AdMission 9Podcasts
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- Business
Every week, advertising guru Russel Howcroft and up-and-comer Freddie Young from ‘Good One Creative’, offer a glimpse behind the curtain of the world’s most talked about marketing campaigns, brands, ideas, advertising news and industry screw ups.
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Old El Paso's 'big leap' and anti violence against women campaigns
Russel Howcroft and Freddie Young question the union of Old El Paso and the Australian Olympic team and try and lend a hand to come up with a campaign to end the current violence against women crisis in Australia.
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'I think we just fixed free to air TV!’ and the pointless Telstra Ad
Russel Howcroft and Freddie Young are on a mission to try and save free to air TV - did they succeed? And they try to get to the bottom of the purpose Telstra's latest ad.
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Coffee: Good-Cheap-Fast and Government restrictions
If you had to subtract Good, Cheap or Fast for your coffee - which one would it be? Russ and Freddie are here to let you know you can have all 3 thanks to a brand that is DROPPING its prices and getting more traction.
THE PRICE OF COFFEE
A tweak in the gears, a quiet shuffle behind the scenes, and behold - our prices have taken a new dance. Check it out:Regular Cup: $3.40Larger Cup: $3.80
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‘We need 100 million’, Gather Round and ADF recruitment
Russ and Freddie are gearing up to ask a big spender for $100 Million for their new campaign. And after his weekend in South Australia, Russ explains why the AFL's 'Gather Round' is so successful, but where it needs to improve.
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Apple and Splendour in the Grass
It's been 40 years since Apple released their iconic 1984 ad - Russ and Freddie discuss why it was seminal for it's time, and what big tech can learn from it now.
Russ and Freddie offer up their ideas as to why Australian festivals are struggling.
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Tassie's new footy team & AI in advertising
Russ and Freddie go behind the scenes of Tasmania's freshly minted AFL (and marketing) team, and explain how Google & AI dominate the world of advertising.
And Russ has a very tough brief for Freddie...
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