324 episodes

The Naavik Gaming Podcast is a business-focused exploration of the companies, trends, strategies and leaders that are defining the future of games. To learn more and see other great content visit www.naavik.co.

Naavik Gaming Podcast Naavik

    • Business
    • 4.3 • 3 Ratings

The Naavik Gaming Podcast is a business-focused exploration of the companies, trends, strategies and leaders that are defining the future of games. To learn more and see other great content visit www.naavik.co.

    The State of China’s Gaming Market

    The State of China’s Gaming Market

    China is the second largest video game market in the world, and even though its industry has faced domestic challenges, China’s global impact on gaming continues to rise. However, if you’re an outsider, figuring out what’s happening in China can sometimes be opaque. That’s why host Aaron Bush is joined today by Josh Ye, a long-time reporter for all things gaming and tech in China.
    We dig into how China’s gaming market became massive over the past couple decades and how its current ecosystem compares and contrasts to the West’s. We also discuss the domestic regulatory challenges all gaming companies face in China and how Chinese companies are changing how they pursue international expansion. We hit on several specific companies – including Tencent, NetEase, Bytedance, and Hoyoverse – before wrapping up with some lessons learned and predictions for the future.

    We’d also like to thank Overwolf for making this episode possible! Whether you're a gamer, creator, or game studio, Overwolf is the ultimate destination for integrating UGC in games! You can check out all Overwolf has to offer at https://www.overwolf.com/.

    If you like the episode, please help others find us by leaving a 5-star rating or review! And if you have any comments, requests, or feedback shoot us a note at podcast@naavik.co.

    Who’s On:
    Guest - Josh Ye: https://www.linkedin.com/in/joshyehk/ 
    Host - Aaron Bush: https://www.linkedin.com/in/aaron-bush-846b8185/ 

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    Sound design by Gavin Mc Cabe.

    • 53 min
    The Business of Cloud and Game Servers

    The Business of Cloud and Game Servers

    Apex Legends is known for having one of the most “boring” game launches in history in the best of ways. Jokingly called Uptime Legends, Apex pursued a multi-tiered cloud infrastructure that helped EA deliver one of the smoothest PvP launches in history. Sid Dhulipalla, CEO and Co-Founder of Hathora, and Steven Hartland, VP of Engineering at Rocket Science, join our host, Alex Takei, Director at Ruckus Games, to discuss the role of cloud and server orchestration in the distribution of modern video games and the business surrounding it. 
    We chat all things bare metal, peer-to-peer, dedi servers, hybrid setups, and their implications on the player experience and the developer’s cost profile. We learn about the landscape of players from public cloud to bare metal to server orchestration to boutique backend teams that are available to studios across the AAA and indie spaces. We also have the age-old chicken and egg debate of “predictability, cost, and flexibility” as relative unknowns for every game launch despite being major components of any game's financial health. This episode is about the backbone of all video games - tune in!

    Big thanks to GRID for making this episode possible. GRID is a game data platform providing esports data infrastructure, analytics, and distribution solutions to leading game publishers including Riot Games, Ubisoft, and KRAFTON. If you're a fan, developer, or entrepreneur with an idea for a live data-powered project, make sure to apply for GRID Open Access, get free access to official data, and start creating today! To learn more, visit: https://grid.gg/?utm_source=naavik.co&utm_medium=media&utm_campaign=Naavik

    If you like the episode, please help others find us by leaving a 5-star rating or review! And if you have any comments, requests, or feedback shoot us a note at podcast@naavik.co.
     
    Watch the episode: YouTube Channel
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    Sound design by Gavin Mc Cabe.

    • 1 hr 6 min
    How Content Creators Are Shaping Gaming

    How Content Creators Are Shaping Gaming

    As the world of gaming matures, the influence of content creators is increasingly important. In this episode, host Devin Becker sits down with Justin Sacks, CEO of Nexus, and Bryan Herren, Director of Partnerships for offbrand, to dive into the pivotal role of content creators in shaping the gaming ecosystem.
    The conversation kicks off with an exploration of the origins and current endeavors of Nexus and offbrand. As the discussion unfolds, Justin and Bryan illuminate the transformative power of content creators, emphasizing their importance beyond mere promotion. The conversation navigates the nuances of working with diverse content creators, from those focused on specific games or genres to versatile personalities with broad demographic appeal. Justin and Bryan also examine the evolving landscape of esports and user-generated content, envisioning a future where content creators play a pivotal role in the burgeoning UGC and modding scenes. Finally, the duo reflects on the potential challenges of deeper content creator involvement while outlining the future opportunity to build around creators for Nexus and offbrand in this dynamic landscape.

    We’d like to thank RallyHere for making this episode possible. RallyHere is a proven gaming backend platform and service made specifically for cross-platform live-service games. RallyHere is your one-stop-shop to streamline your development processes, increase speed to market, and optimize your post-launch live services. To learn more or schedule a demo, visit rallyhere.gg  

    If you like the episode, please help others find us by leaving a 5-star rating or review! And if you have any comments, requests, or feedback shoot us a note at podcast@naavik.co.
     
    Watch the episode: YouTube Channel
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    Sound design by Gavin Mc Cabe.

    • 56 min
    The Next Era of Modding - with Overwolf, Studio Wildcard, and Look North World

    The Next Era of Modding - with Overwolf, Studio Wildcard, and Look North World

    Modding has long been a force of innovation and creativity in the games industry, but the emergence of cross-platform, premium mods is set to take modding to another level. Thanks to platforms like Overwolf’s CurseForge, studios and publishers can now enable all sorts of creators — even other professional studios — to build on top of their games and get rewarded for doing so. This new technical and economic unlock is poised to take UGC gaming to even higher heights and is a compelling growth opportunity for the entire industry.

    To best discuss this trend, host and Naavik co-founder Aaron Bush is joined by Uri Marchand, CEO of Overwolf, Jeremy Stieglitz, Co-Founder of Studio Wildcard, and Patrick Moran, Founder and COO of Look North World. Look North World, a young UGC-focused publisher and studio, is building a premium DLC on top of Studio Wildcard’s popular ARK: Survival Ascended, which is all enabled thanks to Overwolf’s CurseForge platform. The crew discusses how to operationalize premium mods, why the economics can be compelling, what cross-platform enablement unlocks, and big predictions for the future.

    We’d also like to thank Nexus for making this episode possible! Nexus’s creator program in-a-box makes it easy for game devs to build and manage a world-class creator program, driving significant growth in conversion, ARPPU, retention, and LTV. To learn more, go to http://nexus.gg/naavik

    If you like the episode, please help others find us by leaving a 5-star rating or review! And if you have any comments, requests, or feedback shoot us a note at podcast@naavik.co.
     
    Watch the episode: YouTube Channel
    For more episodes and details: Podcast Website
    Free newsletter: Naavik Digest
    Follow us: Twitter | LinkedIn | Website

    Sound design by Gavin Mc Cabe.

    • 58 min
    New York Times Games, From Strength to Strength

    New York Times Games, From Strength to Strength

    The New York Times is one of the world’s most recognized newspapers and has been in circulation since 1851. With 10 million subscribers, the Times has a huge audience and an even larger cultural impact. But the Gray Lady isn’t content to just rest on her laurels and focus on news - other verticals in which the Times operates are product reviews (The Wirecutter), sports (through their 2022 acquisition of The Athletic), cooking, and, of course, games. In addition to their home-grown casual titles, the Times famously acquired viral sensation Wordle in early 2022 and since then has launched hit games Connections and most recently Strands (in beta).

    To learn more about the Times’ games strategy, your host Niko Vuori talks with Jonathan Knight, Head of Games at The New York Times. 

    New York Times Games: https://www.nytimes.com/subscription/games. You can find Jonathan Knight on LinkedIn.

    We’d also like to thank Lightspeed Venture Partners for making this episode possible! With its dedicated gaming practice, "Lightspeed Gaming," the firm is investing from over $7B in early- and growth-stage capital — the by far largest fund focused on gaming and interactive technology. If you’re interested in learning more, go to https://gaming.lsvp.com/.

    If you like the episode, please help others find us by leaving a 5-star rating or review! And if you have any comments, requests, or feedback shoot us a note at podcast@naavik.co.
     
    Watch the episode: YouTube Channel
    For more episodes and details: Podcast Website
    Free newsletter: Naavik Digest
    Follow us: Twitter | LinkedIn | Website

    Sound design by Gavin Mc Cabe.

    • 46 min
    AI-Powered Quality Assurance

    AI-Powered Quality Assurance

    Quality assurance is one of the most crucial aspects of game development to ensure the game functions as intended and to provide a positive player experience. Around $300M in funding has been directed towards AI “efficiency tools for creators” and Christoffer Holmgard, Founder of Modl.AI, and Nathan Martz, Founder of Agentic, are pushing the frontier of how AI can enhance and streamline QA processes.
    From “players as a service” to functional load testing, your host Alexandra Takei, Director at Ruckus Games, and guests discuss the history of QA, the various methods developers use to access it, the different types of testing in the ideal test pyramid, and where AI can realistically plug.-in. Agentic and Modl.AI are production-ready and share stories of successful partnerships with AA and indie studios to improve their testing processes. Tune in for a fascinating episode on the evolution of QA testing and a window into the future where collaboration between humans and AI agents is a developer's everyday life.   

    Also, big thanks to ZBD for making this episode possible! ZBD provides a plug-and-play API and SDK for seamless integration of instant, borderless, and low-fee payments using the Bitcoin Lightning Network. Want to better engage and monetize your global user base? Start for free at http://zbd.gg/

    If you like the episode, please help others find us by leaving a 5-star rating or review! And if you have any comments, requests, or feedback shoot us a note at podcast@naavik.co.
     
    Watch the episode: YouTube Channel
    For more episodes and details: Podcast Website
    Free newsletter: Naavik Digest
    Follow us: Twitter | LinkedIn | Website
    Sound design by Gavin Mc Cabe.

    • 1 hr 8 min

Customer Reviews

4.3 out of 5
3 Ratings

3 Ratings

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