Blacka Di Danca on Releasing Music, Dancing And Success As A Creative Entrepreneur

Blacka opened up about how this world is working through us, that we are all part of a purpose much greater than ourselves. When you pursue your dreams, it’s not the saying of you’ll never work a day in your life. It really is a lot of work, but the work is a lot more worth it. This whole pursuit is far bigger than us, than Blacka. Our goals, our purpose is bigger than ourselves.

He talks about the cliche of a dancer when asked how long they’ve been doing it being their “whole life”. But, in his case this is very much the case. Born and raised in Brooklyn, New York he was always raised on that Carribean culture of dance and music. In fact his close family was a popular group called New Kingston. He tells the story of getting more formally into dance and how it too started young, but really lead to a life long journey of learning everything about the art form that brought him to incredible places of success.

Even though he was the breadwinner for the family, he shares how he made the tough decision to chase his dreams. The decision was made easier as he realized how much he hated the idea of living with regret and that he at least wanted to know that he had true answers as to whether it was possible to make a living doing what he loved. This is the key to chasing our big dreams.

Blacka is a very philosophical leader in the creative and social media space whether he fully recognizes it or not. We talked about how poetic his responses can be. We also discussed how time does not truly exist and the fact that perfection is death. He shared that life goals are not about doing things perfect. Rather we should do things with integrity, and adjust up as we improve. 

Blacka really truly is a team player, which is evidenced by his NFT company as well. In many ways it is built around giving back. He does this by providing practical projects to companies who may be new to Web 3. For example, their venture Non-Fungible Tampons is geared toward alleviating the challenges people face around period poverty.

Blacka started to realize the time, energy and resources he put into helping other artists succeed, even though it was fun, didn’t come back to him as the dancer, or choreographer. So, because he grew up around music as well, he began publishing his own music., so royalties from the music itself could support his career too. Since he already had fans all over the world, the success of his records came pretty quickly. The buss down challenge that came from one of his records became viral and people were balancing things on their heads to his music. He shares how a challenge like this can really ignite the sharing of music, and bring together a community of supporters. 

There was so much packed into this episode it’s hard to summarize. For example Blacka even has his own shoe line, so we talked about how to get started in that industry too. Dealing with adversity and seeing the upside to struggles was a big part of us covering his recent struggles with post concussion syndrome and having to take some time off from his passions. We got into lifelong learning, as well as goals we have for the future and why we do what we do.

Memorable Quotes

“Perfection is death”

“Life is just about networking and meeting people”

“There is no I in Team, no matter if you spell it forward or backward."

Key To Marketing Your Brand

1. Identify your brand tones and when you want to use them. Know when to be serious, sympathetic, comedic or teach.
2. Be aware of how you want to come across and how your audience is perceiving your message.
3. Know your brands “why”, what is your mission and purpose? 
4. Know what value people gain from supporting your brand, what does your community get? 
5. Think of your brand as something you want to see in every grocery store, if it