Ep 04: "Coming Clean in the Sales Kitchen", with Cara Williams, Sales Director for Hobart UK.

What are the mechanics of successful sales leadership? Amanda sits with Cara Williams, Sales Director for Hobart UK, to explore the residual impacts of COVID on the sales industry, the art of managing customer expectations, and the pivotal role of clear communication in building high-performing teams. Cara brings a wealth of experience from her broad career with major brands, offering invaluable advice for aspiring sales leaders and sharing her journey of authenticity, empathy, and strategic leadership. Tune in as we uncover the secrets of thriving in the competitive world of sales with insights that are as practical as they are inspiring.

Here are the Highlights:

04:41 Thick skin, quick responses, no-nonsense approach.

06:39 Leading, understanding, and developing diverse teams.

11:12 Imposter syndrome hits hard in technical industries.

18:33 Balancing team consistency and external perceptions challenges.

20:15 Empathetic leaders focus on positivity and understanding.

25:21 Importance of a strong, supportive network and allies.

Join us each month between September and January for the Uspire webinar series Build Your Commercial Leadership” and get valuable leadership frameworks and techniques to help you lead your team to sustainable revenue growth. Register here https://theuspiregroup.com/uspire-events/uspire-discover-build-your-commercial-leadership/

About Amanda Downs

Amanda Downs is Uspire's Director of Commercial Leadership and a commercial training and coaching expert. She has worked extensively in Europe, EMEA, the US, and Asia and is an accredited Insights Discovery practitioner. She also leads Uspire's commercial leadership proposition.

She produces the popular Sales Growth Expert blog and is currently writing her first sales leadership book.

Connect with Amanda:

Website: theuspiregroup.com

Linkedin: https://www.linkedin.com/in/amandadowns2/

About The Uspire Partnership

Uspire challenge, energise and upskill leaders to set the stage for business transformation and commercial success. Members of the Uspire team are all industry professionals and have first-hand experience of the commercial challenges you face. We develop leadership skills and commercial capabilities; delivering profitable growth and a sustainable legacy of change.

Connect with Uspire:

Website: theuspiregroup.com

Linkedin: https://www.linkedin.com/company/uspire-ltd/

About Cara Williams:

Cara Williams, Sales Director at Hobart Equipment UK&I. A seasoned sales leader, who puts relationships and understanding the needs of people at the centre of her professional DNA.  Her sales career started off in car rental, before spending most of it working for large blue chip FMCG food and drinks manufacturers, most recently moving in the world of commercial kitchen equipment.  Cara’s sales approach focuses on finding the right solution for her customers that works for both businesses through collaborative ways of working.  E,D&I, supporting, and creating opportunities for others is a core value that Cara is deeply passionate about and something she proactively supports via employee resource groups, mentoring, and allyship.

Connect with Cara:

LinkedIn: https://www.linkedin.com/in/cara-williams-98630143/

Produced by Winter Audio.