Your Virtual Upline Podcast

Bob Heilig
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Your Virtual Upline Podcast

Welcome to the Your Virtual Upline podcast hosted by Bob Heilig. This weekly podcast will give you the mindset, strategies, and skills you need to build the network marketing business and life of your dreams. Each week Bob takes a deep dive into topics like leadership, social media, prospecting, recruiting, and so much more! Bob is the founder of ‘The Legacy Leader Movement’, a totally new approach to building a network marketing business. The core values that guide his work, and the messages on this podcast are - faith, love, service, and growth. Join us each week and discover how to tap into the power of this purpose-driven approach to building your business!

  1. 1 HR AGO

    454: How I Hit My First $1K: Nicole Sapriken from Norwex 454: How I Hit My First $1K: Nicole Sapriken from Norwex

    Click here to subscribe to our weekly Comma Club Coaching emails! Today, we’re bringing you another ‘My First 1K Success Story’ episode, where you’ll meet a new inductee into what we’re calling “The Comma Club.” I’m joined by one of our students, Nicole Saprikin who is a Norwex Consultant, to share her story. In this episode, you’ll hear how Nicole went from making about $450 a month in her business after four years with Norwex to hitting her first ever organic $1k commission month…in just over 30 days! Nicole’s outlook for her future has completely changed, and the big message from this conversation with her is that it is possible, so don’t give up. By using the right approach and getting the support you need, it can happen for you as well. This is why we’re showcasing students like Nicole and bringing them on to the podcast, because we want to champion this idea of what making $1k a month with your business means. It's a significant milestone that demonstrates you are finally on a better path, and you are doing things that I know will lead to even bigger and better results. Listen to Learn 0:50 - Where’s Nicole’s business was at before joining our program and how she was feeling about things overall at that point  3:48 - The types of conversations Nicole was having with people and how doing this didn’t feel right to her  11:01 - The common pitfalls we see that are preventing direct sellers from reaching the $1k milestone  16:16 - What was initially holding Nicole back after joining Love Serve Grow™ and the solution we now offer for students in this situation with our new 30 Days to $1K program  18:40 - The importance of focusing on key business activities and how slowing down led Nicole to significant results  25:10 - How her outlook on her business and future has transformed through the program 30:47 - The most impactful aspects of the program and the mindset shifts that have propelled Nicole's success   Click here to subscribe to our weekly Comma Club Coaching emails!  Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

    42 min
  2. 453: The 3 Types of Momentum and Business Growth

    5 DAYS AGO

    453: The 3 Types of Momentum and Business Growth

    Today, we’re diving into a powerful concept: the three types of momentum that drive real business growth—personal, team, and company momentum. When you learn how to leverage all three, you’re not just building a business—you’re laying the foundation for sustainable, long-term success. This is essential for anyone serious about thriving in this industry. I want this to shift how you think about momentum and growth because mastering what I’m sharing today isn’t optional—it’s critical. Let’s get to it and build something that lasts. Listen to Learn 1:23 - What personal momentum is, how it serves you and the ways that it can also lead to overwhelm and burnout 3:44 - Why team momentum is the real secret to long-term growth  6:17 - Some of the reasons that company momentum will start to slow and what you can do when this happens 7:17 - A special ask for you regarding how you can support this podcast and its message 7:58 - The two specific things that determine team momentum  10:56 - The simple formula for success in business and why it matters more than ever right now    Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

    14 min
  3. 452: The #1 Reason Why People Fail in Network Marketing

    20 NOV

    452: The #1 Reason Why People Fail in Network Marketing

    Feeling stuck or frustrated in your network marketing business? Watching your team struggle and wondering if you’re doing something wrong? You’re not alone. I recently had a conversation with a past client, friend, and fellow leader who’s been feeling the exact same way. In this episode, I’m diving into a problem that’s plaguing in our industry: mismanaged expectations. We have a lot of unrealistic expectations, which are often fueled by hype marketing like I talked about in the last episode. When we measure our success by the wrong metrics or fail to celebrate the progress we have made, we risk burning out or even walking away from the dreams God placed on our hearts. But here’s the truth: the fact that you’re still here—listening, showing up, and leading—means you’re already successful. It’s time to have some tough but necessary conversations about what needs to change in our industry and within ourselves. I truly believe the best days for network marketing—and for you—are ahead. Let’s face these challenges together and build something extraordinary. Listen to Learn 3:29 - Why mismanaged expectations is so dangerous and the group of people in our industry that it impacts the most  4:16 - The role that social media and the pandemic have played in these issues becoming more prevalent  8:29 - A simple reframe you can make in the areas of your business and metrics that you are paying attention to   10:21 - A special ask for you regarding how you can support this podcast and its message 11:04 - What we’re doing as a company to change the conversation being had around success  12:49 - Specific actions you can take right now with your team and why doing this is your responsibility as a leader  14:18 - What setting expectations looks like in practice and the advice my mentor told me starting out that still resonates with me today  16:54 - Why I feel that these conversations aren’t happening and what we can do to change this  451: Are You Marketing Your Business With Heart or Hype? Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

    22 min
  4. 451: Are You Marketing Your Business With Heart or Hype?

    12 NOV

    451: Are You Marketing Your Business With Heart or Hype?

    Let’s be real: social media is packed right now with what I like to call “hype marketing.” You know the posts—“biggest launch in the history of network marketing,” “a compensation plan like nothing you’ve ever seen.” It’s constant. But here’s the truth: these tactics aren’t just overused; they’re actually driving people away and undermining your business’s credibility. If you’ve been caught up in this approach—maybe because it’s what’s being taught or you’re following what everyone else is doing—I want you to know that it’s ok and you can start doing things differently. In this episode, I share the four reasons why hype marketing is hurting your business and I reveal what you can do to start building a lasting business with heart over hype! Listen to Learn 5:00 - How hype marketing sets bad expectations and has you marketing from a place of fear  8:10 - A real life example of what I’m seeing in the marketplace at this time 10:27 - A special ask for you regarding how you can support this podcast and its message 12:26 - What I would be doing differently to market with integrity  15:21 - The ways in which hype marketing attracts the wrong people to you and what you really need to build a solid foundation for your business  18:24 - Why you always need to be thinking long-term while keeping your brand and reputation in mind  19:56 - Something you’ll notice about the true effectiveness of hype marketing  21:36 - A final reminder about where credibility is born from and why hype is never going to get you there     Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

    24 min
  5. 450: Lessons to be Learned From Beachbody

    11 OCT

    450: Lessons to be Learned From Beachbody

    As you may have heard, recently Beachbody was the latest company to announce that they are moving away from their current business model to affiliate only, and essentially eliminating the incomes of all of the leaders and coaches that have built businesses with them over the years. Today, I want to use Beachbody as an important case study of what we are seeing happening across the profession today, and ultimately, what’s wrong with our profession today. In this episode, you’ll hear what this situation means for our profession, and I share the key lessons that we can pull from it that demonstrates what we need to do better. This is an important conversation to be having, because if we don’t learn from this, I guarantee you that unfortunately we will continue to see more of this type of thing happen. While challenges lie ahead, I firmly believe our brightest days as an industry are still to come. We may face rough seas, but rest assured, we’ll be here to help you navigate through them. Thank you, as always, for tuning in to the podcast and being a part of our community! Listen to Learn 2:04 - A reminder that MLMs are not going away, regardless of this latest development 6:56 - Taking a closer look at  Beachbody as a company and what this change means for its people 8:06 - How the Beachbody announcement demonstrates the single biggest problem that we are faced with today in our profession 10:35 - The ways in which burnout infiltrated the leaders and coaches and the role that social media has played in this 14:39 - A special ask for you regarding how you can support this podcast and its message 15:22 - What I see as the main lessons that we need to learn from this 17:47 - One of the most important jobs you have as a leader and why you can’t lose focus of it 21:47 - How this won't be the last company to do this, but what you can do to move forward and be successful    Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

    26 min
  6. 449: From Stuck and Struggling to Building a 7-Figure Business with Josee Nadeau

    24 SEPT

    449: From Stuck and Struggling to Building a 7-Figure Business with Josee Nadeau

    Sign Up Now for the FREE WORKSHOP “30 Days to $1K” and get our PROVEN 5-step plan to hit your first ORGANIC $1,000 commission month in 30 days or less (with more EASE than you ever imagined!) at www.yourvirtualupline.com/1k! In this special episode, I’m joined by long-time listener and valued community member, Josee Nadeau. Josee’s journey is truly inspiring, as she transformed her business from making about $1,000 a month into generating almost multiple 7-figures! If you’ve ever felt stuck in your business or unsure of how to scale, this episode is packed with valuable insights you won’t want to miss. Josee shares the two critical things that played a pivotal role in her exponential growth, offering practical lessons and motivation for anyone looking to take their business to the next level. I’m thrilled to bring this interview to you because Josee’s story is a powerful example of what’s possible when you have the right mindset and systems in place. Listen to Learn 7:09 - What to do when you feel unsupported by your upline and why taking ownership of your business right now is so critical 10:28 - The key aspects of our system that attracted Josee and helped her build a sustainable, successful business 11:48 - Josee’s approach to leadership and thoughts on following advice that aligns with your values 13:47 - Best practices for managing your mindset as you implement the right systems to grow your business 22:08 - The transformation Josee experienced in her business and life after putting the right systems in place 24:23 - Important considerations when deciding to change companies and start fresh   Sign Up Now for the FREE 30 Days to $1K Workshop at www.yourvirtualupline.com/1k  Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

    33 min
  7. 448: Under $1k Mistake #2 - Not Selling Retail

    20 SEPT

    448: Under $1k Mistake #2 - Not Selling Retail

    It’s happening in just a few short days! Sign Up Now for the FREE WORKSHOP “30 Days to $1K” and get our PROVEN 5-step plan to hit your first ORGANIC $1,000 commission month in 30 days or less (with more EASE than you ever imagined!) at www.yourvirtualupline.com/1k! In this episode, I’m breaking down the second biggest mistake I see people making when they’re not earning $1,000 a month in commissions. I’ll explain why discounting your products to new customers is a critical error, and I reveal how this is really impacting your bottom line. I’ll show you the actual dollars and cents behind this issue, and give you the clarity you need so you can avoid it.  The insights I share today will be a major shift in your perspective. Don’t forget to register for next week’s workshop. Whether you attend live or get access to the recordings to watch later, this event could be the game-changer your business needs! Listen to Learn 3:42 - A case study from one of our students showing the impact of giving away the true value you offer to your customers 5:28 - What the numbers show when you lose sight of your value 8:14 - How pricing influences perceived value, and the essential skill you need to develop in order to maximize your results 11:10 - The positive effect that delaying discounts will have on your customer and order value 15:04 - The key lesson that you can learn by looking at the successful people in our industry 16:12 - An overview of next week’s free workshop and why you won’t want to miss this one   Sign Up Now for the FREE 30 Days to $1K Workshop at www.yourvirtualupline.com/1k  445: Under $1k Mistake #1 - TRYING to Grow a Team Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

    18 min
  8. 447: My First $1k: Patty Steyer from Rodan & Fields

    17 SEPT

    447: My First $1k: Patty Steyer from Rodan & Fields

    Sign Up Now for the FREE WORKSHOP “30 Days to $1K” and get our PROVEN 5-step plan to hit your first ORGANIC $1,000 commission month in 30 days or less (with more EASE than you ever imagined!) at www.yourvirtualupline.com/1k! Today I’m sharing another episode of our “My First $1k” interview series, where I’m interviewing students of our Love Serve Grow™ program that not only have hit their first $1,000 commission month using what we teach them, but they have since been able to create consistent $1,000 months. Like in our last interview, today’s guest Patty shares her story of being stuck before joining Love Serve Grow™, making $400 to $500 in commissions each month. She talks about the struggle she faced by not knowing what to do to reach consistent $1,000 months, but how everything changed once she became a part of Love Serve Grow™ (spoiler alert: Patty also maintained $1,000 months for 5 months straight after first reaching that level)! As you’ll hear, Patty’s story demonstrates the importance of not just having the right plan, but having the coaching, community and support of the people around you to succeed. Making one or two little shifts in your business and doing things a little differently is what is going to unlock results for you too, so if you’re feeling a little alone, lost and confused right now, then this conversation is for you!   Sign Up Now for the FREE 30 Days to $1K Workshop at www.yourvirtualupline.com/1k  446: My First $1k: Renee Sutton from Lemongrass Spa  Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community Subscribe to our YouTube Channel

    30 min
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About

Welcome to the Your Virtual Upline podcast hosted by Bob Heilig. This weekly podcast will give you the mindset, strategies, and skills you need to build the network marketing business and life of your dreams. Each week Bob takes a deep dive into topics like leadership, social media, prospecting, recruiting, and so much more! Bob is the founder of ‘The Legacy Leader Movement’, a totally new approach to building a network marketing business. The core values that guide his work, and the messages on this podcast are - faith, love, service, and growth. Join us each week and discover how to tap into the power of this purpose-driven approach to building your business!

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