On Point: Bringing Humanity to Leadership Communications Broad Reach Communications

BRPR president Andrea Lekushoff sits down with world-renowned conductor and founder of the Boston Philharmonic Orchestra, Benjamin Zander, to discuss his two passions: classical music and helping people harness the art of possibility. Ben explains that a leader’s job is to generate excitement, drive, discovery, and the joy of sharing among their people, and uses the metaphor of an orchestra (a group of highly trained individuals poised to unite into an effective whole) to do so.

In this year end wrap up, Broad Reach president Andrea Lekushoff candidly reflects on the ups and the downs she experienced this year and how they shaped her as a leader. She talks about languishing, leveraging tools from mindset expert Peter Crone, lecturing at the Ivey Business School, giving Canadian business leaders a strong voice, rediscovering her love for adventure, overcoming her fear of heights by climbing a mountain and doing the CN Tower EdgeWalk, and being a mother.

In this episode, Broad Reach president Andrea Lekushoff sits down with Jill Nykoliation (one of Canada’s Most Powerful CEOs and founder and CEO of Juniper Park\TBWA) to discuss modern leadership, transformation, precision marketing, diversity & inclusion, mental health, her approach to wellness, and how she ‘brings humanity to her leadership communications.’ They also talk about the importance of creating a culture where team members have a growth mindset, feel safe, and are truly seen.

At 36, Mike Abrashoff was selected to be Commander of USS Benfold. The challenges of this underachieving destroyer were staggering, with low morale and the highest turnover rate in the Navy. Few thought the ship could improve. Yet 12 months later it was ranked #1 in performance with the same crew.
In this episode, Andrea sits down with Mike to discuss how replacing command and control leadership with commitment and cohesion allowed him to achieve remarkable organizational transformation.

In this episode, Broad Reach president Andrea Lekushoff sits down with Dr. Greg Wells (performance physiologist, scientist, athlete and author) to discuss how the science behind Olympic success can help people (and teams) get healthy and perform to their full potential. During this interview, Greg describes how sleep, nutrition, movement, microchanges and mindset all have a massive impact on performance.

As vaccination rates climb and COVID-19 case counts fall, many employers are starting to consider whether and how to bring people back to work. But it’s not simple. We’re living—and working—in a new world. In this episode, Andrea Lekushoff is joined by Broad Reach Communication’s Vice President David Scott to provide an overview of our most recent thought leadership report and discuss five difficult-but-critical questions that employers have to consider and start communicating about immediately.