What Sells on Zazzle: Niche Down to Sell More

Episode 105 - If you think you need to sell a certain product to be successful in your Zazzle business or that you have to aim for a broad audience in order to sell, think again! We're here today to challenge any assumptions you may have about selling on Zazzle. 

In the episode, we're going to go over:

• The most popular products on Zazzle
• The more unusual products you can sell if you don't care for the common ones
• How narrowing down your customer pool will actually help you sell more in the long run

Does that sound strange? How can designing your products for a smaller audience result in bigger sales? The concept is called niching down, and we're going to explain exactly how it helps you sell more by designing your products to appeal to a smaller group of buyers.

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