10 Tips for Recording Video for your Tour and Travel Business

Welcome to another episode of Lookers into Bookers, the podcast that helps tour and travel businesses turn their audience into loyal customers. I’m your host, Chris Torres, and today, we’re diving into one of the most powerful tools at your disposal: video marketing.

In this episode, we’ll be exploring 10 tips for recording video for your tour and travel business, inspired by a popular post from Chris Torres of the Tourism Marketing Agency. Whether you’re a seasoned filmmaker or just starting out, these practical strategies will help you create high-quality, engaging videos that captivate your audience and drive bookings.

From planning your content with purpose to mastering simple shooting techniques like the rule of thirds, and even editing to the rhythm of a music track, we’ll cover everything you need to know to make your videos shine. And here’s the best part: you don’t need expensive equipment. With a smartphone and some thoughtful execution, you can produce professional-looking videos that tell your story, promote your tours, and connect with travellers.

So, grab your notepad, get inspired, and let’s make video marketing work for your business. It’s time to turn those lookers into bookers!