Youtalk

Youtech

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MARKETING

Youtalk

If marketing is a journey, Michael and Wilbur are two steadfast explorers. Join them as they tackle all aspects of what running an agency is like and how marketing is changing in today’s world. Each episode is different—but every single one is worth your while. -Insight on what marketing agency execs do daily, the problems they have, and the solutions they solve -Raw, real, and unrehearsed footage—consisting of just one take -New episodes published each week

02/06/2022

Reflecting on 10 Years in Business (Bonus Show)

Today's episode is a special one. Join Wilbur and Norris as they chat about what the past 10 years of Youtech means to them. And in case you were wondering—no, they aren't debating this time.

23 min
06/05/2022

Content vs. Design

Episode Highlights 1:35 - Great Content Doesn't Ensure Reads 4:55 - Content Converts...Design Draws In 7:03 - Fitting Words Around Design 9:02 - "A Picture Is Worth 1,000 Words" 10:10 - "I Don't Need 1,000 Words" 13:25 - Selling Something Without Saying Anything In the marketing world, content and design are often neck and neck. When designing a campaign, what comes first? How can you sell something without words (like Apple does)? What's better? The answers are all here, in Episode 5 of Youtalk. Wilbur is arguing for design. Norris is ready to die on the content hill.

18 min
31/03/2022

Sales vs. Marketing

Episode Highlights 1:22 - Market Well Instead of Hiring More Salespeople 4:55 - Get More Potential Customers With Sales 7:45 - Marketing Establishes Trust (Just Like Sales) 11:50 - A Lot of People Prefer Personal Sales 16:43 - The Consensus of Sales vs. Marketing A tale as old as time...sales vs. marketing. To get sales you need marketing. But marketing isn't always enough. In this showdown, Norris and Wilbur discuss what's the better strategy: sales or marketing? Wilbur is all for sales. Norris is on marketing's side. This episode's conclusion may surprise you—or maybe you already know the clear winner.

21 min
11/03/2022

Should Your Business Exist in the Metaverse?

Ah yes...the Metaverse. For some, it's still a foreign concept. Others have already bought their first virtual real estate (hi, Snoop Dogg). Regardless, the Metaverse opens up the conversation for how business will be conducted in the virtual world. But let's start with the basics—should your business be in the Metaverse? Wilbur says yes. Norris disagrees. Who are you siding with? Choose your stance below. Timestamps 2:09 - Start Small 2:45 - The Risks 5:58 - NFTs & the Future 9:25 - Where Would You Start? 11:02 - The Final Verdict

17 min
03/03/2022

PPC vs. SEO

Episode Highlights 1:05 - The Best Long-Term Strategy 2:58 - How To Get Instant Results 5:07 - Less Money, More Benefit 8:45 - PPC or SEO: How To Choose 13:29 - Diversification...Always So...whose side are you on?

15 min
15/02/2022

Should You List Pricing on Your Website?

Episode Highlights 3:07 - Pricing Puts You in a Box 4:51 - "I'm Wasting So Much Time Here" 8:42 - Pricing & the Complexity of the Solution 14:50 - To Price or Not To Price: The Answer So...who won this debate? Let us know.

16 min
03/12/2021

Explaining the Metaverse

Episode Highlights 1:07 - Digital Is the New Reality 7:32 - How Tech & Marketing Create Demand 12:58 - How Marketing Will Change P.S. Meta might be a bit ahead of its time, but it’s something to keep an eye on and adopt early before the metaverse is saturated.

14 min
18/11/2021

Thinking About the Opportunity Cost

Episode Highlights 2:09 - Do Something You've Never Done Before—It's Important 8:41 - Good and On-Time VS. Perfect and Late 13:48 - Try...Just Try 16:39 - Perfectionism: The Enemy of Opportunity 21:20 - Comfortability: The Enemy of Progress P.S. Throw it at the wall. Lose the money. Don't settle. Then succeed.

25 min

If marketing is a journey, Michael and Wilbur are two steadfast explorers. Join them as they tackle all aspects of what running an agency is like and how marketing is changing in today’s world. Each episode is different—but every single one is worth your while. -Insight on what marketing agency execs do daily, the problems they have, and the solutions they solve -Raw, real, and unrehearsed footage—consisting of just one take -New episodes published each week

Creator

Youtech
Years Active

2020 - 2022
Episodes

53
Rating

Clean
Copyright

© Youtech
Show Website

Youtalk