#5 HYROX and the Rise of Functional Training

On our episode today we are discovering the ins and outs of HYROX which is a global fitness race that is rapidly growing across the world in the Fitness space. We sat down with Edward Dier the UK General Manager and Frank Valencia the Gym Partnership Manager to find out how to take part or set up your HYROX sessions in your own gym and fitness studios!

• What is HYROX
• Why are they different to the other fitness regimes 
• How HYROX is accessible for everyone 
• The process of running HYROX sessions for your members
• Marketing and advertising strategies 
• Growth and expansion plans for HYROX

Connect with Edward Dier on LinkedIn: linkedin.com/in/edward-dier

Connect with Frank Valencia on LinkedIn: ⁠⁠linkedin.com/in/frank-valencia-2541851a5

Reach out to your host Olivia Stott: ⁠⁠olivia@boss-digtial.co.uk⁠

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