24 episodes

Future-proofing the humans behind the tech. Follow Jon and Phil on their mission to help marketers level up and have successful careers in the constantly evolving world of martech.

Humans of Martec‪h‬ Jon Taylor, Phil Gamache

    • Marketing
    • 5.0 • 7 Ratings

Future-proofing the humans behind the tech. Follow Jon and Phil on their mission to help marketers level up and have successful careers in the constantly evolving world of martech.

    23: Don Draper style storytelling in your presentations #topmartechprospects

    23: Don Draper style storytelling in your presentations #topmartechprospects

    Do you think there is still a place for Don Draper-style storytelling presentations in the 2021 remote marketing world? Totally. Spoiler: They don't always need to be beautiful but your presentations need a compelling story.

    • 19 min
    22: 6 Things recent marketing grads should STOP doing #topmartechprospects

    22: 6 Things recent marketing grads should STOP doing #topmartechprospects

    Here are 6 things we think every marketing student or recent grad should STOP doing.

    • 25 min
    21: How to balance personal branding and privacy #topmartechprospects

    21: How to balance personal branding and privacy #topmartechprospects

    When it comes to building a personal brand, how can one balance publicity and privacy? Can you be credible while concealed, or is being out in the open something you simply must embrace until you’ve established a presence?

    • 25 min
    20: The starter pack for new digital marketers #topmartechprospects

    20: The starter pack for new digital marketers #topmartechprospects

    What does your “starter pack” for digital marketers” look like? Our take on the Reddit meme includes last minute change button, marketo loading bars, fire extinguishers, manager in your title, and more.

    • 18 min
    19: Steffen Hedebrandt: Reaching B2B attribution nirvana

    19: Steffen Hedebrandt: Reaching B2B attribution nirvana

    Gone are the days where enterprises are the only people who can solve multi touch B2B attribution– tools like DreamData are solving this for startups and SMBs.

    • 41 min
    18: Make the most of your welcome email in your onboarding campaign

    18: Make the most of your welcome email in your onboarding campaign

    Try to send your welcome emails on behalf of coworkers who live in the same shoes as your target users. If you’re in B2B, chances are you’re using your own product, at least a coworker is. Let them write the welcome email for new users.

    • 27 min

Customer Reviews

5.0 out of 5
7 Ratings

7 Ratings

Ontario’s dynamic mktg duo ,

Tales from the Tech Trenches

So pleased for that these two marketers are sharing their knowledge. Jon

Lauren Reade ,

Loving this relevant, thoughtful series

Love listening to these genuine guys. Always such great takeaways and I appreciate how they keep the episodes fairly succint. They have a way of taking the things I'm feeling/experiencing and articulating it in a thoughtful way. Keep it up Phil and JT!

alexroy616 ,

More than just Martech

These 2 guys keep sharing such a wealth of knowledge. They explore a wide variety of topics that so it’s definitely worth checking out even if your field doesn’t exactly line up with martech!

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