23 min
Understanding B2B Sales with MarketReach: Long-Term Investments vs Quick Fixes Transform Sales Podcast
-
- Economía y empresa
In the Transform Sales Podcast #61, Amir Reiter interviews Amanda Puppo, CEO at MarketReach, to delve into the frequent mistakes B2B buyers commit when on the hunt for a Sales Agency to handle their lead generation. Amanda underscores the significance of viewing marketing and lead generation as strategic, long-term investments rather than quick, temporary solutions. She also warns against treating appointment-setting and lead generation as mere commodities, cautioning that the pursuit of the lowest price often leads to disappointing results.
RESOURCES & LINKS:
Want To Find the Right Agencies For Your Sales Team Quickly? Learn How You Can Use The CloudTask Marketplace here: https://www.cloudtask.com/find-agencies
#TransformSales #leadgenerationcompanies #cloudtask
In the Transform Sales Podcast #61, Amir Reiter interviews Amanda Puppo, CEO at MarketReach, to delve into the frequent mistakes B2B buyers commit when on the hunt for a Sales Agency to handle their lead generation. Amanda underscores the significance of viewing marketing and lead generation as strategic, long-term investments rather than quick, temporary solutions. She also warns against treating appointment-setting and lead generation as mere commodities, cautioning that the pursuit of the lowest price often leads to disappointing results.
RESOURCES & LINKS:
Want To Find the Right Agencies For Your Sales Team Quickly? Learn How You Can Use The CloudTask Marketplace here: https://www.cloudtask.com/find-agencies
#TransformSales #leadgenerationcompanies #cloudtask
23 min