251 episodes

This show is for podcast hosts and guests, bringing insider secrets from podcast industry experts and entrepreneurs who have created a successful lifestyle business through podcasting. We share tips on how to leverage podcasts further to boost visibility, position authority, create content, monetize and simply grow their business.

Leverage Your Podcast Show Lyndsay Phillips

    • Business
    • 5.0 • 2 Ratings

This show is for podcast hosts and guests, bringing insider secrets from podcast industry experts and entrepreneurs who have created a successful lifestyle business through podcasting. We share tips on how to leverage podcasts further to boost visibility, position authority, create content, monetize and simply grow their business.

    Expert Tips To Elevate Your Podcast Branding

    Expert Tips To Elevate Your Podcast Branding

    Whether you are looking to launch or rebrand your podcast - your artwork is the ONE thing that you should invest in to get noticed and attract your ideal listener. I have Podcast Branding owner Mark Des Cotes on today to share tips on how to create effective podcast cover art and logos, what you should include, whether you need a photo of yourself on there and mistakes to avoid.
    What the difference between a podcast logo and cover art is (the concept of a logo is pretty enticing)
    Why branding matters for your podcast to attract an audience
    Do’s and don’ts when creating your cover art 
    If you should include your image (as the host) in the artwork or not
    Mistakes to avoid to prevent losing listeners 
     
    Head to https://LeverageYourPodcastShow.com to read the blog

    >>>Start creating consistent authority-boosting content with less overwhelm using this 4 step system.  Get the Podcast Leverage System Training at https://www.leverageyourpodcast.com/free

    • 41 min
    3 Ways To Repurpose & Leverage Podcast Guesting Libsyn Description

    3 Ways To Repurpose & Leverage Podcast Guesting Libsyn Description

    Podcast guesting takes time, money and strategy. If you are simply relying on the host to do all the heavy lifting when promoting the episode, you are giving up control over how you are positioned,  the level of exposure and visibility you get from the episode plus you are leaving leads and money on the table.
    In this episode I share
    Why consistent content is key (anything you do once rarely works)
    What you need to publish the episode on your website (and why that’ll also increase opportunities)
    5 ways to distribute your episodes for maximum exposure
    How to repurpose the content intentionally
    Extra tips on how to create consumable videos that attract leads and clients
     
    Head to https://LeverageYourPodcastShow.com to read the blog
    >>>Start creating consistent authority-boosting content with less overwhelm using this 4-step system.  Get the Podcast Leverage System Training at https://www.leverageyourpodcast.com/free

    • 16 min
    Amplify Your Impact On Podcasts By Transforming Your Personal Image

    Amplify Your Impact On Podcasts By Transforming Your Personal Image

    We work on our brand, logo, podcast art - but when was the last time you worked on branding your self. That’s right… The colors and clothes you wear can affect your connections and income. I have image consultant Amy Janece on the show to help us show up on stage, on podcasts and meetings to get noticed and create a bigger impact. 
     
    👔 How colors and clothing choices can have a direct influence on confidence and success.
    👚 How aligning clothing to your natural energy and personality can impact connections and collaborations 
    👔 Why you should understand the correlation between color, energy and psychology 
    👚 Tips on what to wear (and NOT wear) on podcasts and speaking presentations (online or live)
    👔 How your personal brand is just as important as your ‘business’ brand



    00:00  Intro 
    04:53  Unlocking the Power of Colors: How Changing My Wardrobe Transformed My Life
    09:24  Debunking Stage Attire Myths: Black, Bright Colors, and Necklines
    19:25  Empowering Personal Styling: Embracing Your True Self and Body Confidence
    29:18  The Impact of Personal Style and Self-Investment on Professional Success
    32:47  Maximize Your Wardrobe: Quality Over Quantity and Embracing Authenticity
    36:20  The Impact of Color and Image on Connections, Relationships, and Income
     
    Head to https://LeverageYourPodcastShow.com to read the blog

    >>>Start creating consistent authority-boosting content with less overwhelm using this 4-step system.  Get the Podcast Leverage System Training at https://www.leverageyourpodcast.com/free

    • 40 min
    The Power of Community: Bridging the Gap for Canadian Black Podcasters

    The Power of Community: Bridging the Gap for Canadian Black Podcasters

    There is strength in unity - and podcasting is a fantastic avenue for creating a community. I met Sherley Joseph at a Podfest event and was so impressed with her story of starting a podcast, sharing her voice, turning it into a community and grown it into the Black Canadian Creators podcast, community and directory becoming a leader in the space and helping black canadian creators share their voice. 
    How the Black Canadian Creators community has grown and transformed, offering lessons on community building and engagement.
    Lessons on how to foster a community from the ground up, as exemplified by the creation of the Black Canadian Creators community and Facebook group.
    Inspiration from the community's progression into a supportive network, highlighting the benefits of being part of a like-minded group of content creators.
    Ideas on how to cultivate a collaborative environment for sharing resources and support, as demonstrated by the community's evolution.
    Information on a valuable directory for content creators, which could serve as a platform to showcase your work or discover others'.
    Head to https://LeverageYourPodcastShow.com to read the blog
    >>>Start creating consistent authority-boosting content with less overwhelm using this 4-step system.  Get the Podcast Leverage System Training at https://www.leverageyourpodcast.com/free

    • 47 min
    How To Engage Listeners With Podcast Trailers

    How To Engage Listeners With Podcast Trailers

    Do you watch a trailer before seeing the movie -I bet you do! Then if you have a podcast, you should definitely have a podcast trailer. I have Arielle Nissenblatt on the show, the host of Trailer Park: The Podcast Trailer Podcast to share the 911 on podcast trailers. Here’s what we cover: 
    The importance of podcast trailers in marketing and creating buzz before the actual episodes are ready.
    Insights on different styles of trailers, their purposes, and their impact on engaging listeners.
    Tips for crafting engaging and effective podcast trailers, including ideal length, essential elements, and audio quality.
    The value of connecting with other podcasters and leveraging podcast trailers as a tool for exposure.
    The ideal elements to include in a podcast trailer, such as show description, hosts' names, and target audience.
     
    Head to https://LeverageYourPodcastShow.com to read the blog

    >>>Start creating consistent authority-boosting content with less overwhelm using this 4-step system.  Get the Podcast Leverage System Training at https://www.leverageyourpodcast.com/free

    • 37 min
    Buying And Selling Podcasts: Benefits, Challenges, and Strategies

    Buying And Selling Podcasts: Benefits, Challenges, and Strategies

    You hear of buying and selling businesses - get investors etc - but you don’t really hear about folks investing in podcasts, scaling, buying and selling. It CAN happen and I have AJ Lawrence on my show who bought the Beyond 8 Figures Podcast. He shares his experience, mistakes and tips on buying and selling podcasts and what it takes to grow a successful podcast. 
    AJ's experience of buying and selling a podcast
    The challenges faced during the transition and how to overcome them 
    How to stay consistent and have incremental progress 
    Ways to understand the audience and catering to their needs
    The potential benefits of acquiring a podcast for business growth
     
    00:00  Intro 
    00:02  The Journey of Buying and Selling a Podcast: Insights from AJ Lawrence
    03:23  Building a Successful Podcast: Mistakes, Growth, and Finding Your Audience
    09:50  When and How to Buy a Podcast: A Comprehensive Guide
    13:04  The Untapped Potential of Acquiring a Business Podcast
    31:19  How to Define Your Why and Find Success in Podcasting



    Head to https://LeverageYourPodcastShow.com to read the blog

    >>>Start creating consistent authority-boosting content with less overwhelm using this 4 step system.  Get the Podcast Leverage System Training at https://www.leverageyourpodcast.com/free

    • 40 min

Customer Reviews

5.0 out of 5
2 Ratings

2 Ratings

@TheNicoleHolland @niczthename ,

Lyndsay steers into calm waters!!

This is a great show for business owners wanting actionable advice to grow their business using techniques proven to work!! No fluff, all straight to the point value!!

Laura-Marie- ,

Sailing To Success Podcast Show

Sailing To Success Podcast Show always has interesting guests. Lyndsay brings out the best in all her guests with humor and grace! Material is always relevant to today's entrepreneur. Her ability to get to the meat and potatoes of the special skills or knowledge each guests brings to the mic gets better with each podcast! BIG thumbs up!

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