21 episodes

If you’re a creative, consultant, or agency owner who wants to know what the rollercoaster ride really looks like to grow your business from one to many — you’re in the right place. My guests and I pull back the curtains on the realities of growing and running agencies of different sizes and what it takes to build a team. If you’re anything like me, you want more than the highlight reel, you want to learn from the mistakes of others so that you can stop short of the same mistakes. I'm your host, Audrey Joy Kwan I spend my days as a coach and consultant to multiple 6 and 7 figure agency owners. For the last 7 years, I’ve been behind the scenes helping people grow, lead and operate small but mighty agencies. Here at the Small But Mighty Agency Podcast, we'll uncover what works — and equally as important— what didn't work to get these business owners to where they are today.

Small But Mighty Agency Audrey Joy Kwan

    • Business
    • 5.0 • 8 Ratings

If you’re a creative, consultant, or agency owner who wants to know what the rollercoaster ride really looks like to grow your business from one to many — you’re in the right place. My guests and I pull back the curtains on the realities of growing and running agencies of different sizes and what it takes to build a team. If you’re anything like me, you want more than the highlight reel, you want to learn from the mistakes of others so that you can stop short of the same mistakes. I'm your host, Audrey Joy Kwan I spend my days as a coach and consultant to multiple 6 and 7 figure agency owners. For the last 7 years, I’ve been behind the scenes helping people grow, lead and operate small but mighty agencies. Here at the Small But Mighty Agency Podcast, we'll uncover what works — and equally as important— what didn't work to get these business owners to where they are today.

    Trevor Longino: From Freelancer to Agency Owner in Six Months

    Trevor Longino: From Freelancer to Agency Owner in Six Months

    Are you a marketer, consultant, or creative who started your business with a specialized skill? 


    You have steady revenue, a solid client base, and work coming in. 


    It’s more than you can handle by yourself, but you’re saying yes to everything. You’re working 24/7, and it isn’t the life you dreamed of as a business owner. 

    If that’s you, you’re not alone.


    in this episode of the Small But Might Agency, we explore Trevor’s trajectory from:
    Transitioning from freelancer to an agency over a course of 6 months Going from broad services to specializing to grow his business fasterCreating the runway to build his business by letting go of wrong-fit clients Using profit-share bonuses to incentivize entrepreneurial team members 
    Show Links
    Trevor Longino Linkedin: https://www.linkedin.com/in/trevorlongino/ 
    Trevor Longino Twitter: https://twitter.com/TrevorLongino 
    Crowdtamers Blog: https://crowdtamers.com/blog/ 
    Crowdtamers Website: https://crowdtamers.com/  

    This episode is brought to you by the FREE TEAM GROWTH ROADMAP
    What if you didn’t spend all day, every day, in the weeds of running your business? 
    More flexibility. More freedom. Less overwhelm. 
    You’d scale your business with more ease
    Gain clarity on the strategic systems and leadership actions to create a self-managing team that can support your clients and frees up your time.
    My free Team Growth Roadmap will give you my C.O.M.P.A.S.S method to get you out of the weeds of running your business and help you build a small but mighty team that gives you more freedom and flexibility.
    Unlock the C.O.M.P.A.S.S Method right here

    Thanks for listening to the Small But Mighty Agency Podcast, if you enjoyed this episode please leave a review on iTunes or send a screenshot on Instagram while tagging me  @audreyjoykwan

    • 24 min
    Joel Sellentine: Finding a North Star & Growing a Seven Figure Agency in Four Years

    Joel Sellentine: Finding a North Star & Growing a Seven Figure Agency in Four Years

    What does it take to grow an agency from 0 to 7 figures in four years? 
    The first thing I noticed about Joel, founder of KARMA jack is his joy and zest for life.

    He has an uncanny ability to make conversations about almost any topic lighthearted yet packed with insights. 

    In this episode of the Small But Mighty Agency, Joel shares how he grew his agency to 7 figures in four years, and that includes: 
    Finding a north star in his business and creating a business with more meaning How to keep the authenticity of giving back as company mission versus company marketing The value of investing in a team in his first year of business How he is leading a seven-figure marketing agency of 23 people The step-by-step morning routine that keeps him inspired 
    Meet Joel Sellentine, after a successful career in fundraising and helping grow several businesses, Sellentine invested his leadership ability and marketing expertise into starting his own agency. Now leading an eclectic team of marketing experts, the data-driven agency has led a wide array of clients to incredible success. With a Bachelor of Arts in English from Oakland University, he started an internship program for Detroit area students and uses the driving force of one day giving away $1 million in scholarships.


    Show Links
    Traction by Gino Wickman: https://www.goodreads.com/book/show/8549192-traction 
    The One Thing by Gary Keller: https://www.goodreads.com/book/show/16256798-the-one-thing 
    Atomic Habits by James Clear: https://www.goodreads.com/book/show/40121378-atomic-habits
    Joel Sellentine LinkedIn: https://www.linkedin.com/in/joelsellentine/  

    This episode is brought to you by the FREE TEAM GROWTH ROADMAP
    What if you didn’t spend all day, every day, in the weeds of running your business? 
    More flexibility. More freedom. Less overwhelm. 
    You’d scale your business with more ease
    Gain clarity on the strategic systems and leadership actions to create a self-managing team that can support your clients and frees up your time.
    My free Team Growth Roadmap will give you my C.O.M.P.A.S.S method to get you out of the weeds of running your business and help you build a small but mighty team that gives you more freedom and flexibility.
    Unlock the C.O.M.P.A.S.S Method right here

    Thanks for listening to the Small But Mighty Agency Podcast, if you enjoyed this episode please leave a review on iTunes or send a screenshot on Instagram while tagging me  @audreyjoykwan

    • 45 min
    Brittany Berger: How to Break Free from Hustle Culture and Find Your Own Productivity Rhythm

    Brittany Berger: How to Break Free from Hustle Culture and Find Your Own Productivity Rhythm

    What if the traditional rules of productivity and work are broken because they are outdated? 


    Meet Brittany Berger, she’s on a unique mission to help neurodivergent individuals work smarter, not harder, whether a business owner or not. 


    Brittany believes that the traditional rules of productivity and work that people learn are inaccessible for many. 


    She speaks candidly about her neurodivergent brain and how she has leveraged it in her business to be more productive and focused. 


    In this episode of Small But Mighty Agency, we explore: 
    How to recognize the point of diminishing returns where more work doesn’t pay offBuilding a business with Chronic Illness, ADH, and Autism Reducing content creation overwhelm by using a content remixing strategy Why posting one piece of content over and over again will work in your favor 

    ​​Brittany Berger is the founder of Work Brighter, a digital media company that helps productive people go beyond working smarter to a version of productivity that makes room for “unproductive” things like rest, self-care, and fun. 

    Show Links
    Susan Cain, Author of Quiet Revolution: https://www.quietrev.com/author/susan-cain/  
    Work Brighter Website: https://workbrighter.co/ 
    Work Brighter IG: https://www.instagram.com/workbrighter/ 
    Brittany Berger Website: https://www.brittanyberger.com/ 
    Brittany Berger IG : https://www.instagram.com/thatbberg/ 


    This episode is brought to you by the FREE TEAM GROWTH ROADMAP
    What if you didn’t spend all day, every day, in the weeds of running your business? 
    More flexibility. More freedom. Less overwhelm. 
    You’d scale your business with more ease
    Gain clarity on the strategic systems and leadership actions to create a self-managing team that can support your clients and frees up your time.
    My free Team Growth Roadmap will give you my C.O.M.P.A.S.S method to get you out of the weeds of running your business and help you build a small but mighty team that gives you more freedom and flexibility.
    Unlock the C.O.M.P.A.S.S Method right here

    Thanks for listening to the Small But Mighty Agency Podcast, if you enjoyed this episode please leave a review on iTunes or send a screenshot on Instagram while tagging me  @audreyjoykwan

    • 42 min
    Mooren Bofill: How inclusion matters and what this forward-thinking agency is doing to create industry change.

    Mooren Bofill: How inclusion matters and what this forward-thinking agency is doing to create industry change.

    How does diversity drive progress and creativity in marketing agencies? 
    And why will agencies who don’t address the call to action on diversity and inclusion get left behind? 
    In this Small But Mighty Agency episode, I connected with Mooren Bofill, Partner of 123West, an award-winning agency, to explore the topic of diversity and inclusion and what Morren is doing to champion initiatives that are not just band-aide approaches. 
    Tune in to gain insights on:
    Why diversity and inclusion make an agency more creative and successful Learning to see ethnicity as a superpower to creative work in an agencyWhen doing the same things go un-noticed how does  it impact diversity and inclusion How an award-winning agency is innovating to create more opportunities for people in underprivileged backgrounds to advertising 

    We also get to talking about what it was like to work in agencies as a young woman of Asian ethnicity. Yes, that was like 15 years ago. We both speak candidly about our upbringings, struggling to find our voice and learning to see our ethnicity as the superpower.


    Join us in this vital conversation about re-thinking the impact of diversity and inclusion to help you build a better business. 

    Show Links
    123 West: https://123w.ca/ 
    Morren's Instagram: https://www.instagram.com/mobofill/ 


    This episode is brought to you by the FREE TEAM GROWTH ROADMAP
    What if you didn’t spend all day, every day, in the weeds of running your business? 
    More flexibility. More freedom. Less overwhelm. 
    You’d scale your business with more ease
    Gain clarity on the strategic systems and leadership actions to create a self-managing team that can support your clients and frees up your time.
    My free Team Growth Roadmap will give you my C.O.M.P.A.S.S method to get you out of the weeds of running your business and help you build a small but mighty team that gives you more freedom and flexibility.
    Unlock the C.O.M.P.A.S.S Method right here

    Thanks for listening to the Small But Mighty Agency Podcast, if you enjoyed this episode please leave a review on iTunes or send a screenshot on Instagram while tagging me  @audreyjoykwan

    • 32 min
    Don't Let These 2 Fears Get In The Way of Growing Your Business with a Great Team

    Don't Let These 2 Fears Get In The Way of Growing Your Business with a Great Team

    What are some of the biggest fears business owners I work with having about building a team?


    It’s normal to have fears, it doesn’t make you less likely to have an effective team but understanding how these fears track and what’s true instead will help any business owner become a better leader and grow a more profitable business whether you have a team of one or many. 
    In this solo episode of the Small But Mighty Agency Podcast

         ▪️Discover the two ways of thinking that self-sabotage business owners from having effective teams.
         ▪️Uncover how these fears track in reality and what's true instead.
         ▪️Why business owners don’t know that they are micro-managing
         ▪️How to have uncomfortable conversations with someone who isn’t keeping commitments
         ▪️Get clear on the three-pillar foundation you need so that you don’t self-sabotage
         ▪️How can a roadmap help you grow your business with a team more confidently?


    Show Links
    Audrey Joy Kwan https://www.audreyjoykwan.com/ 
    This episode is brought to you by the FREE TEAM GROWTH ROADMAP
    What if you didn’t spend all day, every day, in the weeds of running your business? 
    More flexibility. More freedom. Less overwhelm. 
    You’d scale your business with more ease
    Gain clarity on the strategic systems and leadership actions to create a self-managing team that can support your clients and frees up your time.
    My free Team Growth Roadmap will give you my C.O.M.P.A.S.S method to get you out of the weeds of running your business and help you build a small but mighty team that gives you more freedom and flexibility.
    Unlock the C.O.M.P.A.S.S Method right here
    Thanks for listening to the Small But Mighty Agency Podcast, if you enjoyed this episode please leave a review on iTunes or send a screenshot on Instagram while tagging me  @audreyjoykwan

    • 10 min
    Kate Strathmann: How to create more freedom and flexibility for the team to thrive inside and outside of the business.

    Kate Strathmann: How to create more freedom and flexibility for the team to thrive inside and outside of the business.

    Lots of companies and corporations say they are people first but are they?
    Talk is easy. Alignment of business decisions to the principles and values of people first isn’t that simple. 
    Meet Kate Strathmann; she thinks of her business as an incubator for building a company that gives her team the freedom and flexibility they need. 
    In her bookkeeping agency and consultancy practice, Kate makes decisions in alignment with the actions and values of the cooperative economy where her goal is not to maximize profits for her gain and instead have a business created to meet the human needs of her team. 


    On this episode of Small But Mighty Agency: 

          ▪️What does it mean to build a counterculture business that isn’t centered around the primary purpose of profitability for the owner or the founder(s)?  
          ▪️How she uses a matrix of compensation to create a system for her team to have more freedom and flexibility
          ▪️How she prioritizes quality work over the amount of time spent at work and how that inspires her team for excellence
          ▪️One untraditional action in her hiring process that helps her find the right fit for her culture 


    Kate Strathmann is a multi-disciplinary business owner and a rebellious spirit. She is the owner and director of Wanderwell, a consulting and bookkeeping practice that grows thriving small businesses while investigating new models for being in business. Wanderwell integrates financial expertise with an empathic, vision-forward approach, and leads with the belief that businesses can help create a more just world that centers people, community, and the environment.


    Show Links
    Wandererwell Consulting: https://wanderwellconsulting.com/ 
    Wanderwell Instagram: https://www.instagram.com/_wanderwell_/ 
    Kate Strathmann LinkedIn: https://www.linkedin.com/in/katestrath/


    This episode is brought to you by the FREE TEAM GROWTH ROADMAP
    What if you didn’t spend all day, every day, in the weeds of running your business? 
    More flexibility. More freedom. Less overwhelm. 
    You’d scale your business with more ease
    Gain clarity on the strategic systems and leadership actions to create a self-managing team that can support your clients and frees up your time.
    My free Team Growth Roadmap will give you my C.O.M.P.A.S.S method to get you out of the weeds of running your business and help you build a small but mighty team that gives you more freedom and flexibility.
    Unlock the C.O.M.P.A.S.S Method right here

    Thanks for listening to the Small But Mighty Agency Podcast, if you enjoyed this episode please leave a review on iTunes or send a screenshot on Instagram while tagging me  @audreyjoykwan

    • 36 min

Customer Reviews

5.0 out of 5
8 Ratings

8 Ratings

Theraywang ,

Great content!

As a small marketing agency owner, I find this podcast incredibly helpful as guests on the show shares real, authentic challenges and solutions that many agency owners and small business owners in general face!

MRPeterson98 ,

Fabulous!

What a great, positive and inspiring podcast for entrepreneurs!

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