22 min

Episode 2: Shift your bias Business ideas for SMEs and Start Ups

    • Business

Does everyone have a biased viewpoint? How you vote, what you buy, what you read - all of our conventional 'consumer behaviour' is influenced and informed by who we are, our family background, schools, geography, what we read, who we hang out with...

How do these biases affect the world view of our business, of our marketing messages, our value propositions and in turn how does that thinking impact how sales people fully engage with customers and new prospects.

Shift Control is a business improvement consultancy focusing on delivering sales training and sales coaching to individuals, teams and organisations throughout the island of Ireland.

For more information visit www.shift-control.co.uk or email info@shift-control.co.uk

Does everyone have a biased viewpoint? How you vote, what you buy, what you read - all of our conventional 'consumer behaviour' is influenced and informed by who we are, our family background, schools, geography, what we read, who we hang out with...

How do these biases affect the world view of our business, of our marketing messages, our value propositions and in turn how does that thinking impact how sales people fully engage with customers and new prospects.

Shift Control is a business improvement consultancy focusing on delivering sales training and sales coaching to individuals, teams and organisations throughout the island of Ireland.

For more information visit www.shift-control.co.uk or email info@shift-control.co.uk

22 min

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