5 episodes

Content to Enhance Your Brand and Grow Your Business.
Build A Brand is a series of conversations for start-up and emerging CPG brands. Hosted by BeyondBrands, a leading agency in NYC in consumer goods with a focus on plant based products and a focus in the natural products industry.

BeyondBrands: Build A Brand BeyondBrands

    • Business

Content to Enhance Your Brand and Grow Your Business.
Build A Brand is a series of conversations for start-up and emerging CPG brands. Hosted by BeyondBrands, a leading agency in NYC in consumer goods with a focus on plant based products and a focus in the natural products industry.

    An Interview with Jeremiah McElwee, CMO of Thrive Market

    An Interview with Jeremiah McElwee, CMO of Thrive Market

    Join us for a candid conversation with Jeremiah McElwee, Chief Merchandising Officer of Thrive Market. We'll talk about getting on shelf, staying on shelf (or ecomm platform) and the future of the natural products industry. 

    • 38 min
    Contraction: Pivoting Financially

    Contraction: Pivoting Financially

    You've probably already done it: cut costs and spending (as it relates to the COVID-19 crisis). But what we cut in business in the panic of world events, seldom are the items that will make the long term impactful changes that can ultimately keep you in business. Join Mirran Raphaely, former CEO of Dr. Haushka in North America and Vincent Biscaye, a sought after external CFO in natural CPG as they discuss what you need to know about tightening your business spending.

    This webinar will be in the form of a Q&A, moderated by Heather K. Terry. Heather is a veteran entrepreneur in the natural products industry, as well as the Chief Strategy Office at BeyondBrands.

    Sponsored by mood33 Hemp Infused Herbal Teas: www.mood33.com

    • 1 hr 1 min
    Regulation, Compliance and Formulation

    Regulation, Compliance and Formulation

    Dealing with regulatory agencies can be tough without a global pandemic attached. In the current climate there has been much news about happenings at the FDA, co-manufacturer changes and shut-downs in all different parts of the world and different ways of doing business. Join us for a talk with Kenn Israel, an industry veteran, who has been cutting through the noise of regulatory concerns, his entire career.

    • 58 min
    Sustainability & Supply Chain in a Global Crisis

    Sustainability & Supply Chain in a Global Crisis

    Supply chain disruption. It’s happening all over the globe in the wake of COVID-19. Join us for this candid discussion on how to deal with your supply chain teams, work with retailers to manage their expectations and come out on top in a time of crisis. This interview with Marci Zaroff, a leading expert in doing business with supply chains all over the world will have you questioning how you do business and with whom. 



    This episode of BeyondBrands, Build a Brand Podcast is sponsored by mood33 Hemp Infused Herbal Teas. 

    • 1 hr 2 min
    Building a Brand in a Time of Uncertainty

    Building a Brand in a Time of Uncertainty

    Join industry veteran and expert, Eric Schnell, to hear his thoughts on the path forward for businesses in the natural products industry amidst the COVID-19 crisis.

    This webinar will be in the form of a Q&A moderated by food entrepreneur and veteran, Heather K. Terry.

    Sponsored by Petal Sparkling Botanical Blends. 

    • 1 hr 1 min

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