The Digital Dominance Podcast

Anoop Suresh

The Digital Dominance Podcast is your go-to show for mastering digital marketing and product marketing. Hosted by industry veterans, we dive deep into the latest strategies, trends, and tools that drive growth, brand awareness, and customer engagement. Whether you’re a marketer, entrepreneur, or product leader, each episode brings actionable insights on SEO, paid media, content marketing, growth hacking, and go-to-market strategies. Tune in to stay ahead of the curve and dominate the digital landscape!

  1. 9 Types of Product Managers Explained | Find Your PM Role

    1 DAY AGO

    9 Types of Product Managers Explained | Find Your PM Role

    Not all Product Managers are the same. From Digital to Growth to AI, each PM role has a unique focus, skill set, and impact. In this video, we break down the 9 types of Product Managers you’ll find in today’s product world: 1. Digital Product Manager 2. Product Marketing Manager 3. Growth Product Manager 4. Technical Product Manager 5. Product Owner 6. AI Product Manager 7. Platform Product Manager 8. Product Analyst 9. Product Operations Manager Whether you’re a current PM, aspiring to be one, or hiring for product roles, this guide will help you understand the differences and where you might fit best. 💬 Which type of Product Manager are you—or want to be? Comment below! #ProductManagement #ProductManager #Growth #ProductStrategy #AI #CareerDevelopment #ProductOps #ProductLeadership

    12 min
  2. Product Thinking vs Design Thinking | A Guide for Product Managers

    5 DAYS AGO

    Product Thinking vs Design Thinking | A Guide for Product Managers

    What’s the difference between Product Thinking and Design Thinking? 🤔 In this video, we’ll break it down step by step: • How Design Thinking helps uncover user needs through empathy, creativity, and iteration • How Product Thinking ensures alignment with business goals across the entire product lifecycle • Real-world examples that show when to use each mindset • Why the best product managers blend both for long-term success If you’re a product manager, product marketer, or aspiring PM, this will give you clarity on how to balance empathy with strategy to build products that users love and businesses sustain. 👉 Don’t forget to like, share, and subscribe for more product management insights. #ProductManagement #DesignThinking #ProductThinking #ProductStrategy #Innovation #UXDesign #ProductManager

    21 min
  3. User Personas & User Journeys Explained for Product Managers | With Examples

    7 SEPT

    User Personas & User Journeys Explained for Product Managers | With Examples

    Understanding your users is the foundation of great product management. In this video, we break down user personas, user stories, and user journeys—and show you how they all connect. You’ll learn: • What user personas are and how to create them with real data • How to write effective user stories that drive feature decisions • How to map user journeys to uncover pain points and reduce bias • Practical examples and tips for product managers If you’re looking to improve roadmap planning, prioritize the right features, and build products that truly connect with users, this video is for you. 🔔 Subscribe for more product management and digital strategy insights. #ProductManagement #UserPersona #UserJourney #UserStories #UXDesign #ProductManagerTips #CustomerExperience #Agile

    17 min
  4. How to Launch a Real MVP That Gives You Real Answers

    5 SEPT

    How to Launch a Real MVP That Gives You Real Answers

    Most MVPs fail—not because the idea was bad, but because the team overbuilt something nobody actually wanted. Let’s clear up the confusion. A Minimum Viable Product (MVP) isn’t: • A “lite” version of your dream product • A placeholder for your final launch • A prototype in disguise 👉 It’s the simplest usable version of your product that lets you test a key assumption with real users. The best MVPs do one job well: they help you learn. ⸻ 💡 Here’s what makes an MVP actually useful: ✅ It solves a real user problem ✅ It’s focused on core value, not features ✅ It has a clear goal: validate or invalidate a hypothesis ✅ It’s launched quickly (not polished perfectly) ✅ It leads to insights that guide the next move: iterate or pivot ⸻ 🧪 Real-World MVP Examples: • Dropbox: Used an explainer video to gauge interest—before writing code • Airbnb: Listed their own apartment to test the idea • Zappos: Took photos of shoes and listed them online—only bought them when orders came in None of these started with scalable tech. They started with clarity. ⸻ 🔥 Want to build your own MVP? Here’s the playbook: 1. Define one clear problem 2. Identify your product’s core value 3. Ruthlessly cut everything non-essential 4. Pick an MVP type (landing page, concierge, single feature, etc.) 5. Build it fast—manually if needed 6. Launch to real users 7. Measure actual behavior, not opinions This is how you avoid wasting months on assumptions. ⸻ 🎯 Pro Tip: Before you build anything, ask: What do I need to learn, and what’s the fastest way to learn it? That’s your MVP.

    19 min
  5. Master Disciplined Agile (DA): Scale Scrum, Kanban & Lean Across Your Enterprise

    3 SEPT

    Master Disciplined Agile (DA): Scale Scrum, Kanban & Lean Across Your Enterprise

    🚀 Ready to supercharge your organization’s agility? In this video, we dive deep into Disciplined Agile (DA) – the flexible process decision framework that combines Scrum’s iterative power, Kanban’s flow mastery, Lean’s waste-eliminating efficiency, and more to help teams and enterprises optimize their ways of working (WoW). Whether you’re a Scrum Master, Agile Coach, Project Manager, or business leader, discover how DA’s people-first mindset, process blades, value streams, lifecycles, and scaling strategies can transform your operations. We’ll cover the core principles, roles, practices, implementation steps, and even PMI certifications to get you started. Inspired by my detailed guide (now in carousel form on LinkedIn), this breakdown makes complex concepts simple and actionable. Swipe through key insights like the four DA layers, modular blades, and guided continuous improvement (GCI). Timestamps: 00:00 - Intro to DA 02:15 - Mindset & Principles 05:30 - Toolkit Structure & Blades 09:45 - Lifecycles & Roles 13:20 - Practices & Value Streams 17:10 - Scaling & Benefits 20:40 - Implementation Guide 24:00 - Certifications & Resources 27:15 - Q&A and Next Steps If you’re battling rigid frameworks or seeking enterprise-wide agility, this is for you! What’s your biggest agile challenge? Comment below, like, subscribe, and hit the bell for more on agile transformations. Resources: • PMI DA Browser: [Link] • Book: “Choose Your WoW!” by Scott Ambler & Mark Lines #DisciplinedAgile #Agile #Scrum #Kanban #Lean #BusinessAgility #ProjectManagement #PMI #AgileCoach #EnterpriseAgility #AgileTransformation #Leadership #Innovation

    20 min
  6. Master Feature-Driven Development (FDD): Agile’s Secret Weapon for Scalable Software!

    30 AUG

    Master Feature-Driven Development (FDD): Agile’s Secret Weapon for Scalable Software!

    🚀 Ready to supercharge your software development process? In this in-depth guide, we break down Feature-Driven Development (FDD) – the agile methodology that builds apps around client-valued features with lightning-fast 2-10 day iterations. Born in the late ’90s by Jeff De Luca and Peter Coad, FDD is perfect for enterprise projects needing structure, scalability, and real results. What you’ll learn: • Core principles like domain modeling and feature teams • The 5-step process: From overall model to building by feature • Key roles, benefits, challenges, and comparisons to Scrum/Kanban • Real-world examples and implementation tips Whether you’re a dev, PM, or agile enthusiast, this video will help you deliver high-quality software faster. Hit like if you’re team agile, subscribe for more tech deep dives, and comment your favorite methodology below! Timestamps: 0:00 - Intro to FDD 2:15 - Principles & Processes 8:30 - Roles and Benefits 12:45 - Challenges & Comparisons 16:20 - Examples & Tips 20:00 - Conclusion #FeatureDrivenDevelopment #AgileMethodology #SoftwareDevelopment #FDDGuide #ProjectManagement #TechTutorial #AgileDevelopment #CodingTips #EnterpriseSoftware

    31 min
  7. Mastering Nexus: The Scaled Scrum Framework by Ken Schwaber Ultimate Guide for Agile Teams

    29 AUG

    Mastering Nexus: The Scaled Scrum Framework by Ken Schwaber Ultimate Guide for Agile Teams

    In this comprehensive video, dive deep into Nexus – the lightweight scaled Scrum framework created by Scrum co-creator Ken Schwaber. Perfect for organizations with 3-9 Scrum teams working on a single product, Nexus minimizes dependencies, ensures integrated increments every Sprint, and keeps Scrum’s core principles intact. We’ll cover its purpose, theory, key elements like the Nexus Integration Team, events (from Cross-Team Refinement to Nexus Sprint Retrospective), artifacts, and practical implementation tips. Whether you’re a Scrum Master, Product Owner, or agile enthusiast, learn how to scale value without the overhead of heavier frameworks like SAFe or LeSS. Timestamps: 0:00 - Intro to Nexus 2:15 - Purpose & Theory 5:40 - Core Framework Elements 8:20 - Accountabilities & Roles 12:05 - Nexus Events Breakdown 18:30 - Artifacts & Commitments 22:45 - Implementation Best Practices & Challenges 26:10 - Q&A and Final Thoughts Based on the official Nexus Guide from Scrum.org. If you’re scaling agile, this is your go-to resource! 👍 Like if this helped, subscribe for more agile insights, and comment your biggest scaling challenge below! #NexusFramework #ScaledScrum #Agile #ScrumMaster #KenSchwaber #ProductManagement #AgileLeadership #ScrumOrg #ProjectManagement #TeamCollaboration

    23 min
  8. Master Large-Scale Scrum (LeSS): Scale Agile Without the Chaos! 🚀 Ultimate Guide for Multi-Team Products

    28 AUG

    Master Large-Scale Scrum (LeSS): Scale Agile Without the Chaos! 🚀 Ultimate Guide for Multi-Team Products

    we dive deep into Large-Scale Scrum (LeSS) – the lightweight framework that scales Scrum for multiple teams working on one product. Created by Craig Larman and Bas Vodde, LeSS keeps things simple, customer-focused, and agile, without adding unnecessary bureaucracy. What you’ll learn: • Core LeSS principles and frameworks (LeSS vs. LeSS Huge) • Key roles, events, and artifacts • Step-by-step implementation, common challenges, and solutions • Benefits and comparisons to SAFe, Nexus, and more Whether you’re an Agile Coach, Product Owner, Scrum Master, or team lead, this guide will help you descale your organization and deliver more value. If you’re scaling agile, hit like, subscribe, and comment your biggest challenge below! 👇 #LeSS #LargeScaleScrum #AgileScaling #ScrumFramework #ProductDevelopment #AgileTeams #ScrumMaster #ProductOwner #AgileLeadership #ProjectManagement

    20 min
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About

The Digital Dominance Podcast is your go-to show for mastering digital marketing and product marketing. Hosted by industry veterans, we dive deep into the latest strategies, trends, and tools that drive growth, brand awareness, and customer engagement. Whether you’re a marketer, entrepreneur, or product leader, each episode brings actionable insights on SEO, paid media, content marketing, growth hacking, and go-to-market strategies. Tune in to stay ahead of the curve and dominate the digital landscape!

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