The Get Paid Podcast: The Stark Reality of Entrepreneurship and Being Your Own Boss Claire Pelletreau

I just wrapped up a brand new live training: Make $50k on Autopilot with an Evergreen Funnel.
So of course we had to put the replay on the podcast! 
Here's what we got into:
✅ The foundations of a $50k funnel that works on autopilot - and why it's not something I recommend DIYing
✅ The best things to focus on for consistent leads and revenue...and the marketing tasks to put on the back burner that too many businesses are prioritizing
✅ The parts of an evergreen funnel that actually unlock that consistent flow of new eyeballs on your offers
PLUS - I announced that early enrollment to Get Paid Marketing is officially open until May 10th.
Apply and enroll by this Friday and you'll lock in a BONUS 1:1 session with me to get the most personalized deep dive into your GPM ad strategy.
Early enrollment closes in just 48 hours - apply now: ​clairepells.com/getpaid

Looking to scale up your business through a group offering, online membership, or course?
 
Have a lead magnet or webinar that isn’t converting? 
 
Getting less than stellar results on ads…or putting off pushing publish until you feel totally confident you’ll get that ROI? 
 
Wondering if evergreen funnels even work anymore? 
 
These are all reasons to listen to today’s episode to see if your business could use some of the Get Paid Marketing frameworks.
 
Important to know about Get Paid Marketing: 
Ideal for coaches and experts looking to scale a program, course, or 1:1 offer 
There are very limited spots available because we devote a lot of attention to each person’s business. Even when we aren’t talking in real time, we are often thinking about and talking about possibilities for your business with each other. 
Expect to dive deep into ads. You'll learn loads and get really comfortable with testing what really works for you, even if you've run ads before
We'll pinpoint what converts best at the lowest cost, for both evergreen setups and live launches
We get super personal with your copy and every asset for your $50k funnel, including a thorough analysis of your webinar
Get access to all training materials as soon as you enroll—the earlier, the better
We only accept you if we're sure our frameworks will get you results. If we're on the fence, we'll chat more to ensure it's the right fit
Next steps:
Get on the waitlist and apply on May 8th: https://clairepells.com/waitlist 
Now it’s time to GET PAID
Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.
Now, it’s time to go get yourself paid
 

Master the art of sales with Dielle Charon. 
Dielle tells us how she transformed her business model from 1:1 to scalable programs supporting women of color in leaving their racist 9-to-5 jobs to build profitable coaching careers.
Dielle’s techniques have led to her clients reaching a 100% close rate on their sales calls. 
She offers us an inside look into her business strategies, and how she leveraged Get Paid Marketing’s evergreen funnels and Facebook ads to keep scaling and bringing in even more leads and sales. 
 
This Week on the Get Paid Podcast:
The impact of her two programs, "5 Figure Freedom" and "6 Figure Liberation”
The power of simplifying sales calls and webinars to convert cold leads
Challenging the common coaching practice of continuously raising your prices to scale
Her success implementing GPM evergreen funnels and ad strategies to continuously bring in leads and sales
How ads are reaching and helping more people you’d never meet otherwise
The importance of a high-touch coaching experience and how she builds it into her programs
Creating supportive community spaces, particularly for women of color
Plans to incorporate a certification component into her sales program
Shifting toward fewer launches and live events to a more balanced business model 
Mentioned in this podcast:
Dielle’s website: https://diellecharon.com/
Dielle’s podcast: https://diellecharon.com/podcast/
Follow Dielle Instagram: https://www.instagram.com/diellecharon/
Join the Get Paid Marketing waitlist: https://clairepells.com/waitlist 
 
Now it’s time to GET PAID

Today I answered the age-old question: “How much should I spend on ads?” 
Sure, cost per lead is important. 
But, it’s not always the most important metric to focus on when you’re already making sales. 
In 25 minutes, I’ll tell you what to really look for when determining what to spend, or not spend, on Facebook ads. 
You can avoid these mistakes (or overreactions) even the most experienced marketers make when judging their ad campaigns. 
This Week on the Get Paid Podcast:
Everything you need to know about ROI and ROAS when assessing your ads
Things to look for before turning OFF an ad campaign
Things to look for before increasing your ad spend
Why you shouldn’t panic if the return on ad spend isn’t as high
The most important metric of all that is widely overlooked
How initially breaking even on ad spend can still be profitable later
Why I’m not bothered about high lead costs
How evergreen ads are the entire reason my live launches aren’t as stressful
Mentioned in this podcast:
https://clairepells.com/waitlist 
Now it’s time to GET PAID
Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.
Now, it’s time to go get yourself paid

Get Paid Marketing member, Amy Lippmann shares how and why she made the switch from diet-focused messaging to intuitive eating, and how she ended up doubling her sales. 
We get into some real talk about juggling business with single parenthood and why getting your marketing right can make all the difference. 
Amy is an expert on helping Health Coaches reach consistent $5k months and beyond through her online programs and Done For You talks. She models how you can market and connect to potential clients with your integrity and values intact. 
 
This Week on the Get Paid Podcast:
Amy’s transition from a diet-centric approach message her programs to an emphasis on intuitive eating
How Amy leveraged Claire’s podcast ad strategies to go from 781 podcast downloads per month to 1,200
Increasing her monthly leads through the GPM $50k evergreen funnel strategies 
Celebrating a positive ROI on ads and seeing more program sales 
Reaching $100k in revenue with two programs and her new webinar and email sequences
Feeling more empowered to run her own ads and marketing with the support of GPM
The positive impact of refining her intuitive eating messaging and going through the optimization process with GPM’s messaging coach
Follow Amy
Website: https://marketingforhealthcoaches.com/
The Marketing for Health Coaches Podcast: https://marketingforhealthcoaches.com/podcast/
Amy’s programs: https://marketingforhealthcoaches.com/work-with-us/ 
Get Paid Marketing Waitlist:
Get Paid Marketing: https://clairepells.com/waitlist 
Now it’s time to GET PAID
Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.
Now, it’s time to go get yourself paid.

A nuanced answer to a very important question: Can Facebook ads “save” your business? 
 
Today I’m going to tell you what I’d recommend if you need cash fast and are thinking about running ads.


Mentioned in this podcast:
Absolute FB Ads
Get Paid Marketing: https://clairepells.com/waitlist 
Now it’s time to GET PAID
Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.
Now, it’s time to go get yourself paid