Growth Hacks, Andrew Brockenbush and John dive into six powerful strategies to help workaholics break free from their habits and embrace a healthier balance between work and personal life. From redefining urgency to mastering the art of saying no, this episode offers actionable tips to regain control of your time and energy.   Key Points:   [0:00] - Introduction: Are You a Workaholic?   Defining workaholism and why this episode is essential for achieving balance.   [1:12] - Step 1: Redefine Urgency   How to identify what truly needs immediate attention and avoid unnecessary stress.   [2:19] - Step 2: Reinvent Your To-Do List   Use tools like the Eisenhower Matrix to prioritize high-impact tasks over busy work.   [3:41] - Step 3: Learn to Say No and Delegate   The importance of empowering your team and focusing on what matters most.   [4:26] - Step 4: Fix Your Workaholic Clock   Track and realistically estimate task durations to prevent burnout.   [6:06] - Step 5: Manage Rumination   Stop overthinking work after hours with mindfulness and intentional mental boundaries.   [7:27] - Step 6: Embrace Rest and Recovery   Understand the power of sleep, hobbies, and intentional breaks to enhance productivity.   [9:31] - Recap and Final Thoughts   Implementing just one or two strategies can lead to significant improvements in work-life balance.   Quotable Moments:   [3:42] - “Saying no doesn’t mean you’re dropping the ball; it means you’re making space for what truly matters.” - Andrew Brockenbush   [7:11] - “I’ll be more productive and intentional if I come back tomorrow fresh and rested.” - John  Fritzsching [9:59] - “Rest is part of your productivity strategy. Sometimes a small break gives you the creative space you need.” - Andrew Brockenbush   Links Mentioned:   Beefy Marketing: https://www.beefymarketing.com Breaking free from workaholism doesn’t require a total lifestyle overhaul. Start small by trying one or two of the strategies discussed in this episode and see the positive impact on your work and personal life. Don’t forget to share this episode with a fellow workaholic and subscribe for more actionable advice to keep growing smarter, not harder!

    11 min
  3. Fearless WordPress Updates: 5 Foolproof Steps

    19 NOV

    Fearless WordPress Updates: 5 Foolproof Steps

    In this episode of Business Growth Hacks, hosts Andrew Brockenbush and the John get into WordPress maintenance strategies that every small business owner and entrepreneur should know. From routine backups to staging sites, discover how to navigate updates without risking downtime or headaches. Tune in to master these five essential steps and keep your website running like a pro!   Key Points:   [0:00] - Introduction to WordPress Maintenance Why regular updates and proper preparation are critical for a smooth website experience.   [0:54] - Step 1: Check Your PHP Version   Understanding PHP and why upgrading to version 7.4 or higher enhances speed and security.   [2:19] - Step 2: Backup Your Site   The importance of database and full-site backups as a safety net for any update mishap.   [2:51] - Step 3: Set Up a Staging Site   How to test updates in a staging environment to prevent issues on your live website.   [3:40] - Step 4: Update Plugins and Themes Safely   Avoid compatibility issues by updating plugins individually and replacing outdated ones.   [4:39] - Step 5: Try the Beta Tester Plugin (Bonus Step)   For tech-savvy users, beta testing offers a sneak peek into future WordPress features.   [6:18] - Final Thoughts: Why These Steps Matter   Save time and avoid stress by staying proactive with your WordPress maintenance.   Quotable Moments:   [1:54] - “Always, always, always back up your site before an update. This is your insurance policy.” - Andrew Brockenbush   [2:51] - “It's better to find out on a test site that you have an issue rather than on your live site or from customers trying to purchase.” - Andrew Brockenbush   [6:18] - “A few simple steps now can save you a world of hassle down the road.” - Andrew Brockenbush   Links Mentioned:   Beefy Marketing: https://www.beefymarketing.com Backup Plugins:  Updraft Plus: https://updraftplus.comBackupBuddy: https://ithemes.com/backupbuddy/ Staging Plugins: WordPress Staging: https://wordpress.org/plugins/wp-staging/Duplicator: https://wordpress.org/plugins/duplicator/ Proper WordPress maintenance ensures your site stays secure, fast, and reliable. Implementing these steps can save you significant time and trouble. Don’t forget to subscribe, share this episode with fellow business owners, and connect with Beefy Marketing for more insights to grow your business!

    8 min
  4. Contractors vs. Employees: Smart Scaling for Your Business

    14 NOV

    Contractors vs. Employees: Smart Scaling for Your Business

    In this episode of Business Growth Hacks, Andrew and John help business owners navigate the tricky decision of hiring contractors or employees as they scale. By exploring the pros, cons, and costs of each option, they offer practical advice for building a team that aligns with your long-term goals. Listen in for insights on choosing the right hires to sustain growth, minimize costs, and support your business vision. Key Points: [0:28] - The Big Decision: Contractor or Employee?   John and Andrew introduce the episode’s focus—helping business owners determine the best hiring strategy as they scale. [1:09] - Defining Contractors vs. Employees   They explain the key differences, including control, commitment, and cost implications of each type of worker. [3:00] - When Contractors Shine   Contractors provide flexibility and cost savings, ideal for short-term projects or fluctuating workloads. [5:11] - Benefits of Employees   Employees offer stability and are a great fit for roles needing consistency, deep product knowledge, and cultural alignment. [7:11] - Making the Right Choice for Your Business   Consider factors like budget, business needs, and control to choose the best fit for your roles and goals. [8:45] - Hybrid Approach: Mixing Contractors and Employees   Using both contractors and employees allows flexibility, with contractors filling specialized short-term roles and employees in core positions. [10:21] - Pitfalls to Avoid   Avoid misclassifying workers, over-relying on contractors for essential roles, and underestimating long-term costs. Quotable Moments: [1:31] "Contractors work independently and follow their own processes, which can be freeing, but it’s limiting if you need day-to-day input." - Andrew [5:00] "Employees bring stability and are committed to your long-term vision, essential when scaling a business." - John [8:05] "Blending contractors and employees lets you scale flexibly without sacrificing the consistency needed for core roles." - Andrew Links Mentioned: Beefy Marketing: http://www.beefymarketing.com Choosing between contractors and employees is essential for scaling smartly. By understanding each option’s benefits and limitations, you can build a balanced team that fits your needs. For more tips on scaling, subscribe to Business Growth Hacks, and follow Beefy Marketing for ongoing insights.

    11 min
  5. Master Black Friday: Save Your Mind And Margins

    13 NOV

    Master Black Friday: Save Your Mind And Margins

    In this episode of the Business Growth Hacks Podcast, Andrew and John share strategies to boost Black Friday sales without losing your margins or peace of mind. From prepping your website for high traffic to leveraging social proof and crafting post-purchase follow-ups, these actionable insights are tailored to help businesses thrive during the holiday rush. Listen in for expert tips on maximizing revenue and building customer loyalty this season. Key Points: [0:00] - Introduction to Black Friday Opportunity   Andrew and John dive into the potential of Black Friday for maximizing sales and how starting early can set you up for success. [1:12] - Start Promoting Early   Rather than waiting until the last minute, they recommend starting teasers and pre-sales 2–3 weeks in advance to build anticipation among customers. [3:35] - Ensuring Your Website Is Ready for High Traffic   Tips on website optimization, including compressing images and ensuring your site is mobile-friendly, and advice to help prevent crashes during peak shopping times. [6:17] - Streamlining the Checkout Process   Make checkout smooth by reducing unnecessary steps and offering various payment options, from guest checkout to options like Apple Pay and Shop Pay. [8:00] - Customer Loyalty During Black Friday   Encourage loyalty by offering exclusive deals for VIP customers and email subscribers. This keeps customers engaged and increases the chance of repeat business. [9:40] - Boosting Order Values with Bundles and Upsells   Strategies like product bundles and upsells at checkout can significantly increase the average order value, adding to your bottom line. [10:36] - Leveraging Social Proof   Customer reviews, user-generated content, and highlighting popular products increase trust and drive conversions during the busy shopping season. [11:16] - The Importance of Post-Purchase Marketing   Black Friday is just the beginning; follow up with targeted emails, loyalty bonuses, and special offers to turn one-time buyers into long-term customers. Quotable Moments: [1:34] "The earlier people know about your Black Friday deals, the better—start priming customers weeks in advance." - Andrew [4:49] "If your site crashes on Black Friday, you’re not just losing sales—you’re risking losing customers for good." - John [8:28] "Use Black Friday to strengthen customer loyalty, not just to drive one-time sales." - Andrew Links Mentioned: Beefy Marketing: http://www.beefymarketing.com With Black Friday just around the corner, applying these strategies can help your business stand out and secure both immediate sales and long-term customer loyalty. Don’t forget to subscribe to the Business Growth Hacks Podcast for more valuable tips and insights to help your business thrive. And good luck with those Black Friday sales!

    14 min
  6. Million-Dollar Strategies: The Power of Data-Driven Decisions

    12 NOV

    Million-Dollar Strategies: The Power of Data-Driven Decisions

    In this episode of The Business Growth Podcast, Adam Callanan, co-founder of BottleKeeper, shares his journey from humble beginnings to creating a multi-million dollar company that caught the eye of Shark Tank investors and eventually sold to private equity. Adam dives into the math and strategy that drove BottleKeeper’s rapid growth, emphasizing the power of data-driven decisions in scaling a business. He also shares advice on navigating investor relationships and optimizing cash flow to stay self-sustaining, making this episode a goldmine for entrepreneurs who aim to grow without sacrificing control. Key Points: [0:00] Introducing Adam Callanan and BottleKeeper   Adam Callanan, a serial entrepreneur, shares how he co-founded BottleKeeper, which skyrocketed to $8 million in sales without outside funding or employees. [1:09] Making it to Shark Tank   Adam recounts his experience appearing on Shark Tank, including the long process of securing a spot on the show and how BottleKeeper was already a major success before filming. [2:21] The Real Value of Shark Tank   While the show’s investor angle was appealing, Adam reveals that BottleKeeper’s true motivation for going on Shark Tank was the exposure it could bring to the brand. [4:38] The Power of Knowing Your Numbers   Adam stresses the importance of understanding business finances to grow sustainably, sharing that clear financial metrics allowed BottleKeeper to scale profitably without external capital. [7:02] Self-Sustaining Growth Over Venture Capital   Adam explains why building a profitable business model can be more advantageous than seeking investors, giving entrepreneurs control over their company’s future. [10:57] Why Math Matters in Marketing   He highlights how calculating ad spend and ROI became critical to scaling, noting that most businesses under $20 million make dangerous mistakes by not having a data-driven ad strategy.  Quotable Moments: [2:06] “We just wanted to get in front of the panel… for us, it (Shark Tank) was really about brand exposure.” – Adam Callanan [4:47] “The biggest risk is getting an influx of orders and not having the systems in place to handle it—that’s where things can blow up.” – Adam Callanan [7:10] “If you understand the math, you don’t need investors… you’ll have the control and flexibility that comes from being self-sustaining.” – Adam Callanan  Links Mentioned: - BottleKeeper on Shark Tank (Season 10, Episode 6): https://abc.com/shows/shark-tank -Bottle Keeper:  - Pentane - Adam’s latest venture: https://pentane.com - Connect with Adam on LinkedIn: https://www.linkedin.com/in/adammcallinan/ - Beefy Marketing: https://beefymarketing.com Tune in to hear Adam Callanan’s practical insights for sustainable growth and the vital role of numbers in decision-making. Subscribe to The Business Growth Podcast and follow Beefy Marketing on social media for more valuable business tips. Visit BeefyMarketing.com to elevate your marketing strategy.

    13 min
  7. Building Trust & Connection: Secrets to Winning Customers in Business

    11 NOV

    Building Trust & Connection: Secrets to Winning Customers in Business

    In this episode of Business Growth Hacks, hosts Andrew and John dive into insights from the High Level Summit and share invaluable lessons on why customers buy from brands they like. Featuring advice from marketing expert Billie Jean, the episode explores how small businesses can create genuine connections, showcase authenticity, and win customer loyalty. From getting comfortable on camera to incorporating storytelling, these strategies will help business owners stand out and foster trust, turning brand followers into devoted customers.  Key Points: - [0:47] - The Likability Factor   Billie Jean shares a powerful insight: "If people don't like you, they won’t buy from you." Andrew and John break down why likability is essential for business success. - [1:54] - Adding Personality to Content   Generic content often falls flat. Injecting your unique voice and story into your posts can create a stronger bond with customers. - [3:24] - Building Trust Through Transparency   Show your real side to build trust. Share your brand’s journey, mission, and even its challenges to establish a genuine connection. - [4:04] - Actionable Tips for Business Owners   Simple actions like showing your face on social media or responding personally to comments can make your brand more relatable and memorable. - [7:15] - The Power of Value-Driven Content   Not every post should be a sales pitch. Share educational or entertaining content to create a sense of community around your brand.   Quotable Moments: - [4:04] "People want to see the face behind the brand." — Andrew Brockenbush - [7:34] "Genuine connection plus valuable content—that’s the secret formula." — John Fritzsching  Links Mentioned: Beefy Marketing: http://www.beefymarketing.comBeefy Marketing on Social Media: https://www.facebook.comInstagram: https://www.instagram.comYouTube: https://www.youtube.com Thanks for tuning into Business Growth Hacks! Remember, building a brand that people connect with is about more than just sales. It’s about showing your human side and creating value for your audience. Subscribe and join us again for more actionable tips on growing your business.

    9 min
  8. Shifting Gears: How to Pivot Successfully

    8 NOV

    Shifting Gears: How to Pivot Successfully

    In this episode of Business Growth Hacks, Andrew Brockenbush and John Fritzsching tackle the essential skill of pivoting in business. They compare pivoting to shifting gears in a manual car, explaining when to recognize the need for change, how to approach a pivot, and ways to manage the speed and control required for smooth transitions. With tips on avoiding common mistakes and making mid-course adjustments, this episode is a must-listen for anyone considering a new direction for their business. Key Points: [0:31] - Recognizing the Need to Pivot   Andrew and John discuss how to tell when it’s time to pivot, like noticing "engine" signals in a business such as flat sales or market changes. [2:29] - Making the Shift   Pivoting needs intentionality. Half-hearted attempts can lead to stalling, so the hosts emphasize fully committing when making a significant shift. [3:28] - Avoiding Over-Acceleration   Going “full throttle” can lead to burnout and confusion. Managing speed is crucial to avoiding mistakes and giving changes time to gain traction. [4:34] - Mid-Course Adjustments   Pivots often require adjustments. The hosts talk about using data to refine strategies without abandoning the shift entirely. [5:16] - Committing to the Pivot   Constantly shifting gears without giving time to settle can stall progress. They stress the importance of riding out a pivot to see its full impact. [5:41] - Balancing Speed and Control   A successful pivot balances speed with control. Rushing into changes without measured steps can lead to errors, while moving too slowly risks missing opportunities. [6:01] - The Importance of Data   Using metrics as an “RPM meter” allows you to gauge the effectiveness of a pivot and make necessary tweaks without losing momentum. Quotable Moments: [0:56] “Just like driving, pivoting in a business takes practice. You won’t always get it right the first time.” – John Fritzsching   [3:09] “A pivot needs to be intentional. Without full commitment, you might stall your business.” – Andrew Brockenbush   [6:01] “Once you’re in the right gear, enjoy the smooth ride and let the pivot do its job.” – John Fritzsching   Links Mentioned: Beefy Marketing: https://www.beefymarketing.com Pivoting is a powerful strategy for growth, but it requires timing, commitment, and control. Recognize the signs for a shift, make intentional changes, and give your pivots the time they need to succeed. Tune in for more business insights, and don’t forget to leave a review if you found this episode helpful!

    8 min
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About

Business Growth Hacks is the #1 podcast for quick, actionable business advice. We get it, time is precious, and that's why we won't waste yours. Our episodes? Always under 10 minutes. We’re all about giving you real value, really fast. Tune in every weekday. Whether it's about ramping up your marketing, nailing your finances, leveraging technology, or just getting more done in less time, we've got you covered. So, hit that subscribe button, share it with your friends, and let's start growing together. See you in the next episode!

Information

  • Channel
    Beefy Marketing
  • Creator
    Beefy Marketing / Business Growth Hacks
  • Years Active
    2021 - 2024
  • Episodes
    227
  • Rating
    Clean
  • Copyright
    © Copyright 2024 Beefy Marketing / Business Growth Hacks
  • Show Website
    Business Growth Hacks

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