fitSpot Guru fitDEGREE

What We Cover In This Episode:
What to realize about breaking through the “wall of trust” with clients [6:06]
A rundown of the three most important documents to include in your website [11:04]
How a website disclaimer specifically protects fitness studio owners [11:59]
One of the first things that you should do when opening a fitness studio [14:42]
Ways to approach your terms and conditions for visitor use of your website [18:28]
What makes a privacy policy so crucial when building trust with clients [23:51]
The next step to take to access over 50 DIY templates from Lisa [26:04]


Quotes:
“I realize people want to make their clients feel comfortable and you do need to protect yourself and have clear boundaries and clear legal policies, but you don't have to make them harsh or cold, negative or uncomfortable, because it’s already uncomfortable enough as it is.” [Lisa, 8:06]
“The idea is you want to get clear about creating your boundaries and clear about who you are and what you do and what you don't do, so that people can't come back and take the information on your website and come after you.” [13:00]
“When you put all the time and money into opening a studio, you want to do everything you possibly can to make it safe and protected so that no one can come and take it away from you or sue you.” [Lisa, 17:45]


LINKS: 
Receive 25% off of all Lisa’s DIY Legal Templates & Starter Kits using coupon code FITDEGREE
Schedule a Free Chat With Lisa!
Lisa’s Website & Client Love
Connect with Lisa on Facebook & Instagram
Episode 240: Disclaimers and Waivers – Focusing on Brick and Mortar Businesses with a Nod to the Virtual World featuring Lisa Fraley 
Register Now for the fitDEGREE Owners Summit Happening October 15th, 16th & 17th in Atlanta, GA! 
Learn More About Our Partners & Get Exclusive Offers
Visit the fitDEGREE Knowledge Base
Send Megan Your Playlist or Discuss the Podcast Here!
fitDEGREE’s Business Portal
https://calendly.com/fitdegree/support 
support@fitDEGREE.com
https://www.instagram.com/fitdegree/
​​https://www.instagram.com/fitspot_guru/ 
https://www.fitdegree.com/blog 
https://www.youtube.com/channel/UChJ5rK6zWPXjbxtUQx3ys9Q

What We Cover In This Episode:
A look at a supportive, adaptable and appealing new yoga mat [0:56]
How clients can use the spot booking feature to select the equipment they want to use, where they want to sit, and more  [4:28]
Some the ways it allows you to get detailed on how to visually represent the room to your booking clients [5:18]
More on the social aspect of spot booking [6:06]
What we’re doing with the ongoing development on the spot booking feature in fitDEGREE [7:20]
How fitDEGREE sets itself apart from other softwares that are offering spot booking [9:34]
Best practices for implementing spot booking in the smoothest way possible for everyone involved  [11:34]
Tips for increasing retention and engagement using spot booking [15:50]
Actionable steps that you can take today to maximize the spot booking feature [16:52]
What to know about our new early access feature [19:58]
The importance of the key item’s icons [23:00]


Quotes:
“Clients have preferences on the piece of equipment that they use and where that equipment is located. Sometimes they follow a specific bike around the studio or a specific Pilates reformer around the studio, or sometimes they just like to be in the front row ori in the back row.” [Nick, 4:54]
“We already had this feature where clients could see what classes their friends are signed up for, but now they can actually see where their friends are sitting. So if they were to look at a map, they’ll see the instructor’s face where they’ll be, they’ll see spots that are taken by people that are not their friends, and they’ll see spots that are taken by their friends ” [Nick, 6:12]
“From the community aspect, it really amplifies the friends feature that we have and gives the friend connections more ammunition than it had before.” [Nick, 16:39]
LINKS: 
Stakt
Yoga on the Vine
Register Now for the fitDEGREE Owners Summit Happening October 15th, 16th & 17th in Atlanta, GA! 
Learn More About Our Partners & Get Exclusive Offers
Visit the fitDEGREE Knowledge Base
Send Megan Your Playlist or Discuss the Podcast Here!
fitDEGREE’s Business Portal
https://calendly.com/fitdegree/support 
support@fitDEGREE.com
https://www.instagram.com/fitdegree/
​​https://www.instagram.com/fitspot_guru/ 
https://www.fitdegree.com/blog 
https://www.youtube.com/channel/UChJ5rK6zWPXjbxtUQx3ys9Q
 

What We Cover In This Episode:
Lisa’s journey to become a lawyer and also a fitness instruction, plus the way she combines these two passions [1:34]
What the role of certifications will be in terms of legal protection for the studio [8:42]
The important aspects of disclaimers and waivers that you need to be aware of [10:14]
Some of the reasons why insurance is so important and how it compliments the waivers that are being used [16:24] 
How being the right business entity will help protect you from potential liability [20:53]
Lisa’s final thoughts on disclaimers, waivers and protecting you and your business [27:27]


Quotes:  
“Sometimes it depends on the type of fitness instruction that you’re doing, but you want to make sure that your event waiver or your liability waiver is covering multiple approaches.” [Lisa, 10:22] 
“Legal documents are not meant to be short and sweet, because first of all, they could be lacking key points, and second of all, anything that you saw in law has to be spelled out.” [Lisa, 16:23]
“Something could still go wrong. If something goes wrong, then you want to have insurance on the back end, just like you do for your house, your car, your health and other things in your life.” [Lisa, 19:23] 

 
LINKS: 
Receive 25% off of all Lisa’s DIY Legal Templates & Starter Kits using coupon code FITDEGREE
Lisa’s Website, Facebook & Instagram
Register Now for the fitDEGREE Owners Summit Happening October 15th, 16th & 17th in Atlanta, GA! 
Learn More About Our Partners & Get Exclusive Offers
Visit the fitDEGREE Knowledge Base
Send Megan Your Playlist or Discuss the Podcast Here!
fitDEGREE’s Business Portal
https://calendly.com/fitdegree/support 
support@fitDEGREE.com
https://www.instagram.com/fitdegree/
​​https://www.instagram.com/fitspot_guru/ 
https://www.fitdegree.com/blog 
https://www.youtube.com/channel/UChJ5rK6zWPXjbxtUQx3ys9Q

What We Cover In This Episode:
News with Nick and some somber news about current happiness levels in the United States [0:40]
The main purpose of sales compared to that of marketing [6:35]
Specific questions you need to be asking yourself as you consider the different roles of your sales and marketing departments and personnel [7:49] 
Which types of activities sales focuses on versus marketing [12:13]
What can happen when a good salesperson can feels more like an “accountability buddy” for your clients [18:14]
Quick wins for the link using share links and early access tags [20:51]
Our weekly challenge and four actions you can take with your sales and marketing [22:23] 
 
Quotes:
“Are you getting more followers? Are you getting more engagement? Are you getting more visits to your website? Are you getting new clientele in the door? Sales can be held very accountable to, based on the people that came in the door, what happened?” [Nick, 7:49] 
“[For] everyone that buys an intro offer at your studio, when they come in and you start understanding their needs, [ask] if this is someone your studio was meant to serve. If so, you better get them to convert.” [Nick, 10:51] 
“In my mind as someone who’s been a consumer of boutique fitness for a long time, a good salesperson feels like an accountability buddy. They’re not calling you and instantly trying to make the sale or convert you.” [Megan, 18:14]
 
LINKS: 
Register Now for the fitDEGREE Owners Summit Happening October 15th, 16th & 17th in Atlanta, GA! 

US Happiness Levels Hit New Lows (Fitt Insider)
Learn More About Our Partners & Get Exclusive Offers
Visit the fitDEGREE Knowledge Base
Send Megan Your Playlist or Discuss the Podcast Here!
fitDEGREE’s Business Portal
https://calendly.com/fitdegree/support 
support@fitDEGREE.com
https://www.instagram.com/fitdegree/
​​https://www.instagram.com/fitspot_guru/ 
https://www.fitdegree.com/blog 
https://www.youtube.com/channel/UChJ5rK6zWPXjbxtUQx3ys9Q
 
 
 

What We Cover In This Episode: 
The number one benefit from a marketing perspective that a studio will gain when signing up with LenzVU [1:16]
How you can enable your automation from Day One with LenzVU [2:48]
What Afi says is the biggest standout feature for the platform [7:38]
The ways in which LenzVU’s AI-driven marketing tools cater to the specific needs of studio owners [11:44]
A closer look at how LenzVU works in tandem with fitDEGREE [14:28]
The important role that personalized communication plays in moving clients from awareness to purchase [16:32]
How to use the platform to increase conversions through tools that identify all engagement interactions [19:44]
Some of the common challenges that fitness studios are facing in converting their leads to customers [22:14]
A final note on personalizing your AI-automated interactions using LenzVU [24:53]


Quotes:
“The benefit of having LenzVu integrated into a great platform like fitDEGREE allows for the studios to have a complete end-to-end understanding of the clients.” [Afi, 15:05]  
“Having an understanding of what brought them into the studio in the first place and continuing to actually ensure that they are still meeting those objectives is crucial.” [23:30]
“There is a lot of capability and flexibility that we provide within our platform to allow for the studios to thrive.” [29:09]
 
LINKS: 
Get a Free LenzVU Demo
Learn More About LenzVU & Get Exclusive Offers from our Partners! 
Register Now for the fitDEGREE Owners Summit Happening October 15th, 16th & 17th in Atlanta, GA! 
Send Megan Your Playlist or Discuss the Podcast Here!
fitDEGREE’s Business Portal
https://calendly.com/fitdegree/support 
support@fitDEGREE.com
https://www.instagram.com/fitdegree/
​​https://www.instagram.com/fitspot_guru/ 
https://www.fitdegree.com/blog 
https://www.youtube.com/channel/UChJ5rK6zWPXjbxtUQx3ys9Q
 

What We Cover In This Episode:
More expansion news in the industry related to chains delving into the food and beverage game [1:18]
Who our upcoming in-person summit is targeted to and how it will help them [4:48]
The themes that we chose to deep dive into while there and what you can expect at the 3-day summit [8:11]
The way in which it will be more of a cohort and less of a conference [11:30]
Some of the key topics you’ll be hearing about and receiving actionable strategies on [13:56]
The opportunities you will have to level up your business with your summit non-negotiables [18:06]
Atlanta, Georgia - here we come! [21:03]

Quotes:
“You can come with a list of questions, because my dream is for you to be able to come prepared, do the homework there, and go home feeling like you are set for success.” [Megan, 11:14]
“One thing about it being small, is that it has the opportunity to be interactive. It’s not going to be a one-way lecture where I don’t care who is in the audience, I prepared something and that is what we are talking about. It has the opportunity to be interactive where we can hear where you’re at and solve those problems.” [Nick, 18:57]
“One of my big goals is to make sure that we are not like other summits and conferences, when you're walking in and have no idea what you’re about to encounter. You should be able to walk in with a list of questions, per presenter, that you’re able to get actionable answers to.” [Megan, 20:19]


LINKS: 
Register Now for the fitDEGREE Owners Summit Happening October 15th, 16th & 17th in Atlanta, GA! 
Atlanta Evergreen Lakeside Resort
Episode 235: fitDEGREE Summit 2024: A First Glimpse (and Your Invitation)!
ClassPass Enters Food & Beverage (Fitt Insider)
Learn More About Our Partners & Get Exclusive Offers
Send Megan Your Playlist or Discuss the Podcast Here!
fitDEGREE’s Business Portal
https://calendly.com/fitdegree/support 
support@fitDEGREE.com
https://www.instagram.com/fitdegree/
​​https://www.instagram.com/fitspot_guru/ 
https://www.fitdegree.com/blog