When SaaS Companies Acquire Communities with James Mayes of Mind the Product

In this episode of SaaS Open Mic:
- The story of Mind the Product, the world’s largest community of product managers
- How it sold to Pendo
- What software companies should consider before acquiring a community
- De-Risking acquisitions
- What community leaders should contemplate when considering an exit
- Building audiences versus building communities
- The next steps for the acquirer and acquired after the sale
Informations
- Émission
- Publiée4 mai 2022 à 15:17 UTC
- Durée24 min
- Épisode50
- ClassificationTous publics