Marketing Unleashed

Tailwind
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  • MARKETING
Marketing Unleashed Podcast

Tired of “expert” advice you’re not sure if you can trust? Tailwind is an official Pinterest and Instagram partner, so the tips you hear will keep your accounts and your business growing. No “hacks,” no “cheats,” just solid advice that works. Hosted by Alisa Meredith, Marketing Manager at Tailwind and Jeff Sieh of Manly Pinterest Tips, we aim to make world class marketing easy for everyone.

  1. 10/02/2022

    Using Authenticity to Reach Your Dream Clients with Lesa Banks

    If you want to know how to use authenticity to connect with your audience and leverage your personality and strengths, there's no better teacher than Lesa Banks of The Pajama Marketer! Previously a Fortune 500 marketer, Lesa re-examined her life and career when she became a stay-at-home mom. She realized that marketing didn't have to be hard and require the long workaholic hours she was used to, and she set out to teach women how to simplify marketing for a better work-life balance!  If that balance is what you're after, or just to learn how to connect with your audience using yourself, you won't want to miss this powerhouse interview!

    27 min

  2. 06/01/2022

    A Family's Life on the Road with Never Stop Adventuring

    Youtubers Christine and Kevin Skelton began Never Stop Adventuring after a six-month RV trip inspired the husband-and-wife duo to quit their jobs and take their lives (and their kids!) on the road full time. In this inventive tale of a family that packed up into an RV and began a journey of a lifetime, you'll find out how the couple balances monetizing their content with raising their family, along with useful tips for managing a digital presence from remote places in the US. Enjoy!

    49 min

  3. 08/12/2021

    Turning Hardship Into Change with Soap Addiction

    *Just a note - this episode touches on topics that may be troubling to some, including drug use and addiction.* Soap Addiction, Jennifer Turner's handcrafted goat milk business did not start out as a business venture. It was a hobby, one to escape the pain and stress of being a mother of three children caught in the throes of drug addiction. But when Jennifer found the courage to tell her story, and place a powerful mission behind her soaps, she not only found sales - she found relationships and community. Now Soap Addiction is a beacon of hope for loved ones to get clean, and Jennifer is a proud business owner and mentor to families all over walking in her shoes. You won't want to miss this tale of a small business owner with a powerful mission, and how it affected a community around her. From Jennifer, you can learn just how important the why is behind your business, hear a success story that will probably make you weep (We're not crying, you're crying!), and learn practical things along the way like letting people help, and crafting an exit plan. Enjoy!

    39 min

  4. 29/11/2021

    Kenna McCall on Telling Stories with Eco-Friendly Jewelry

    In our latest edition of Tailwind Talks, we sat down with Tailwind member and artistic jeweler Kenna McCall to talk about her business TerrAdore Art Jewelry. In this interview, we talk about all things ethical mining, designing with heart, and how the pandemic spurred Kenna to take her business to the next level with digital marketing. You'll want to hear Kenna's unique tale and passion for eco-friendly gem retrieval that shows in every area of her small business. Enjoy!

    44 min

  5. 17/11/2021

    How Jane Caldwell Built a Business of Imagination

    Jane Caldwell prides herself on a business built around children's imaginations. The Rowdy Ladybug sells versatile kids dress-up clothes that allow for several fantastic outfits from the same costume! Not only do her unique products allow children to be as innovative and changeable as they like, but it also makes storage and cleanup for caretakers easier than ever! Today we're talking about Jane's unique career path, and the pivotal shift from college professor to stay-at-home mom, and how sewing opened the door to an unforgettable business venture. Find out more about Jane at https://rowdyladybug.com/

    50 min

  6. 09/11/2021

    The Mother-Daughter Duo Serving Recipes to 7.8 Million Pinners

    We sat down with the mother-daughter duo behind the successful food blog Savor the Flavour to talk about all things growth, starting a business with loved ones, and most importantly - what's for dinner. Listen in as we talk about how Brooke and Emma got their start, how they divvy up business tasks and some must-know food photography tips and tricks that will level up your game like no other!

    22 min

  7. 09/11/2021

    Non-Negotiables for Marketing a Small Business

    When it comes to marketing a small business, there is no limit to the money-making ideas you’ll encounter and no shortage of gurus who want to tell you how to grow your sales.   So, what’s really critical to your success? What are the non-negotiables?   We’ll be talking with Courtney Petersen and Abbey Oslin of Duo Collective. The pair’s marketing superpower is small business growth, and they run their OWN small business both teaching and doing marketing for small businesses. How absolutely meta is that!

    49 min

  8. 03/11/2021

    Lifelong Hobby to Profitable Business with Nana's Crafty Home!

    When Tonya Bush took the leap to quit her steady 9-5 job and pursue her dream of crocheting full-time, she wondered if she was making the right decision. And so did her former employer, who half-jokingly told her, "we'll see you in a year." But Tonya and the newly-minted Nana's Crafty Home DID see something in one year, and that was her income being fully replaced - four years ahead of her five-year plan. Listen in as Tonya talks crochet, Pinterest, following your dreams, and building communities that matter in this amazing tale. She's honest about what was hard, what was easy, and what kept her going, as well as all the things she had to learn along the way! Learn more about Tonya Bush: https://bit.ly/nanascraftyhome

    55 min
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About

Tired of “expert” advice you’re not sure if you can trust? Tailwind is an official Pinterest and Instagram partner, so the tips you hear will keep your accounts and your business growing. No “hacks,” no “cheats,” just solid advice that works. Hosted by Alisa Meredith, Marketing Manager at Tailwind and Jeff Sieh of Manly Pinterest Tips, we aim to make world class marketing easy for everyone.

Information

  • Creator
    Tailwind
  • Years Active
    2018 - 2022
  • Episodes
    99
  • Rating
    Clean
  • Copyright
    © All Rights Reserved Tailwind 2021
  • Show Website
    Marketing Unleashed

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