42 episodis

Human attention is a scarce resource that millions of companies across the globe are fighting for. Once a week we interview entrepreneurs, executives and industry leaders on they earn attention for their brands using social, content and media

The podcast is hosted by Ari Lewis.

Mastering the Attention Economy Ari Lewis

    • Business

Human attention is a scarce resource that millions of companies across the globe are fighting for. Once a week we interview entrepreneurs, executives and industry leaders on they earn attention for their brands using social, content and media

The podcast is hosted by Ari Lewis.

    Austin Rief - Newsletter Bubble, Future of Media and Creator Led Media Companies [Ep. 53]

    Austin Rief - Newsletter Bubble, Future of Media and Creator Led Media Companies [Ep. 53]

    This is an episode of Mastering the Attention Economy Podcast with host Ari Lewis and guest Austin Rief. Austin is the co-founder of Morning Brew.

    We discuss why there isn't a newsletter bubble, the future of media, and creator led media companies.

    If you want to be a member of BrandStreet, use the coupon "LEWIS" to save 20% off a yearly subscription. Visit BrandStreet.co

    Follow Austin on Twitter: https://twitter.com/austin_rief

    Follow Ari on Twitter: https://twitter.com/amlewis4 Follow Ari on Instagram: https://www.instagram.com/ari_lewis4/ Follow Ari on TikTok: https://www.tiktok.com/@amlewis4 Visit Ari's Site: http://arilewis.com/

    Produced by Courtnie Lewis: https://www.courtnielewis.com

    Music by Mark Rhodes: https://open.spotify.com/artist/2F3QTcv7P4TxveL1tDeXmL?si=KEiZ9oB_TQyD_3ISQC8y-A

    • 27 min
    Victoria Watters - Famous TikTok Dad, Marketing Complex Products, Brand Strategy for Crypto [Ep. 52]

    Victoria Watters - Famous TikTok Dad, Marketing Complex Products, Brand Strategy for Crypto [Ep. 52]

    This is an episode of Mastering the Attention Economy Podcast with host Ari Lewis and guest Victoria Watters. Victoria is VP of Marketing at Galaxy Fund Management.

    We discuss her father's rise to fame on TikTok, marketing complex products, and brand strategy for crypto companies.

    If you want to be a member of BrandStreet, use the coupon "LEWIS" to save 20% off a yearly subscription. Visit BrandStreet.co

    Follow Vic on Twitter: https://twitter.com/vic_watters

    Follow Ari on Twitter: https://twitter.com/amlewis4 Follow Ari on Instagram: https://www.instagram.com/ari_lewis4/ Follow Ari on TikTok: https://www.tiktok.com/@amlewis4 Visit Ari's Site: http://arilewis.com/

    Produced by Courtnie Lewis: https://www.courtnielewis.com

    Music by Mark Rhodes: https://open.spotify.com/artist/2F3QTcv7P4TxveL1tDeXmL?si=KEiZ9oB_TQyD_3ISQC8y-A

    • 28 min
    Danny Miranda - Becoming a Full-Time Creator, 25,000 Podcasts Downloads, Embracing the Content Grind [Ep. 51]

    Danny Miranda - Becoming a Full-Time Creator, 25,000 Podcasts Downloads, Embracing the Content Grind [Ep. 51]

    This is an episode of Mastering the Attention Economy Podcast with host Ari Lewis and guest Danny Miranda. Danny is a student of life. He runs the podcast The Danny Miranda Podcast and a weekly newsletter called Tuesday Treasure.

    We discuss his decision to be a full-time content creator, his path to 25,000 podcast downloads, and embracing the content grind.

    If you want to be a member of BrandStreet, use the coupon "LEWIS" to save 20% off a yearly subscription. Visit BrandStreet.co

    Visit Danny's site: https://dannymiranda.com/ Follow Danny on Twitter: https://twitter.com/heydannymiranda?lang=en Check out his podcast: https://dannymiranda.com/podcast/

    Follow Ari on Twitter: https://twitter.com/amlewis4 Follow Ari on Instagram: https://www.instagram.com/ari_lewis4/ Follow Ari on TikTok: https://www.tiktok.com/@amlewis4 Visit Ari's Site: http://arilewis.com/

    Produced by Courtnie Lewis: https://www.courtnielewis.com

    Music by Mark Rhodes: https://open.spotify.com/artist/2F3QTcv7P4TxveL1tDeXmL?si=KEiZ9oB_TQyD_3ISQC8y-A

    • 27 min
    Robbie Crabtree - Be a Better Speaker, Launching a Paid Course, Using Twitter to Build Credibility [Ep. 50]

    Robbie Crabtree - Be a Better Speaker, Launching a Paid Course, Using Twitter to Build Credibility [Ep. 50]

    This is an episode of Mastering the Attention Economy Podcast with host Ari Lewis and guest Robbie Crabtree. Robbie is a trial attorney and a public speaking expert. Robbie is the founder of Performative Speaking, a program that teaches you to be a better speaker. It was recently acquired by On Deck.

    We discuss launching a paid course, using Twitter to build domain authority, and becoming a better speaker.

    Visit Robbie's site: https://www.robbiecrabtree.com/ Follow Robbie on Twitter: https://twitter.com/RobbieCrab

    Follow Ari on Twitter: https://twitter.com/amlewis4 Follow Ari on Instagram: https://www.instagram.com/ari_lewis4/ Follow Ari on TikTok: https://www.tiktok.com/@amlewis4 Visit Ari's Site: http://arilewis.com/ Join BrandStreet: https://www.brandstreet.co/

    Produced by Courtnie Lewis: https://www.courtnielewis.com

    Music by Mark Rhodes: https://open.spotify.com/artist/2F3QTcv7P4TxveL1tDeXmL?si=KEiZ9oB_TQyD_3ISQC8y-A

    • 31 min
    Ryan Sneddon - Local Media, Instagram & Newsletters, Building a Dedicated Subscriber List [Ep. 49]

    Ryan Sneddon - Local Media, Instagram & Newsletters, Building a Dedicated Subscriber List [Ep. 49]

    This is an episode of Mastering the Attention Economy Podcast with host Ari Lewis and Ryan Sneddon. Ryan is the founder of Naptown Scoop, a local media company covering the city of Annapolis, Maryland.

    We discuss the state of local media, growing his newsletter using Instagram, and building a dedicated subscriber list.

    Follow Ryan on Twitter: https://twitter.com/sneddymobbin

    Follow Ari on Twitter: https://twitter.com/amlewis4 Follow Ari on Instagram: https://www.instagram.com/ari_lewis4/ Follow Ari on TikTok: https://www.tiktok.com/@amlewis4 Visit Ari's Site: http://arilewis.com/ Join BrandStreet: https://www.brandstreet.co/

    Produced by Courtnie Lewis: https://www.courtnielewis.com

    Music by Mark Rhodes: https://open.spotify.com/artist/2F3QTcv7P4TxveL1tDeXmL?si=KEiZ9oB_TQyD_3ISQC8y-A

    • 31 min
    Yaro Bagriy - Building a Newsletter Community, Focusing on a Niche, and Buying Communities [Ep. 48]

    Yaro Bagriy - Building a Newsletter Community, Focusing on a Niche, and Buying Communities [Ep. 48]

    This is an episode of Mastering the Attention Economy Podcast with host Ari Lewis and Yaro Bagriy. Yaro is the founder of Newsletter Crew, a community focused on helping creators build newsletters.

    We discuss building a newsletter community, focusing on a niche, and buying and integrating communities.

    Follow Yaro on Twitter: https://twitter.com/yarobagriy Sign up for Newsletter Crew: https://newslettercrew.com/ 

    Follow Ari on Twitter: https://twitter.com/amlewis4 Follow Ari on Instagram: https://www.instagram.com/ari_lewis4/ Visit Ari's Site: http://arilewis.com/ Join BrandStreet: https://www.brandstreet.co/

    Produced by Courtnie Lewis: https://www.courtnielewis.com

    Music by Mark Rhodes: https://open.spotify.com/artist/2F3QTcv7P4TxveL1tDeXmL?si=KEiZ9oB_TQyD_3ISQC8y-A

    • 42 min

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