185 episodes

Today, there are more opportunities than ever to create a business and succeed. But with all of those opportunities also come challenges, questions, and confusion. “How do I rise above the competition? How do I manage my growth? How do I attract and retain top talent? How do I drive my business forward?” Meny Hoffman, CEO of Ptex Group and founder of the Let’s Talk Business Platform, will interview some of the world’s most successful business leaders about their no-nonsense advice to help you learn, grow, and lead. Offering fresh insights for turning ambition into action, blunders into breakthroughs, and passion into profits, these leaders will open up about the challenges they’ve had to overcome, how they’ve reached success—and their candid advice for how you can do the same.Meny lives by one simple belief – that every person should be given the opportunity to succeed in life. This burning belief inside of him from the age of fourteen has allowed him to collaborate with growing businesses and leaders all over the world to help them realize their potential. Now, as the CEO of Ptex Group, an award-winning marketing agency headquartered in Brooklyn, NY, his work centers on creating sophisticated marketing solutions for emergent brands, spanning a variety of industries to help them achieve new milestones in growth. A firm believer and fervent advocate for business education, Meny created the Let’s Talk Business email series, a business advice column with tens of thousands of subscribers. The success of the series prompted him to create a larger Let’s Talk Business platform, a one-of-a-kind business education hub for entrepreneurs and leaders. This game-changing movement continues to help entrepreneurs flourish, equipping them with the tools they need to learn, grow, and lead.Meny frequently shares his strategies for success at public-speaking engagements for regional corporations and trade associations, and is a published business author with two books ranked as Amazon best sellers. More recently, he’s fused his business development experience into the role of angel investor. By investing in promising startups and walking them through the exciting but challenging journey of growth, he is helping his fellow business people succeed, fulfilling a lifelong entrepreneurial passion.Whether you’re looking to take your business to the next level or tackle a specific business challenge, join Meny on the Let’s Talk Business podcast, where he’ll share the strategies he’s learned with audiences in various venues, from conferences and universities, to corporate meetings and summits. He will also be giving practical business insights and actionable tips and strategies that will put you on the fast-track towards serious growth. Likewise, his successful entrepreneur guests will give you the courage to make bold moves in your own business and life. Don’t miss out on all of this and more, right here on the Let’s Talk Business podcast.

Let's Talk Business Meny Hoffman

    • Business
    • 5.0 • 3 Ratings

Today, there are more opportunities than ever to create a business and succeed. But with all of those opportunities also come challenges, questions, and confusion. “How do I rise above the competition? How do I manage my growth? How do I attract and retain top talent? How do I drive my business forward?” Meny Hoffman, CEO of Ptex Group and founder of the Let’s Talk Business Platform, will interview some of the world’s most successful business leaders about their no-nonsense advice to help you learn, grow, and lead. Offering fresh insights for turning ambition into action, blunders into breakthroughs, and passion into profits, these leaders will open up about the challenges they’ve had to overcome, how they’ve reached success—and their candid advice for how you can do the same.Meny lives by one simple belief – that every person should be given the opportunity to succeed in life. This burning belief inside of him from the age of fourteen has allowed him to collaborate with growing businesses and leaders all over the world to help them realize their potential. Now, as the CEO of Ptex Group, an award-winning marketing agency headquartered in Brooklyn, NY, his work centers on creating sophisticated marketing solutions for emergent brands, spanning a variety of industries to help them achieve new milestones in growth. A firm believer and fervent advocate for business education, Meny created the Let’s Talk Business email series, a business advice column with tens of thousands of subscribers. The success of the series prompted him to create a larger Let’s Talk Business platform, a one-of-a-kind business education hub for entrepreneurs and leaders. This game-changing movement continues to help entrepreneurs flourish, equipping them with the tools they need to learn, grow, and lead.Meny frequently shares his strategies for success at public-speaking engagements for regional corporations and trade associations, and is a published business author with two books ranked as Amazon best sellers. More recently, he’s fused his business development experience into the role of angel investor. By investing in promising startups and walking them through the exciting but challenging journey of growth, he is helping his fellow business people succeed, fulfilling a lifelong entrepreneurial passion.Whether you’re looking to take your business to the next level or tackle a specific business challenge, join Meny on the Let’s Talk Business podcast, where he’ll share the strategies he’s learned with audiences in various venues, from conferences and universities, to corporate meetings and summits. He will also be giving practical business insights and actionable tips and strategies that will put you on the fast-track towards serious growth. Likewise, his successful entrepreneur guests will give you the courage to make bold moves in your own business and life. Don’t miss out on all of this and more, right here on the Let’s Talk Business podcast.

    Confronting the Conflict Between Creativity and Business with Jeff Akerman

    Confronting the Conflict Between Creativity and Business with Jeff Akerman

    Jeff Akerman is a visionary, creative force, architect, and designer - and as the founder of RISE Architecture and numerous other design firms, he knows as well as anyone the conflict between the creative and business sides of a company. In this episode of Let’s Talk Business, Meny, and Jeff dig deeply into the question of how to bridge the inevitable gap between the number crunchers and the creative dreamers. They discuss the importance of giving your employees room to do things for themselves even as they work within your creative vision, the most important factors to consider when choosing a partner, how to engender loyalty among your staff, the benefits of profit sharing (and, perhaps even more, giving your workers a piece of the company), the ways that business and improving the world can go hand-in-hand, and much more.
     
    Starting out from his basement in Brooklyn, Jeff Akerman founded BizDesignes, now called RISE Architecture, in 2010, and since then established a number of other large architecture and design firms as well. A licensed Architect in New York and 11 other states, Jeff directed the firm as it experienced exponential growth with a wide range of projects from major interior renovations of single-family residential buildings to commercial, mixed-use, industrial, and institutional new buildings. His most recent project is the development of a new city for religious Jews in Florida.
     
    [00:01 - 08:00] The Genesis of Creative Ambition
    Jeff's unconventional entry into architecture The realization that business understanding is crucial for creative success The importance of a supportive figure in finding one's path  
    [08:01 - 16:00] Expanding Beyond the Blueprint
    The transition from small projects to major developments The role of rebranding and business evolution in growth Learning the balance between design and practical business considerations  
    [16:01 - 24:00] Cultivating a Creative Team
    Building a team that shares your vision and dedication The challenge of maintaining creativity while focusing on business growth Strategies for nurturing and retaining talent in a competitive industry  
    [24:01 - 32:00] Blueprints for Success: From Vision to Reality
    The intricacies of starting and scaling multiple businesses Implementing effective partnership and profit-sharing models Overcoming obstacles and leveraging opportunities for expansion  
    [32:01 - 39:55] Designing Communities: A Visionary Project in Florida
    The ambitious project of building a new city in Florida The drive and philosophy behind creating lasting impact through architecture Balancing financial goals with the mission of community building and affordable living  
     
    Want to connect with Jeff? Follow him on LinkedIn. Head to Rise Architecture for a fresh perspective!
     
     
    Key Quotes:
     
    "Being good at architecture does not mean you're good at running a business." - Jeff Ackerman
     
    "The biggest challenge in growing a creative agency is not losing the spark of creativity while managing the business side." - Jeff Ackerman
     
     
     
    Connect with Ptex Group: Facebook, Instagram, Twitter, LinkedIn
     
    LEAVE A REVIEW + and SHARE this episode with someone who wants to achieve in business. Listen to previous episodes on  Spotify,  Apple Podcasts, or wherever you get your podcasts!

    • 39 min
    The Secret Skills of Sales with Sales Coach Menashe Friedman

    The Secret Skills of Sales with Sales Coach Menashe Friedman

    Sales is what drives your business, and qualified salespeople are your lifeline. But what skills are necessary for success in sales, and can they actually be taught? In this fascinating episode of Let’s Talk Business, traveling salesman turned sales coach Menashe Friedman offers Meny the secrets that help turn regular people into dynamic and effective salesmen. Listen in as they discuss the importance of listening, the skills that drive sales success, why an emphasis on numbers may be misleading, how to transform a failed sales call into a win, why promoting your best salesman to a leadership position is often a mistake, the best way to react when you misread the room, and much more.
     
     
    [00:01 - 10:57] The Evolution of a Sales Maestro
    The importance of adapting and evolving in sales Learning from failures is more valuable than celebrating successes Continuous education and adaptation are key to sales longevity  
    [10:58 - 22:03] Listening: The Ultimate Sales Weapon
    Active listening helps uncover the real needs of clients Questions are more powerful than pitches in sales conversations Patience in listening can reveal the exact solution a client needs  
    [22:04 - 34:50] Introverts vs. Extroverts in Sales
    Introverts can leverage their listening skills to build deep connections Extroverts can use their energy to engage and motivate clients Adaptation and self-awareness are crucial for sales success, regardless of personality type  
    [34:51 - 48:21] Crafting a Winning Sales Process
    A tailored sales process increases efficiency and success rates Flexibility within a structured approach can meet diverse client needs The sales process should evolve with market trends and customer feedback  
    [48:22 - 52:30] Leadership and Bluntness in Sales
    Effective leadership involves clear, honest feedback and guidance A balance between kindness and firmness can motivate sales teams Recognizing and addressing the unique needs of each salesperson fosters a productive sales environment  
     
    Want to connect with Menashe? Follow him on LinkedIn. Head to M. Friedman Consultingto build or radically improve your sales team’s performance!
     
     
    Key Quotes:
     
    "Listening is not just a skill; it's your secret weapon in sales." - Menashe Friedman
     
    "In sales, your personality is not your destiny; it's your starting point." - Menashe Friedman
     
    "Every opportunity we have to learn and grow, it's positive, it's forward movement." - Menashe Friedman
     
     
     
    Connect with Ptex Group: Facebook, Instagram, Twitter, LinkedIn
     
    LEAVE A REVIEW + and SHARE this episode with someone who wants to achieve in business. Listen to previous episodes on  Spotify,  Apple Podcasts, or wherever you get your podcasts!

    • 52 min
    Avoiding Mental Energy Suckers: The Secrets of Super Productivity with Shea Myski

    Avoiding Mental Energy Suckers: The Secrets of Super Productivity with Shea Myski

    You’ve probably heard this one before: you’re an executive with employees who constantly need your time and attention, but you also have hours of work that you need to finish as soon as possible, and the emails keep coming in, and the phone calls never stop and… by the end of the day, you feel like you actually accomplished a fraction of what needed to get done. How can you escape the trap and start being super productive?
     
    Productivity Coach Shea Myski has seen this over and over, and is ready to share some of his biggest secrets of real productivity while saving time and mental energy. Listen in as he and Meny talk about the “Mental Energy Suckers” of choice, noise, and change, including lots of tips about how small changes can lead to big results. So if you’re ready to increase your productivity, the place to start is by cleaning your desk (yes) and listening to this enlightening conversation.
     
    [00:01 - 09:27] Understanding Mental Energy Suckers
    Identifying three main mental energy suckers: choice, noise, and change Strategies to minimize decision fatigue The impact of physical and mental noise on productivity  
    [09:28 - 18:52] Customizing Productivity Techniques
    The fallacy of one-size-fits-all productivity methods Tailoring productivity approaches to individual work styles and preferences The importance of maintaining a clear and focused mindset throughout the workday  
    [18:53 - 27:17] Effective Time Management
    Balancing meeting schedules and workloads Techniques for managing emails and other routine tasks efficiently Utilizing breaks and downtime to rejuvenate mental energy  
    [27:18 - 36:41] Optimizing To-Do Lists
    Creating realistic and achievable to-do lists Distinguishing between must-dos and wish-list items The psychological impact of an organized task list  
    [36:42 - 44:48] Creating a Productive Work Environment
    The significance of a clutter-free workspace Strategies for setting up an office layout conducive to productivity Balancing open and closed working spaces  
     
    Want to connect with Shea? Follow him on LinkedIn. Head to his website to discover the simple business formula!
     
     
    Key Quotes:
     
    "To me, a to-do list is not about getting things done, but it's about calming your brain down so it doesn't have to create noise." - Shea Myski
     
    "If you could work all day with a quiet brain, then you're going to be so much more productive." - Shea Myski
     
     
     
    Connect with Ptex Group: Facebook, Instagram, Twitter, LinkedIn
     
    LEAVE A REVIEW + and SHARE this episode with someone who wants to achieve in business. Listen to previous episodes on  Spotify,  Apple Podcasts, or wherever you get your podcasts!

    • 44 min
    Scaling and Succeeding in a Creative World: Commercial Photography and Profitable Artistry with Hudi Greenberger

    Scaling and Succeeding in a Creative World: Commercial Photography and Profitable Artistry with Hudi Greenberger

    Hudi Greenberger is well-known for his commercial photography, particularly in the area of food and cookware. But creating his photography studio was a process that involved growth and setbacks, failure and success.
     
    Listen in as Meny Hoffman asks Hudi about his journey toward becoming one of the very best at what he does. Learn about how he started in this unusual field, the way he maintains his passion for work and some of the secrets of using photos effectively for online sales. You’ll also discover some of the pitfalls (as well as the benefits) of scaling, how to get the most from your employees without smothering them, what you can learn from failure, the best ways to promote you and your services, and more.
     
     
    [00:01 - 08:17] The Evolution of a Photographer
    Transition from music to photography driven by curiosity and creativity Early recognition of e-commerce potential in photography Realizing the power of high-quality images in driving sales  
    [08:18 - 16:01] Scaling and Its Challenges
    Scaling requires learning from experience and continuous self-education The importance of understanding business concepts like scalability Early mistakes in scaling can provide valuable lessons for future growth  
    [16:02 - 24:16] Passion, Creativity, and Business
    How to balance creative passion with business acumen Necessity of adapting and learning new skills for business growth Recognizing that passion alone isn't enough; business strategies are crucial  
    [24:17 - 32:00] Managing Growth and Profit
    Understanding the difference between growth and profit Realizing the impact of a well-managed team on business success The need for effective project management in scaling a business  
    [32:01 - 39:46] The Human Aspect of Business
    The significance of treating employees with respect and humanity Building a positive workplace culture for better productivity The reciprocal nature of employer-employee relationships  
     
    Want to connect with Hudi? Follow him on LinkedIn and Instagram. Visit his website to explode your sales!
     
     
    Key Quotes:
     
    "Don't confuse growth with profit." - Hudi Greenberger
     
    "To me. creativity is the person that has a vision and is able to take that vision and put it into reality." - Hudi Greenberger
     
    "Make sure your photography is answering the customer's questions before they ask it." - Hudi Greenberger
     
     
    Connect with Ptex Group: Facebook, Instagram, Twitter, LinkedIn
     
    LEAVE A REVIEW + and SHARE this episode with someone who wants to achieve in business. Listen to previous episodes on  Spotify,  Apple Podcasts, or wherever you get your podcasts!

    • 39 min
    Transitioning from Founder to CEO: Adjusting Your Role When You Build Bigger with Eric Adelman

    Transitioning from Founder to CEO: Adjusting Your Role When You Build Bigger with Eric Adelman

    When you scale your business, becoming a larger organization with multiple employees, you need to stop letting everything run through you - in other words, you need to become a CEO instead of a Founder. Of course, easier said than done - which is why Meny spoke to Business Coach Eric Adelman, who is expert in helping founders transition when their companies grow significantly larger. Together they discuss the basic building blocks needed to make that transition work, and how you can use those building blocks effectively. Learn about delegating, time management, setting goals (and knowing the difference between a goal and a wish), as well as how to create an enjoyable company culture, and why it matters. If you’re ready to make the leap into running a bigger company, this is an episode that you absolutely should not miss.
     
     
    [00:01 - 07:35] - The Founder to CEO Shift
    Understanding the need to evolve from hands-on involvement to strategic leadership The importance of building a self-sustaining team Recognizing the right time for this transition  
    [07:36 - 16:32] - Mastering the Art of Delegation
    Learning to delegate tasks effectively and understanding the 80% rule Overcoming the challenge of letting go of control Strategies for effective and responsible delegation  
    [16:33 - 24:14] - Time Management: A Leader's Ally
    Techniques for managing time efficiently as a leader Importance of intentional scheduling and prioritizing Balancing availability with productivity  
    [24:15 - 32:05] - Goal Setting: Turning Visions into Reality
    Adopting the SMART goal framework for actionable results Distinguishing between aspirations and achievable goals Aligning personal and business goals for holistic growth  
    [32:06 - 42:22] - Cultivating a Thriving Company Culture
    The impact of a fun and engaging work environment on employee retention Tailoring company culture to match team dynamics Integrating personal development into professional growth  
     
    Want to connect with Eric? Follow him on LinkedIn. Head to Bigger Cup Consulting and find out what you could accomplish!
     
     
    Key Quotes:
     
     
    "Delegating is not about finding someone who can do it 100% as well as you. It's about finding someone who can do it 80% as well, but gives you the ability to focus on more important tasks." - Eric Adelman
     
    "A great leader is not defined by how much they can do but by how much they can empower others to do." - Eric Adelman
     
     
     
    Connect with Ptex Group: Facebook, Instagram, Twitter, LinkedIn
     
    LEAVE A REVIEW + and SHARE this episode with someone who wants to achieve in business. Listen to previous episodes on  Spotify,  Apple Podcasts, or wherever you get your podcasts!

    • 42 min
    The Power of Positivity - for Networking, Branding, Entrepreneurship, and More with Ramon Ray

    The Power of Positivity - for Networking, Branding, Entrepreneurship, and More with Ramon Ray

    What fuels the fire inside today's most unstoppable entrepreneurs? Join host Meny Hoffman's conversation with the high-energy Ramon Ray. They cover the mental shifts and focused hustle needed to drive positive entrepreneurial momentum - from skillful networking to savvy technology integration. You’ll learn Ramon’s personal tales of professional reinvention, unlocking the secrets behind risks that pay dividends. With wisdom earned from toxic career failure, Ramon ignites the entrepreneurial sky, lighting the way for future business trailblazers.
     
    Ramon Ray is an in-demand motivational speaker and event host, as well as a leading expert on personal branding and small business growth. He is the publisher of ZoneOfGenius.com and BWCDaily.com, and is a serial entrepreneur who has started 5 businesses and sold 3 of them. Ramon founded Celebrity CEO in order to help people build their personal brand, and is known for his high energy and positivity.
     
     
    [00:01 - 13:47] The Value of Staying Positive & Focused
    Choosing positivity over negativity helps you handle challenges more effectively
    Implement morning rituals like devotionals, exercise & healthy eating
    Successful leaders have tremendous focus and clarity of vision
    As new tech emerges, understand it before jumping on trends
    Pay attention as trusted sources validate innovations
     
    [13:48 - 24:56] Branding & Networking Strategically
    Some founders build personal brands, others prioritize company branding
    Both approaches are valid depending on your goals
    Turn to people, smile and introduce yourself
    Follow up online connections with in-person meetings
    Build genuine relationships, not just surface-level connections
     
    [24:57 - 33:10] Leveraging Relationships & Technology
    Leverage relationships over time as opportunities arise
    Technology is undoubtedly a game-changing force
    Usage and integration matter more than just acquiring tech
    Tolerance for risk, persistence, self-motivation, and leadership capability are key
     
    [33:11 - 37:03] Closing Segment
    Learn about your Zone of Genius and reach out to Ramon using the links
    Ramon on the rapid four questions
     
    Want to connect with Ramon? Follow him on LinkedIn. Visit https://zoneofgenius.com/ to see how they help small business owners live life fulfilled.
     
     
    Key Quote:
     
    "If I'm not positive, what does that leave me with? I choose to shut off the light. What's the alternative? Darkness. - Ramon Ray
     
     
     
    Connect with Ptex Group: Facebook, Instagram, Twitter, LinkedIn
     
    LEAVE A REVIEW + and SHARE this episode with someone who wants to achieve in business. Listen to previous episodes on Spotify, Apple Podcasts, or wherever you get your podcasts!
     

    • 37 min

Customer Reviews

5.0 out of 5
3 Ratings

3 Ratings

Moshe1416 ,

Thank You for the AMAZING advice!

Meny, Your advice has already impacted our buisness in a very impactful way. Its not often I get excited over a podcast, I cant wait to check it out.

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