Leverage Your Podcast Show Lyndsay Phillips

Imagine attracting leads and clients without any sales pitch - well it’s doable when you are podcast guesting. I have Spencer Carpenter on the show who has booked over 150 entrepreneurs on over 1000 shows and helped them grow their business through guesting. He shares his no nonsense approach to getting on shows, why it’s all predicated on value, what surprising results you can get from guesting and how to use it as your number one marketing strategy. 
Here’s a taste of our conversation…
How to craft compelling podcast pitches to get booked on more shows
Why podcast guesting is the best ‘No Pitch’ sales approach
Why setting realistic goals will help you maximize your results from guesting
How to leverage your appearances for content creation, speaking opportunities and expand your reach. 
Common mistakes podcast guest make that lower their chances of getting booked on more shows
How to prepare for podcast guesting and identify suitable shows for guest appearances.
How to differentiate yourself, stand out and showcase your value to listeners
 
Head to https://LeverageYourPodcastShow.com to read the show notes
>>>Start creating consistent authority-boosting content with less overwhelm using this 4 step system.  Get the Podcast Leverage System Training at https://www.leverageyourpodcast.com/free
   >>Learn 3 Ways To  Leverage & Repurpose Your Podcast Guest Interviews To Boost Authority, Visibility, Leads & Sales - Free Guide & Checklist https://leverageyourpodcast.com/guest
 

Have you thought about writing, publishing, and launching a book, but don’t know where to start? Or maybe you have already done some writing but aren’t sure how to do a successful launch that gets you best-seller status. 
Coming up with the right book for the right audience, publishing and promoting a book doesn’t have to be hard when you have support and build an audience ahead of time (using podcasts). Business Book Mentor Diana Needham shares a twist on the podcast book tour to launch to a full room. 
Here’s what we cover: 
Why and how to create a strategic outline BEFORE you start writing a book.
How to build an audience (and leverage podcasts) before the book is launched.
How to leverage podcast guest appearances to promote your book
Book launch strategies that get you on the Amazon best seller list.
Discovering which publishing method is for you - traditional vs self-publishing 
How to write publish and market your book in a structured time line 
Head to https://LeverageYourPodcastShow.com to read the blog
>>>Start creating consistent authority-boosting content with less overwhelm using this 4 step system.  Get the Podcast Leverage System Training at https://www.leverageyourpodcast.com/free
   >>Learn 3 Ways To  Leverage & Repurpose Your Podcast Guest Interviews To Boost Authority, Visibility, Leads & Sales - Free Guide & Checklist https://leverageyourpodcast.com/guest

Guesting on podcasts is a hot way to tap into other people’s audiences, boost authority, expand your reach, establish partnerships and well, grow your list, leads and business. 
So let’s make sure you are doing everything to optimize your efforts to get booked on the right shows, with the right message, in front of the right audience so that you can leverage it for leads, content, and sales.  
I have interviewed expert podcast booking agencies (tag guests) and gleaned a ton of actionable advice that you can take today to up your podcast guesting game including...
📌 Discover how to present yourself professionally to match the quality standards of top podcasts.
📌 How to use the Cocktail Party Strategy to embrace authenticity and stand out from the crowd
📌 How to craft a compelling one-sheet that highlights your expertise and value proposition.
📌 Why you need to tailor your talk to what people buy
📌 Tips on hiring a podcast booking agency (and when to know you are ready)
Take a listen to these top 10 tips from industry experts…
 
Head to https://LeverageYourPodcastShow.com to read the blog
>>>Start creating consistent authority-boosting content with less overwhelm using this 4 step system.  Get the Podcast Leverage System Training at https://www.leverageyourpodcast.com/free
>>Learn 3 Ways To  Leverage & Repurpose Your Podcast Guest Interviews To Boost Authority, Visibility, Leads & Sales - Free Guide & Checklist https://leverageyourpodcast.com/guest

Do you get booked on a podcast and wing it, or are you fully prepared to knock it out of the park? I have Podcast Booking Agency owner Noemi Beres on the show to share how she coaches her clients to research the show and how to prepare to be a successful guest so you can get more ROI from the relationship and opportunity.  
The conversation covers topics like finding the right podcasts, building relationships with hosts, and the do's and don'ts of being a great podcast guest.
How to find (and research)  the RIGHT shows to guest on to get in front of your ideal client
Discover whether pre-interview chats are a valuable investment of your time or a mere distraction.
How to craft compelling interview topics that will get you booked and engage the audience
What to do AFTER the interview and why it’s important to get more ROI out of the interview
Identify the essential traits of a standout guest while navigating common pitfalls that hinder bookings and lead generation.
 
Head to https://LeverageYourPodcastShow.com to read the blog

>>>3 Ways To  Leverage & Repurpose Your Podcast Guest Interviews To Boost Authority, Visibility, Leads & Sales - Get the free guide & checklist at  https://www.leverageyourpodcast.com/guest

Imagine feeling confident on stage, connecting with the audience, getting leads and clients and having a talk that impacts more people. This can be you even if you feel like diamond in the rough or best kept secret because Speaker Consultant and Agent Antoniette is going to show you how to craft your vocal brand, stand out, get booked and maximize your success.
Here’s what you’ll learn in this episode: 
What makes a hidden gem as speaker (ie is this YOU?) 
How to develop a speaker brand identity (and ensure your signature talk matches) 
Develop a signature talk that represents your brand but impacts the audience 
The difference between sizzle reels, demo reels, and pro clips for speakers
Why monetizing speaking engagements goes beyond just speaker fees (think impact with the audience) 
How she turned a disappointing speaking engagement into a $33,000 opportunity
 
Head to https://LeverageYourPodcastShow.com to read the blog
>>>Start creating consistent authority-boosting content with less overwhelm using this 4 step system.  Get the Podcast Leverage System Training at https://www.leverageyourpodcast.com/free
  >>Learn 3 Ways To  Leverage & Repurpose Your Podcast Guest Interviews To Boost Authority, Visibility, Leads & Sales - Free Guide & Checklist https://leverageyourpodcast.com/guest

You know I’m all about leverage - well what about leveraging your network, time and content to get massive results? Patty Farmer gives the lowdown on how to zero in on actual buyers, not just a broad market, and the importance of knowing where these buyers hang out. She talks about the power of partnerships and how to collaborate with those who share your target audience. 
Patty's big on giving first—she shares her "podcast sandwich method" for promoting content and the value of authentic connections. She also suggests asking "who do you serve?" to uncover potential collaborations and the benefits of making strategic introductions. Here’s a taste of what we cover: 
How to create a personal distribution channel and expand reach using assets, and relationships 
How to differentiate your target market and target buyers and how it affects marketing strategies.
How to identify and target ideal clients and partners to leverage monetization opportunities.
Patty’s unique "podcast sandwich method" for promoting episodes and engaging with other podcast hosts.
Patty’s system for creating introductions (MIND BLOWING) to build valuable connections (and make it easier!) 
 
Head to https://LeverageYourPodcastShow.com to read the blog

>>>Start creating consistent authority-boosting content with less overwhelm using this 4 step system.  Get the Podcast Leverage System Training at https://www.leverageyourpodcast.com/free