Collected Joy

Sharon Smyl had a stable job making good money. She got the entrepreneurial bug and gave up all that security to open a bricks and mortar store at the peak of the Retail Apocalypse. She's seven years into it now.  She even opened a second store...right before the pandemic hit. And she has plans to open more stores! Where does Sharon Smyl's business optimism come from? And how can all retailers be this filled with joy?!  What is Collected Joy? Let's go inside and find out.

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