Levership

Matt Symes and Chris Johnston
  • 5.0 (12)
  • INVESTING
  • UPDATED WEEKLY
Levership

Levership is a combination of leverage and leadership - it’s focusing your time on what will generate outsized returns. In other words, high-leverage leadership. Together Matt Symes and Chris Johnston have both been in the trenches of entrepreneurship and through the Levership podcast share how they tackle challenges, ignite growth, and build profitable businesses. They don't just talk theory. They dive deep into the real-life experiences of leaders from growing companies to uncover how they maximize the return on their time. Stay tuned as we explore the pivotal moments, the challenging decisions, and the innovative strategies of leverage and leadership.

  1. DEC 18

    AI In Small Businesses

    In this conversation, Matt Symes discusses the significant impact of AI on small businesses. He emphasizes the importance of understanding how to implement AI effectively, particularly through fractional implementation, and shares practical examples of how AI can enhance various business processes, including content creation, email management, and meeting preparation. The discussion highlights the necessity of prompt engineering and the potential of AI tools to optimize workflows and improve efficiency in both personal and professional contexts. Takeaways: Understanding your core processes is essential to leverage AI. AI can amplify capabilities but requires upfront work to identify needs. Fractional implementation allows small businesses to access AI benefits without full-time hires. AI tools can significantly reduce time spent on repetitive tasks like email management. Prompt engineering is a crucial skill for maximizing AI effectiveness. AI can enhance content creation by streamlining the drafting process. Using AI for meeting preparation can lead to more productive outcomes. AI can help organize and prioritize ideas efficiently. Exploring AI in personal life can ease the transition into business applications. AI is not a replacement but a co-pilot in business operations.

    25 min

  2. DEC 10

    From Strategy to Results: The System Behind Levership

    In this episode of the Levership Podcast, hosts Chris Johnson and Matt Symes delve into the foundational principles of business strategy and the importance of practical implementation. They share personal stories of their entrepreneurial journeys, highlighting lessons learned from family legacies and experiences at Procter & Gamble. The conversation emphasizes the need for accountability, effective business models, and the significance of integrating proven methodologies into small businesses to drive growth and transformation. Takeaways Confidence is important, but business fundamentals are essential.  The foundation of leadership combines leverage and leadership.  Family history plays a crucial role in shaping entrepreneurial journeys. Procter & Gamble's evolution showcases the importance of adaptability. Symplicity Designs was created to help businesses implement effective strategies. Small businesses often struggle to invest in strategic planning. Accountability and regular check-ins are vital for successful implementation. Practical implementation leads to real results, not just reports. Understanding customer needs is key to business success. Creating accessible strategies can empower small business owners.

    22 min

  3. DEC 3

    Levership is Growing

    In this conversation, Matt Symes and Chris Johnston discuss the principles of effective leadership and entrepreneurship through their experiences with Levership and other organizations. They emphasize the importance of focus, clarity, and alignment within leadership teams to drive business growth and transformation. The discussion highlights the challenges faced by entrepreneurs, the significance of strategic planning, and the value of co-creating solutions with teams. They also explore the concept of managing ideas and prioritization to enhance productivity and performance in businesses, particularly for small and medium enterprises.   Takeaways Leadership combines leverage and leadership for outsized returns. Focus on what generates the most return for your business. Alignment with the leadership team is crucial for success. The importance of a formal management system in organizations. Managing ideas through a 'hopper' can enhance prioritization. Good strategy helps sort through business challenges. Transformational leadership leads to significant business results. The journey of entrepreneurship involves continuous learning. Investing time in strategy sessions is vital for business growth.

    26 min

  4. NOV 26

    How to Build a Seamless Customer Journey

    In this conversation, Matt Symes discusses the importance of understanding the customer journey and the various touchpoints that businesses have with their clients. He emphasizes the need to identify friction points and improve the overall customer experience. Through examples from different industries, he illustrates how mapping the customer journey can lead to better service delivery and customer delight. The discussion also covers proactive customer success strategies and frameworks for effectively mapping the customer journey to enhance business outcomes. Takeaways Understanding the customer journey is crucial for business success. Identifying touchpoints helps in recognizing friction in the customer experience. Delighting customers can lead to increased loyalty and retention. Proactive customer success strategies can prevent churn. Mapping the customer journey reveals opportunities for improvement. Consistency in service delivery enhances customer satisfaction. Small changes can significantly impact the customer experience. Customer feedback is essential for understanding service effectiveness. The experience provided to customers is more important than the product itself. Engaging with customers at various stages of their journey fosters loyalty.

    21 min

  5. NOV 13

    How To Build A High-Performance Team

    In this conversation, Matt Symes discusses the critical importance of investing in employee development and creating effective growth plans within organizations. He emphasizes the need for small businesses to focus on their people’s growth to prevent disengagement and turnover. The discussion also covers the significance of defining organizational culture, whether as a family, sports team, or village, and how this impacts performance expectations. Additionally, the conversation highlights the importance of psychological safety and radical candor in fostering open communication and effective feedback. Finally, Matt introduces Levership programs designed to help business owners implement these strategies effectively.   Takeaways Investing in people is crucial for retention and growth. Annual reviews should not be tied to compensation discussions. Small businesses must communicate financial realities to employees. Defining organizational culture influences employee expectations. A village culture supports employees through life seasons. Performance expectations must be clear and consistent. Psychological safety is essential for honest feedback. Radical candor helps in addressing performance issues. Compliments should be specific and authentic. Levership programs can provide templates for effective HR processes.

    22 min

  6. OCT 31

    Unlock Business Growth While Staying Flexible: Here's How

    Summary In this conversation, Matt Symes and Kyle Racki discuss strategies for appointment-based businesses to better meet customer needs, emphasizing the importance of flexibility, capacity management, and understanding customer demand. They highlight the significance of creating a business model that allows for profitability while being responsive to customer requests. The discussion also covers the need for businesses to prioritize customer experience and retention, as well as the role of leadership in identifying and solving core business problems effectively.   Takeaways Understanding customer needs is crucial for appointment-based businesses. Flexibility in scheduling can enhance customer satisfaction. A business model should be resilient and profitable at 80% capacity. Last-minute appointments can be more valuable than regular bookings. Policies should prioritize customer needs over business convenience. Identifying core problems is essential for business improvement. Leadership plays a key role in shaping customer service strategies. Seasonality affects customer demand and should be considered in planning. Businesses should track missed appointment opportunities to improve. Creating a customer-first culture can lead to long-term success.   "keywords": [ "customer service", "appointment-based business", "flexibility", "profitability", "customer retention", "business model", "leadership", "quick response service", "capacity management", "core problems" ]

    20 min

  7. OCT 16

    The Truth About Cashflow for Small Businesses

    In this episode, Matt Symes and Kyle Racki discuss the critical importance of cash flow management for small businesses, particularly those run by technician founders. Matt emphasizes the common pitfalls of neglecting cash flow, the significance of invoicing and accounts receivable, and strategies to improve cash flow. The discussion also covers the challenges of client payments and the necessity of building financial health for sustainable growth.   Takeaways: Many small business owners neglect cash flow management. Understanding the cash equation is crucial for business success. Invoicing processes can significantly impact cash flow. Cash flow strategies must evolve as the business scales. Access to credit should be secured before it's needed. Pricing strategies can influence cash flow positively. Knowing your break-even point is vital for financial planning. Understanding client payment behaviors can aid cash management. Financial health is foundational for business growth.   Chapters:   00:00 Understanding Cash Flow in Small Businesses 02:54 The Importance of Invoicing and Accounts Receivable 06:09 Strategies for Improving Cash Flow 09:00 Navigating Client Payments and Cash Management 12:01 Building Financial Health for Sustainable Growth

    20 min

  8. OCT 8

    What Working With the Right Client Fit Can Do for Your Business

    Matt Symes and Kyle Racki discuss the importance of attracting the right clients for businesses. They explore a simple exercise to assess your current client base and discuss how to evaluate if clients are paying the right amount for your services. Matt provides insight on how to qualify your potential clients in order to filter out poor fits and leverage referral networks to make mailbox money.   Takeaways: It is important for businesses to attract the right clients who pay the right amount off the service. Conducting a customer analysis can help identify the top and bottom 5% of clients to inform next steps in sales and marketing. Qualifying customers through methods like referral networks and qualifying questions helps filter out poor fits.  Chapters: 0:00 Introduction and Importance of Attracting the Right Clients 1:00 Assessing the Right Clients Through Customer Analysis 3:24 Different Types of Clients and Behaviors 5:44 Qualifying Customers for Better Fit 9:23 Filtering Out Poor Fit Clients 10:49 The Value of the Levership Program   Ready to Take Your Business to the Next Level? Go here: https://levership.com/free-strategy-call Want to learn more about what Levership does for small business owners? Go here: https://levership.com/

    14 min
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5
out of 5
12 Ratings

About

Levership is a combination of leverage and leadership - it’s focusing your time on what will generate outsized returns. In other words, high-leverage leadership. Together Matt Symes and Chris Johnston have both been in the trenches of entrepreneurship and through the Levership podcast share how they tackle challenges, ignite growth, and build profitable businesses. They don't just talk theory. They dive deep into the real-life experiences of leaders from growing companies to uncover how they maximize the return on their time. Stay tuned as we explore the pivotal moments, the challenging decisions, and the innovative strategies of leverage and leadership.

Information

  • Creator
    Matt Symes and Chris Johnston
  • Years Active
    2022 - 2024
  • Episodes
    86
  • Rating
    Clean
  • Copyright
    © 2022-2024
  • Show Website
    Levership

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