#15 - The Grind and the Gains: Turning Passion into Products with Sierra Whiskey Fitness

In this episode, Sierra Rathbun of Sierra Whiskey Fitness shares her story of starting her microgym business and finding her niche working with women. From her early days as an Air Force veteran learning functional fitness to developing her brand focused on strength, confidence and wellness, Sierra discusses her journey and lessons learned along the way.

Learn tips for finding your fitness niche, overcoming entrepreneurship challenges, and prioritizing self-care while building a business.

Sierra also gives a tour of her workshop and prototypes she's developing.  Sierra shares valuable advice applicable to any entrepreneur.

Connect with Sierra on Instagram @SierraWhiskeyFitness and at her website sierrawhiskeyfitness.com

If you're interested in starting your own microgym business go follow @GORXFitness on Instagram and grab the FREE Microgym Startup Guide (link in bio)