Ep. 4 Chasing the Consumer with Rich Gersten, Beauty Investor and Founder at True Beauty Capital

Meet Rich Gersten. Rich has spent the last 30 years investing and building great consumer brands at top private equity firms including Tengram Capital Partners, L Catterton, and North Castle Partners. Rich spent the last 9 years dedicated specifically to investing in the beauty industry, where he developed an extensive network of relationships that sourced many emerging growth brands with very limited access to institutional capital. Realizing the significant opportunity to address this underserved area of the market in beauty, Rich founded True Beauty Ventures.

Rich currently serves as a Senior Advisor to Tengram Capital Partners, and currently sits on the board of directors of Aquis, Algenist, Cos Bar, Lime Crime, Revive and formerly sat on the board of directors for Laura Geller Beauty, This Works, Active Ride Shop, NEST Fragrances and Deva Curl.