58 episodes

Michelle Berman-Mikel, who brought you Beyond The Method™️ brings you the podcast all about Instagram, Realtors and Loan Officers! Coffee and Questions, with Michelle Berman-Mikel!

Coffee and Questions - Instagram, Realtors, Loan Officers Michelle Berman - Mikel

    • Business

Michelle Berman-Mikel, who brought you Beyond The Method™️ brings you the podcast all about Instagram, Realtors and Loan Officers! Coffee and Questions, with Michelle Berman-Mikel!

    Episode 58: How are You Controlling the Narrative of Your Brand on Instagram w/Luke Acree

    Episode 58: How are You Controlling the Narrative of Your Brand on Instagram w/Luke Acree

    Consumers when they see activity, they associate it to “productivity.” People will also subconsciously translate that into how well you will do for them.
    So, if you have a Facebook page, or an Instagram page, and you haven’t posted in 3 weeks, or your content is subpar, you may inadvertently be hurting your brand. And YES you have a brand, whether you think you do or not. 
    In this episode I get to interview a GEM of a human, Luke Acree, President of Reminder media who dropped knowledge bomb after knowledge bomb. Honestly could have stopped this episode 10 min in it was THAT GOOD!
    The real question of this episode is, “How are you consistently showcasing yourself to the marketplace and controlling the narrative of your brand?”
     
    Connect with Luke
    IG: https://www.instagram.com/lukeacree/
    Facebook: https://www.facebook.com/lukeacreeRM
    Website for Reminder Media: https://remindermedia.com/tour-social/
     
    Connect with Michelle:
    Website: https://bermanmediapd.com/
    Instagram @BermanMediaSocial
    YouTube: https://www.youtube.com/channel/UCTgG-BvwWOQ_jEYDZ-gKVxQ
     
    Need a Dynamic Speaker for an Event or Group? Duh...Me!
    Email: Michelle@bermanmediapd.com
     
    Want FREE Social Media Advice? Join our FREE FB Group! 👇🏻
    https://www.facebook.com/groups/beyondthemethod

    • 40 min
    Episode 57: How do you approach Instagram as a leader in your field? w/Laura Brandao

    Episode 57: How do you approach Instagram as a leader in your field? w/Laura Brandao

    “Every day from that day on, I was going to do a reel in the morning after I wake up.” 2.5 years later there is not a Monday- Friday of any week that this doesn’t happen. What kind of person does it take to make that commitment? 
    You don’t have to be great at something right out of the gate. But what you do have to be is committed to the journey. If you are trying to be a leader in the mortgage industry, leading from the front is part of that job description. Laura Brandao is a shining example of EXACTLY that! 
    Laura and I connected on FB after realizing we both went to Rutgers, and in this episode we talk about what it looks like to go all in, and “burn the boats” as they say. Not your typical episode of how to’s, but instead a look into the minds of those who are leading from the front and failing forward in the social media space.
     
    Connect with Laura
    IG: https://www.instagram.com/brandao_laura/
    Facebook: https://www.facebook.com/laura.brandao.395
     
    Connect with Michelle:
    Website: https://bermanmediapd.com/
    Instagram @BermanMediaSocial
    YouTube: https://www.youtube.com/channel/UCTgG-BvwWOQ_jEYDZ-gKVxQ
     
    Need a Dynamic Speaker for an Event or Group? Duh...Me!
    Email: Michelle@bermanmediapd.com
     
    Want FREE Social Media Advice? Join our FREE FB Group! 👇🏻
    https://www.facebook.com/groups/beyondthemethod
     

    • 41 min
    Episode 56: How can we leverage a FB group for Instagram prospecting w/Karen Cooper

    Episode 56: How can we leverage a FB group for Instagram prospecting w/Karen Cooper

    Do you have a FB group? Are you connected to all of those who are in it on Instagram?
    Leveraging a Facebook group with a substantial membership to prospect on Instagram can be a strategic way to expand your reach and deepen engagement with your audience. But what are some of the simple ways to accomplish this? How do you leverage this data?
    In this episode I get the pleasure of Interviewing Karen Cooper, creator of the Empowering Women in Real Estate FB Group, which is one of the largest female ONLY groups on Facebook! Together we dig into how she uses her group, where Instagram comes in, and we also talk about all things personal VS business account on IG and where the intersection of it all lies.
    This is a jam packed 50 min episode!
    Connect with Karen
    IG: https://www.instagram.com/karen.w.cooper/
    Facebook: https://www.facebook.com/karen.w.cooper 
    FB Group:  https://www.facebook.com/groups/270964189759362 

    Connect with Michelle:
    Website: https://bermanmediapd.com/ 
    Instagram @BermanMediaSocial
    YouTube: https://www.youtube.com/channel/UCTgG-BvwWOQ_jEYDZ-gKVxQ

    Need a Dynamic Speaker for an Event or Group? Duh...Me!
    Email: Michelle@bermanmediapd.com 
    Want FREE Social Media Advice? Join our FREE FB Group! 👇🏻
    https://www.facebook.com/groups/beyondthemethod

    • 52 min
    Episode 55: Where is Instagram two years later w/Phil Treadwell

    Episode 55: Where is Instagram two years later w/Phil Treadwell

    Two years can transform a world, and it’s time to dive back into that evolution. 
    In the last two years, Instagram has really changed; it's now all about listening to what the audience wants, which is less about slick, perfect videos and more about real, relatable content that brings a breath of fresh air. People are looking for honest stories they can connect with, not just the flashy, highly edited stuff.
    Brace yourselves for Round 2 with Phil Treadwell, who's coming back to the podcast by popular demand—his last visit racked up five times more downloads than any other episode! We'll dive into the huge changes in both his life and the Instagram scene, and reflect on the power of mindset through it all.
    Connect with Phil
    IG: https://www.instagram.com/philtreadwell/ 
    Facebook: https://www.facebook.com/pdtreadwell 
    Website: https://philtreadwell.com/coaching 
    And M1 Coaching: https://m1academy.app/free 

    Connect with Michelle:
    Website: https://bermanmediapd.com/ 
    Instagram @BermanMediaSocial
    YouTube: https://www.youtube.com/channel/UCTgG-BvwWOQ_jEYDZ-gKVxQ

    Need a Dynamic Speaker for an Event or Group? Duh...Me!
    Email: Michelle@bermanmediapd.com 
    Want FREE Social Media Advice? Join our FREE FB Group! 👇🏻
    https://www.facebook.com/groups/beyondthemethod

    • 41 min
    Episode 54: What does building a community look like on Instagram w/Marjorie Adams

    Episode 54: What does building a community look like on Instagram w/Marjorie Adams

    Agents are still asking the age-old question of “should I have a business and a personal account or just one?” 
    The division created by maintaining two distinct Instagram profiles is precisely why numerous agents struggle to achieve success on the platform. The most effective and rapid method to expand your business is by fostering a community on Instagram. However, this becomes virtually unattainable when there's a separation between personal and business accounts
    In this episode I get to interview Marjorie Adam, a 28 year veteran in the real estate industry, who not only sells a CRAP ton of real estate, but she is a podcaster herself, a mogul in the real estate coaching space AND a mom herself, and you know what she brought to light? Having two accounts is how realtors have been TAUGHT in the past.
    Connect with Marjorie
    IG: https://www.instagram.com/themarjorieadamteam/ 
    Facebook: https://www.facebook.com/marjorie.adam.94 
    Website: https://www.marjorieadamteam.com/?fbclid=IwAR2DOYkuLrBF-K0GxcpPl1Q9v9qRH69fjwpxoS0aTyHl1m9d2tqHkiL9tEk 
    Connect with Michelle:
    Website: https://bermanmediapd.com/ 
    Instagram @BermanMediaSocial
    YouTube: https://www.youtube.com/channel/UCTgG-BvwWOQ_jEYDZ-gKVxQ
    Need a Dynamic Speaker for an Event or Group? Duh...Me!
    Email: Michelle@bermanmediapd.com 
    Want FREE Social Media Advice? Join our FREE FB Group! 👇🏻
    https://www.facebook.com/groups/beyondthemethod

    • 40 min
    Episode 53: Where Instagram and Email Marketing Merge w/Christine George

    Episode 53: Where Instagram and Email Marketing Merge w/Christine George

    Ever thought about the crucial intersection between your Instagram strategy and email marketing efforts?
    Though 'consistency' is key, there's much more beneath the surface. It's not solely about the words you choose; the visuals matter just as much. To ensure your emails are opened and read, they must be visually appealing, engaging, and dynamic. Similarly, to keep followers engaged on Instagram, mastering the art of storytelling is crucial, alongside maintaining a visually attractive and consistent feed.
    In this episode I interview long time friend, Christine George, Co-Founder of Post and Beam Creative, and we dive into ALL things related to the intersection of these two mediums. They really are designed to be synonymous, but listen in to hear some of the specific questions I get answered for us all!
    Connect with Christine
    IG: https://www.instagram.com/christinecarlogeorge/ 
    Facebook: https://www.facebook.com/christinecarlogeorge 
    Website: https://www.postandbeamcreative.com
    Clicks to closings course: https://www.postandbeamcreative.com/clickstoclosings 
    Connect with Michelle:
    Website: https://bermanmediapd.com/ 
    Instagram @BermanMediaSocial
    YouTube: https://www.youtube.com/channel/UCTgG-BvwWOQ_jEYDZ-gKVxQ
    Need a Dynamic Speaker for an Event or Group? Duh...Me!
    Email: Michelle@bermanmediapd.com 
    Want FREE Social Media Advice? Join our FREE FB Group! 👇🏻
    https://www.facebook.com/groups/beyondthemethod

    • 46 min

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