Disruption in the consultancy industry with Chris Shaw, Partner, We Are Atmosphere

In this episode of the Beautiful Business podcast, our host Yiuwin Tsang and Chris Shaw from We Are Atmosphere talk about creating disruption in the consultancy world and overcoming challenges in a saturated market. 

Chris Shaw highlights the challenges faced by consultancy businesses in the current economic climate, including standing out and identifying pressure points in clients' businesses. Chris and Yiuwin look at ways in which consultancies can develop strategies for business success as well as future-proofing the business through adaptability and creativity.

Listen to the podcast now to learn more about: 

  • The growing importance of sustainability in business, with a focus on purpose-driven approaches and authenticity
  • Future-proofing businesses by analysing four areas: society, technology, planet, and ways of working
  • Creating scenarios to help businesses adapt to rapid change and recognise opportunities, even if change is too fast to predict
  • The importance of adaptability in business, particularly in the face of existential threats like climate change, economic instability, and geopolitical tensions
  • The challenges of disruptive change in business, including a lack of time and energy to focus on the future, and a tendency to prioritise short-term goals over long-term planning
  • How consultancy leaders should focus on adaptability and being open to new ways of thinking, rather than getting stuck in traditional methods
  • The importance of creativity and adaptability in business to stay ahead of new developments and meet sustainability challenges


About Chris Shaw

Chris is a creative at heart, having spent the last 20 years helping business leaders around the world maximise growth and achieve the results they really want, all against the backdrop of change. During his career, he has built an extensive playbook containing more than 200 unique tools, frameworks and insights all designed to simplify the complex nature of business and facilitate creative thinking.

Having successfully built and exited both a management consultancy and a creative agency in the last 10 years, Chris has used his blend of commercial experience and academic insight to accelerate the growth of organisations in a wide range of sectors including SaaS, Finance, Security, Media, Manufacture, Education, Logistics, Marketing, Travel and Professional Services.

He has recently ventured into the realm of horror fiction having signed a five-book publishing deal in the young adult space. 

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