Reachmarketing

Business Email List by Reach Marketing | B2B Email Lists
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Reachmarketing

We are a database marketing firm that leverages our extensive knowledge of data, technology, automation and audience development to build customized marketing solutions for our clients. We complete every project, meet every deadline and exceed every expectation. Our vast experience building complex omni-channel databases that integrate with various technology platforms and applications makes us a unique and valuable partner to our clients.

Épisodes

  1. 17/03/2021

    Marketing Automation Consultant

    Reach’s marketing automation consultants can help increase your business efficiency by structuring and automating monotonous tasks. Our team will build scoring systems that help qualify sales leads and shorten the sales cycle. Learn More: https://www.reachmarketing.com/marketing-automation-consultant/

    6 min

  2. 17/03/2021

    What is B2B Lead Generation?

    Every business needs new customers, but B2B companies face unique challenges when finding these new leads. Reach Marketing delivers a unified B2B lead generation strategy that uses a powerful fusion of email, direct mail, content marketing, newsletters, SEO, and social media to drive your lead-building to new levels. Learn More: https://www.reachmarketing.com/b2b-lead-generation-service/

    8 min

  3. 16/03/2021

    B2B Lead Gen – What You Need to Know

    B2B lead generation is a valuable marketing strategy for sales and marketing teams, with worthwhile rewards when done correctly. Before the digital age, a “lead” was usually procured via referral from another customer, or through mail marketing efforts, or by handing out business cards and flyers, or printing and mailing newsletters. Learn More:  https://www.reachmarketing.com/b2b-lead-generation-what-you-need-to-know/

    5 min

  4. 08/03/2021

    5 Lead Generation Strategies for 2021

    Business lead generation is the process of identifying new prospects, then using specific tactics to turn those leads into new sales opportunities. Not only do you need a high quantity of leads you also want the highest quality leads. Every business understands the value of bringing in new customers for their business—new customers are essential to your business’s growth and, in turn, to your business income.

    7 min

  5. 22/01/2021

    B2B Lead Generation Strategy

    Reachmarketing

    6 min

  6. 21/12/2020

    What Is A Lead Generation Strategy?

    The Internet has caused traditional marketing strategies such as direct mail, advertisements, and cold calls to become less effective over the last 20 years. B2B marketers have shifted marketing dollars to digital channels, which calls for more strategic ways of doing business. Sales funnels are also getting longer and more elaborate, and the B2B customer has evolved and become more proactive and less receptive to intrusive communication. All these developments call for a new approach to business marketing. Growing global competition and more informed customers make it harder to win over new customers. B2B marketers have more work cut out to bring in clients and build a stable sales cycle. One report shows that 98% of website visitors aren’t ready to buy, highlighting the challenge you face as a marketer. B2B lead generation is necessary to help your business attract a consistent flow of prospects into the sales funnel. A recent survey shows 61% of marketers consider generating traffic and leads as their top challenge. To overcome this challenge, you need a lead generation strategy. This post explores what B2B lead generation is, what it constitutes, and looks at tips to help you create the best plan. Understanding Lead Generation  It’s important to understand what lead generation entails before building a strategy. B2B lead generation is a process through which you first attract prospects to learn more about your products and services and then guide them through the sales funnel, with the end goal being converting them into customers. A sales funnel is the marketing term for the journey potential customers go through to make a purchase. There are generally three stages to a sales funnel, usually known as the top, middle, and bottom of the funnel. However, these stages may vary depending on a company’s sales model. Let’s take a look at an example of lead generation. You create a company website and want website visitors to become customers. You optimize your website for search engines so that potential customers can first find your site. Search engine results are your first connection and hopefully you appear on page one in the top positions which have the highest click-thru-rates. To learn more about your website visitors, you provide an informative white paper on your website, which requires the visitor to fill out a form with basic contact information to view the white paper. With the proper nurturing of this contact information received, you could turn this website visitor into a potential long-term customer. Customers have become increasingly complex and sophisticated, and they know much more about your products and services before you even engage with them. This necessitates careful nurturing by both the marketing team and the sales team to e...

    7 min

  7. 19/11/2020

    Marketing Automation

    Reachmarketing

  8. 24/01/2018

    What Is Marketing Automation?

    When you hear about "marketing automation," what comes to mind? You might think of an email marketing management system that handles all your digital correspondence. Maybe you imagine a sophisticated database that puts your analytics into context for you. If you've read up on marketing automation technology, you might see it as a way [...]

  • 8 épisodes

À propos

We are a database marketing firm that leverages our extensive knowledge of data, technology, automation and audience development to build customized marketing solutions for our clients. We complete every project, meet every deadline and exceed every expectation. Our vast experience building complex omni-channel databases that integrate with various technology platforms and applications makes us a unique and valuable partner to our clients.

Informations

  • Création
    Business Email List by Reach Marketing | B2B Email Lists
  • Années d’activité
    2020 - 2021
  • Épisodes
    8
  • Classification
    Tous publics
  • Copyright
    © 2020 Business Email List by Reach Marketing | B2B Email Lists
  • Site web de l’émission
    Reachmarketing

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