B2B Website Navigation Best Practices

Though it may seem minor, website navigation design has an outsized impact on the user experience. 

In this episode of Websites Decoded, Phil provides a deep dive into crafting intuitive website navigation. He outlines the key elements that improve user experience for your visitors, including:

• Device appropriate navigation 
• User psychology 
• Making choices on behalf of your buyer 
• Different types of website navigation and when to use them 

Navigation design contains many intricacies, but the payoff of getting it right is huge.  

Join Phil as he decodes the elements that convert visitors into customers. From information architecture to user psychology, he covers how to optimise your website's navigation. 

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