Cart Insiders Podcast

Omnisend
Cart Insiders Podcast

Omnisend's Cart Insiders Podcast features leading DTC voices who share insights and analysis in all aspects of ecommerce, including email marketing, SMS, social media, consumer behaviors, and other topics top of mind for today’s ecommerce brands.

  1. 6 JUN

    Top Ecommerce & Retail Stories: Week of June 2

    Stories Mentioned:✅ 1. Dollar General says its new high-income shoppers are making more trips and spending more 👉 https://www.modernretail.co/operation... Key Takeaways:✔️ High-income shoppers are frequenting Dollar General more often✔️ They’re not just buying essentials — discretionary spending is up✔️ Value messaging is resonating across income brackets✅ 2. Survey: Social media overtakes search engines among Gen Z 👉 https://chainstoreage.com/survey-soci... Key Takeaways:✔️ 41% of Gen Z prefer social platforms for search✔️ TikTok and Instagram are now product discovery tools✔️ Authentic, short-form content is critical for brand visibility✅ 3. Survey: U.S. shoppers already worried about rising costs of holiday essentials 👉 https://chainstoreage.com/survey-us-s... Key Takeaways: ✔️ 70% of shoppers are worried about higher holiday costs ✔️ Spending cuts are coming — fewer gifts, less decor ✔️ Value and budget-friendly promotions will be key✅ 4. Amazon is making Prime Day a four-day event in 2025 👉 https://www.modernretail.co/operation... Key Takeaways: ✔️ Prime Day 2025 will run for four days ✔️ More time for deals means more planning and more pressure ✔️ Retailers should prep campaigns that can sustain for multiple days✅ 5. Amazon testing humanoid robots to deliver packages 👉 https://www.theguardian.com/technolog... Key Takeaways: ✔️ Amazon is testing humanoid robots for last-mile delivery ✔️ These bots are being trained for real-world navigation ✔️ Retailers should watch how automation impacts fulfillment models

    4 min
  2. 30 MAY

    Top Ecommerce & Retail Stories: Week of May 26

    STORIES MENTIONED: 1. Sam's Club Launches Online Pizza Delivery 👉 https://chainstoreage.com/news-briefs...✅ Sam's Club introduces nationwide delivery of its 16-inch Hot Baked Pizzas, priced at $8.98, enhancing convenience for members. ✅ The service offers delivery in as little as three hours, with options for standard and express delivery, catering to varying customer needs. ✅ This move positions Sam's Club competitively against rivals by combining value, convenience, and popular products to meet modern shopping habits.2. GameStop Buys $512 Million in Bitcoin, Stock Price Slides on the News 👉 https://retailwire.com/gamestop-buys-...✅ GameStop invests $512 million in Bitcoin, marking its first major foray into cryptocurrency as a treasury reserve asset. ✅ Despite the investment, GameStop's stock price declined, reflecting investor skepticism about the company's strategic shift. ✅ The move aligns GameStop with other firms adopting crypto strategies, signaling a broader trend in corporate finance.(Retail Wire, Business Insider)3. Consumer Confidence Rebounds in May Amid Increased Optimism 👉 https://chainstoreage.com/consumer-co...✅ The Conference Board's Consumer Confidence Index rose to 98.0 in May, up from 85.7 in April, indicating improved economic outlook. ✅ The rebound follows a pause on some tariffs on imports from China, alleviating consumer concerns over trade tensions. ✅ Retailers may anticipate increased consumer spending as confidence levels rise, potentially boosting sales.(4. Victoria’s Secret Latest Hit in Growing Swath of Retail Cyber Attacks 👉 https://www.retailtouchpoints.com/top...✅ Victoria's Secret experienced a cyberattack leading to website shutdown and disruption of some in-store services. ✅ The incident is part of a series of cyberattacks targeting major retailers, highlighting vulnerabilities in the retail sector. ✅ Retailers are urged to enhance cybersecurity measures to protect customer data and maintain trust.5. Amazon Pilots Audio Product Summaries Using AI 👉 https://www.retaildive.com/news/amazo...✅ Amazon is testing AI-generated audio summaries for products, allowing users to hear key features via the "Hear the Highlights" button. ✅ The feature aims to make shopping more accessible and efficient, especially for mobile users and those on the go. ✅ This initiative reflects Amazon's broader push to integrate AI into the shopping experience, enhancing customer engagement. =============================✅ START FREE with Omnisend=============================⚡️No credit card required ⚡️Best for starting businesses More than 125,000+ ecommerce brands use Omnisend to grow their businesses on autopilot, converting their customers with quick-to-build, highly relevant emails & texts.Check our features. It's FREE* - Click here 👉 https://www.Omnisend.com

    5 min
  3. Top 5 Ecommerce & Retail Stories — Week of May 19

    23 MAY

    Top 5 Ecommerce & Retail Stories — Week of May 19

    STORIES MENTIONED: 1. Target removes same-day delivery markups for loyalty members Key Takeaways: ✅ Target Circle 360 members now enjoy same-day delivery without additional markups. ✅ This change enhances the value proposition of Target's loyalty program. ✅ It's a strategic move to better compete with Amazon and Walmart in the delivery space. 2. Study: Rising prices shaking up consumer loyalty and shopping behavior Key Takeaways: ✅ Inflation is causing 75% of shoppers to feel less confident in their spending. ✅ Consumers are actively seeking deals and are more willing to switch brands. ✅ Retailers must focus on value-driven strategies to maintain customer loyalty. 3. Google rolls out agentic AI checkout, expands virtual try-on Key Takeaways: ✅ Google's virtual try-on uses AI to show clothes on your own body. ✅ The "agentic" checkout automates purchases when your price conditions are met. ✅ These tools enhance personalization and could improve conversion rates for retailers. 4. TikTok Adds a Dedicated AI Assistant for In-App Sellers Key Takeaways: ✅ TikTok's "Seller Assistant" provides AI-driven support for sellers. ✅ The chatbot helps optimize listings and manage orders in real-time. ✅ This tool could make TikTok a more attractive platform for e-commerce businesses. 5. Nike reportedly to hike prices on some items — and resume selling on Amazon Key Takeaways: ✅ Nike is increasing prices on select products due to cost pressures. ✅ They're resuming direct sales on Amazon to expand distribution and combat counterfeits. ✅ These moves reflect a strategic shift to balance direct-to-consumer focus with broader market reach. ============================✅ START FREE with Omnisend============================ ⚡️No credit card required ⚡️Best for starting businesses More than 125,000+ ecommerce brands use Omnisend to grow their businesses on autopilot, converting their customers with quick-to-build, highly relevant emails & texts.Check our features. It's FREE* - Click here 👉 www.Omnisend.com

    6 min
  4. S5, E15: Turkeys of the Year: Roasting the Year's Not-So-Finest Moments

    19/12/2023

    S5, E15: Turkeys of the Year: Roasting the Year's Not-So-Finest Moments

    Do you agree with Greg's and Gabe's turkeys of the year? What would you add to the list? With Thanksgiving and Black Friday in the rearview mirror, we take a break from our usual email marketing and ecommerce discussions and have some fun chatting about not-so-great moments of the year.  Losing $100B in market value? Sending an email full of placeholders? Using ChatGPT to fill out a legal document? Greg and Gabe cover it all in this fun episode! =============================  Topics Discussed:  00:00 Intro 01:16 USB keys 04:23 $100B lost 07:50 The real Walter White? 12:34 Blinding sign 15:12 Zoom on over 17:39 One bad email 21:15 ChatGPT law firm 25:14 Geg & Gabe 26:10 Turkey of the year 29:41 Wrap up =============================  📒 RESOURCES =============================  ⚡️ Free AI subject line generator 👉 https://bit.ly/40BOe2M ⚡️ Free email subject line tester 👉 https://bit.ly/47qaTSt ⚡️ Last-minute Black Friday email marketing tips 👉 https://bit.ly/3FUV9KS ⚡️ BFCM 2022: Email, SMS, and push message statistics and trends 👉 https://bit.ly/3QyTLm9 ⚡️ The highest-converting Black Friday email subject lines 👉 https://bit.ly/3QFcwUO =============================  ✅ START FREE with Omnisend  =============================  ⚡️No credit card required  More than 100,000+ e-commerce brands use Omnisend to grow their businesses on autopilot, converting their customers with quick-to-build, highly-relevant emails & texts. Check our features.  It's FREE - Click here 👉 https://bit.ly/3ouu38j  =============================

    31 min
  5. S5, E13: Overlooked Email Marketing Tactics for Black Friday, Free Shipping Dilemma & More

    16/11/2023

    S5, E13: Overlooked Email Marketing Tactics for Black Friday, Free Shipping Dilemma & More

    What high-performing automation do brands frequently overlook? Should free shipping continue to be offered as a buying incentive, or is it now an expectation? How can gifts be used to increase sales?  Discover more in the latest podcast episode featuring our experts, Greg Zakowicz and Gabe Macaluso.  They explore a list of often overlooked items, discuss what new automations are worth including in your strategy, and talk about other hot topics.  And, we have a text-only email in the email review segment — the kind we often receive questions about. 👀 Tune in and find out what strategies you can still apply to your Black Friday and Cyber Monday plans. =============================  Topics Discussed:  00:00 Intro 01:06 Should brands suppress recent purchasers from holiday promotions? 06:24 Should companies add more automation during the holidays? 10:38 Which discounts work the best during BFCM? 16:52 Commonly overlooked BFCM items are what? 21:06 Live email review 31:08 Wrap up  25:49 Wrap up =============================  📒 RESOURCES =============================  ⚡️ Free AI subject line generator 👉 https://bit.ly/40BOe2M ⚡️ Free email subject line tester 👉 https://bit.ly/47qaTSt ⚡️ Last-minute Black Friday email marketing tips 👉 https://bit.ly/3FUV9KS ⚡️ BFCM 2022: Email, SMS, and push message statistics and trends 👉 https://bit.ly/3QyTLm9 ⚡️ The highest-converting Black Friday email subject lines 👉 https://bit.ly/3QFcwUO =============================  ✅ START FREE with Omnisend  =============================  ⚡️No credit card required  More than 100,000+ e-commerce brands use Omnisend to grow their businesses on autopilot, converting their customers with quick-to-build, highly-relevant emails & texts. Check our features.  It's FREE - Click here 👉 https://bit.ly/3ouu38j  =============================

    32 min
  6. S5, E12: Pro Tips for Black Friday Email Marketing: Popups, Subject Lines & More

    13/11/2023

    S5, E12: Pro Tips for Black Friday Email Marketing: Popups, Subject Lines & More

    Get ready for another lively episode of our Email Marketing Talk Show!  We're back with another episode of our Email Marketing Talk Show! Our experts, Greg Zakowicz and Gabe Macaluso, as they dive into the hottest topics for the Black Friday Cyber Monday period. They provide tips on optimizing your popup forms for the holiday season and guide you on creating an excellent holiday email template. Plus, they share insights on BFCM subject lines and email preheaders. And let's not forget the live email review, where Greg and Gabe analyze an example from a Black Friday campaign and share some useful tips that you can apply to your marketing activities. =============================  Topics Discussed:  00:00 Intro 01:13 How should brands optimize their popups for the holiday season? 05:34 Tips for designing great holiday email templates. 10:04 What makes a great holiday subject line? 14:51 Should I pay attention to preheader text? 19:40 Live email review 25:49 Wrap up =============================  📒 RESOURCES =============================  ⚡️ Free AI subject line generator 👉 https://bit.ly/40BOe2M ⚡️ Free email subject line tester 👉 https://bit.ly/47qaTSt ⚡️ Last-minute Black Friday email marketing tips 👉 https://bit.ly/3FUV9KS ⚡️ BFCM 2022: Email, SMS, and push message statistics and trends 👉 https://bit.ly/3QyTLm9 ⚡️ The highest-converting Black Friday email subject lines 👉 https://bit.ly/3QFcwUO =============================  ✅ START FREE with Omnisend  =============================  ⚡️No credit card required  ⚡️Best for starting businesses  More than 100,000+ e-commerce brands use Omnisend to grow their businesses on autopilot, converting their customers with quick-to-build, highly-relevant emails & texts. Check our features.  It's FREE - Click here 👉 https://bit.ly/3ouu38j  =============================

    27 min

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Omnisend's Cart Insiders Podcast features leading DTC voices who share insights and analysis in all aspects of ecommerce, including email marketing, SMS, social media, consumer behaviors, and other topics top of mind for today’s ecommerce brands.

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