
24 episodes

Humans of Martech Jon Taylor, Phil Gamache
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- Marketing
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5.0 • 7 Ratings
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Future-proofing the humans behind the tech. Follow Jon and Phil on their mission to help marketers level up and have successful careers in the constantly evolving world of martech.
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23: Don Draper style storytelling in your presentations #topmartechprospects
Do you think there is still a place for Don Draper-style storytelling presentations in the 2021 remote marketing world? Totally. Spoiler: They don't always need to be beautiful but your presentations need a compelling story.
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22: 6 Things recent marketing grads should STOP doing #topmartechprospects
Here are 6 things we think every marketing student or recent grad should STOP doing.
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21: How to balance personal branding and privacy #topmartechprospects
When it comes to building a personal brand, how can one balance publicity and privacy? Can you be credible while concealed, or is being out in the open something you simply must embrace until you’ve established a presence?
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20: The starter pack for new digital marketers #topmartechprospects
What does your “starter pack” for digital marketers” look like? Our take on the Reddit meme includes last minute change button, marketo loading bars, fire extinguishers, manager in your title, and more.
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19: Steffen Hedebrandt: Reaching B2B attribution nirvana
Gone are the days where enterprises are the only people who can solve multi touch B2B attribution– tools like DreamData are solving this for startups and SMBs.
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18: Make the most of your welcome email in your onboarding campaign
Try to send your welcome emails on behalf of coworkers who live in the same shoes as your target users. If you’re in B2B, chances are you’re using your own product, at least a coworker is. Let them write the welcome email for new users.
Customer Reviews
Tales from the Tech Trenches
So pleased for that these two marketers are sharing their knowledge. Jon
Loving this relevant, thoughtful series
Love listening to these genuine guys. Always such great takeaways and I appreciate how they keep the episodes fairly succint. They have a way of taking the things I'm feeling/experiencing and articulating it in a thoughtful way. Keep it up Phil and JT!
More than just Martech
These 2 guys keep sharing such a wealth of knowledge. They explore a wide variety of topics that so it’s definitely worth checking out even if your field doesn’t exactly line up with martech!
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