Why Giving without Expecting a Return is your Best Business Strategy

When we speak of purpose, we first think of ourselves. This is natural, and it’s not wrong. Perhaps one might say we are survivors by nature and thrivers by nurture. Yet the individual’s -- or company’s -- primary purpose for existence cannot begin and end with oneself, for no true purpose is exclusive to self. A true purpose must include others. Every great purpose grows beyond the individual – and the organization.