#391 Building a Billion Dollar B2B Brand (Highs and Lows)

Breaking B2B - B2B Marketing & Demand Generation Podcast

► The experience of building a $billion brand!

Sam talks to Alina Vandenberghe, CO-FOUNDER & CO-CEO @ Chili Piper. They cover:

👉 The importance of brand in 2024 & beyond

👉 Why Chili Piper have gone so big on brand

👉 Priorities for a small marketing team

👉 Impact on inbound & revenue

👉 Ups and downs of scaling

📌 Alina Vandenberghe

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