Episode 36: Adapting Behaviours to Embrace Change The Innovation Room

In the first installment of our Summer Podcast Series for the Innovation Room: 'AI; Return on Change' we explore the behaviour adaptions needed to embrace change. Our #Geeks CEO, Somayeh speaks with behavioural science expert Richard Shotton. Richard discusses the challenges businesses face when undergoing strategic changes, stressing the importance of appeal over ease in this process, a concept he dubs the "ostrich effect". Delving into practical examples, he illustrates how seemingly m...