37 episodes

Practical and actionable business, marketing and networking tips for progressive small business owners who want to have a better business.

The purpose of this podcast is to give you a strategic shift, mindset makeover, marketing momentum, and networking know-how. It's designed to create a positive impact for you and your business.

Join business owner, Chartered Marketer, trainer and business radio presenter, Tracy Heatley, for her regular business and marketing podcast.

There will be occasional 'Be Better' Guests to share their business and marketing insights too. You will get top tips from hand-picked business folk who are the best in their field.

This regular business and marketing podcast is to help you be better than you are right now, so that you and your business can progress even more.

Better Business, Better You!

Be Better With Tracy Heatley Tracy Heatley

    • Business
    • 5.0 • 17 Ratings

Practical and actionable business, marketing and networking tips for progressive small business owners who want to have a better business.

The purpose of this podcast is to give you a strategic shift, mindset makeover, marketing momentum, and networking know-how. It's designed to create a positive impact for you and your business.

Join business owner, Chartered Marketer, trainer and business radio presenter, Tracy Heatley, for her regular business and marketing podcast.

There will be occasional 'Be Better' Guests to share their business and marketing insights too. You will get top tips from hand-picked business folk who are the best in their field.

This regular business and marketing podcast is to help you be better than you are right now, so that you and your business can progress even more.

Better Business, Better You!

    EPO: 35 How To Monitor Your Marketing Activities

    EPO: 35 How To Monitor Your Marketing Activities

    Three game changer steps that could save you a fortune on ineffective marketing, or make you more money for your business using these winning formulas. 
    Knowing why and how to monitor your marketing activities is crucial.  It could be the difference between marketing success and spending precious time wondering what's working, and what's not.  
    Here are some actionable ways that you can implement some simple measures to monitor your marketing activities, so that you know exactly what works best for your business. 

    • 12 min
    EP0: 34 Managing Change To Positively Impact Your Marketing

    EP0: 34 Managing Change To Positively Impact Your Marketing

    This episode is about managing change to have a positive impact on small business marketing.  Tracy talks about the fundamentals of managing change and takes you through key steps that you can take to prepare for marketing success. 

    • 11 min
    EPO: 33 The Magic Of Mistakes

    EPO: 33 The Magic Of Mistakes

    Business owners often long to have the perfect business, magnificent marketing and properous profits.  No one likes to make mistakes.  Plus, we often link them to failure.  This episode turns this on its head to focus on the magic of mistakes, and how to rid fear when it comes to small business marketing.  Actionable tips that you can implement now, with an honest review of how you can reframe your focus to achieve a positive outcome.

    • 9 min
    EPO: 32 Large Business Versus Small Business Marketing

    EPO: 32 Large Business Versus Small Business Marketing

    There are distinct differences between large business and small business marketing. There is, however, a place for both.  This episode highlights core differences and pinpoints the key advantages that business owners can embrace when it comes to small business marketing.  As always, you'll get some cracking tips that are fundamental to your marketing success.  

    • 12 min
    EPO: 31 Recession Proof Marketing

    EPO: 31 Recession Proof Marketing

    "There's a recession coming", they say! Here's some actionable, easy and cost effective ways to implement recession proof marketing for your small business. Marketing doesn't have to cost the earth and here's how. 

    • 12 min
    EPO: 30 How To Develop Your Marketing Mindset

    EPO: 30 How To Develop Your Marketing Mindset

    Mindset matters in all aspects of business but especially marketing. This episode guides you through why having a marketing mindset is important.  Plus, it's packed full of easy-to-use techniques to develop your marketing mindset, so that you get better results. It's a game changer! 

    • 12 min

Customer Reviews

5.0 out of 5
17 Ratings

17 Ratings

MSW1uk ,

Short and impactful!

A great little podcast that helps you with great marketing information. It’s really short but full of information, straight to the point without all the flannel.

theKLG ,

Concise useful info!

Great podcast with useful, clear, information that you can use immediately. KLG

Gemma@GrowYourMindset ,

Super networking tips

Thanks to Tracy networking has changed my life. Not only have I made some fabulous connections who have driven my business forward in a variety of ways, I’ve made some fabulous friends too.
The podcast is great for reminding myself of the why’s and how’s to networking. Thanks so much!

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