Find My Catalyst Podcast

Mike Simmons
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Find My Catalyst Podcast

We all have problems we are looking to solve. We know that there are solutions out there, but we struggle with this. How do we find the solution, where does the nudge come from to help us take the next step, and start solving tough problems. The intention of this podcast is to help you find your catalyst and take that next step. The Find My Catalyst Podcast is a weekly podcast with Catalyst Sale founder Mike Simmons. We discuss real stories with practical application, in the context of leadership, problem solving, decision making, thinking, goal setting and execution. Other topics discussed include - Systems, Frameworks, Sales Strategy, Revenue Operations, Training, Onboarding, Sales Enablement, Organization Enablement, Workforce Development, Coaching, and Mentoring.

  1. The Perception Formula: How to Build Trust and Influence with Shira Abel

    11 MAR

    The Perception Formula: How to Build Trust and Influence with Shira Abel

    Shira Abel is a marketing and sales expert with over 25 years of experience, having built a seven-figure agency specializing in account-based marketing (ABM). She is the creator of the Perception Formula, a framework that helps people understand trust, communication, and decision-making in business and relationships. Shira’s expertise spans startups, team dynamics, and behavioral economics, making her a powerful speaker and consultant. Key Quotes: "Trust isn’t just about intent—it’s about understanding how someone thinks." "If your business relies on manipulation, it won’t last—trust builds long-term success." "The golden rule isn’t enough; you need to adapt to how others think and perceive the world." Shira Abel shares the Perception Formula, a framework built on heuristics, hormones, history, and heritage, to improve trust, sales, and team dynamics. She discusses cultural communication differences, feedback, and how perception shapes success. Whether in startups, leadership, or personal growth, understanding how people think can be your greatest catalyst. https://www.linkedin.com/in/shiraabel/  5 Key Takeaways: 1. The Perception Formula: Understanding How People Think Perception is shaped by heuristics (mental shortcuts), hormones, history, and heritage. Without emotional connection, people won’t remember or trust you. Aligning with someone's background improves communication and decision-making. 2. The Role of Trust in Sales, Marketing, and Teams Trust isn’t about manipulation—it’s about delivering real value. High-value sales rely on relationships, not tricks. Cultural differences impact trust (e.g., "ask" vs. "hint" communication styles). 3. Feedback: The Key to Growth and Learning Feedback helps you iterate and improve faster. "Nice" people avoid tough conversations; "kind" people tell the truth to help others grow. The best teams and leaders actively seek and apply feedback. 4. Hormones and Decision-Making: The Science Behind Influence Dopamine drives excitement and engagement (e.g., notifications, rewards). Cortisol (stress hormone) blocks clear thinking—positive reinforcement is key. Oxytocin and serotonin create trust and belonging in teams and customer relationships. 5. Coachability: The Differentiator Between Success and Failure Coachability is not about instant agreement—it’s about long-term adaptation. The most successful people take feedback, reflect, and adjust. Leaders should observe who listens, applies feedback, and improves over time. Want to level up your thinking and leadership? 💡 Learn. Think. and Act. with us every Sunday. Our Sunday email delivers insights to help leaders accelerate their impact at work, in life, and in their families. 📩 Subscribe here: https://www.findmycatalyst.com/learn-think-act-opt-in

    44 min
  2. Why Your Hiring & Onboarding Process is Broken – Christina Brady on Fixing It

    27 FEB

    Why Your Hiring & Onboarding Process is Broken – Christina Brady on Fixing It

    Christina Brady is a sales leader, entrepreneur, and the CEO of Luster.ai, a company dedicated to measuring and improving sales proficiency through AI. With 18 years of experience in sales, she is passionate about fixing broken hiring and onboarding processes and enabling professionals to succeed. Christina is also the Chicago Chapter Head of Pavilion and serves on the executive team at Women in Sales. Three Key Quotes from Christina Brady “If you don’t measure proficiency, you don’t know who you’re hiring, how to up-level them, or why they struggle.” “AI isn’t here to replace you—it’s here to make you better at what you do.” “Founders have ‘magic’ because they know the mistakes that have been made and the risks they’re willing to take. You can’t expect a new hire to replicate that.” In this insightful conversation, Christina Brady discusses why hiring and onboarding in sales are fundamentally broken and how AI can transform proficiency measurement. She also breaks down the “founder magic” that makes transitioning from founder-led to AE-led sales so difficult. This episode is a must-listen for leaders looking to scale effectively. 5 Key Takeaways on Finding Your Catalyst 1. The Hiring Process is Fundamentally Broken Companies often hire without a clear understanding of what makes a candidate successful. The interview process is subjective, leading to mismatches between candidates and roles. Relying on past success (e.g., quota attainment at another company) does not predict future success. 2. Onboarding Needs to Be Personalized and Continuous Most onboarding programs are generic and fail to address individual deficiencies. Employees are often left confused after onboarding, with no clear roadmap for success. The best organizations move from "onboarding" to "everboarding," offering continuous training and development. 3. Measuring Proficiency is the Key to Success Companies struggle because they don’t objectively measure proficiency at the skill level. AI tools can now map skills, identify deficiencies, and predict performance gaps before they become issues. Without measurement, companies rely on subjective “gut feelings,” leading to inefficiencies and lost talent. 4. AI is a Tool for Enablement, Not Replacement AI should be used to enhance human capability, not replace it. The right AI tools help sales teams avoid revenue-impacting mistakes before they happen. Leaders must shift their mindset from fear to experimentation when adopting AI. 5. Founder-Led Sales is a Different Game Founders have “magic” because they understand the product deeply and can flexibly adjust deals. Expecting an AE to replicate a founder’s selling process is unrealistic. The transition from founder-led to AE-led sales requires a structured process, proper tooling, and realistic expectations. Final Thought Learn. Think. and Act. with us every Sunday. Our Sunday email is filled with sections dedicated to helping leaders Learn. Think. and Act. These short weekly emails will help you make a difference and accelerate speed to impact at work, with self, and within your family. Subscribe here: https://www.findmycatalyst.com/learn-think-act-opt-in

    39 min
  3. Mindset, Resilience, and the Power of Small Steps with Jordan Benjamin

    26 FEB

    Mindset, Resilience, and the Power of Small Steps with Jordan Benjamin

    Jordan Benjamin is a mindset and sales expert passionate about helping people unlock their full potential. With a background in sales leadership and coaching, Jordan shares insights on resilience, professional growth, and the power of mindset. He emphasizes the importance of taking action, embracing failure, and building a strong network for success. Three Key Quotes from Jordan Benjamin: “The best ideas don’t come from grinding at your desk—they come when you create space, like taking a walk or being in the shower.” “Authenticity is showing up as an imperfect human. None of us have all the answers—we’re all making it up as we go.” “It’s not about winning or losing—it’s about winning or learning. Every failure is a chance to grow.” Jordan Benjamin joins the podcast to explore the power of mindset, resilience, and authenticity in professional and personal growth. He shares actionable strategies for overcoming fear, embracing failure, and developing habits that lead to success. From taking small steps to seeking coaching, Jordan’s insights help listeners find their catalyst for lasting change. Five Key Takeaways: 1. The Power of Nature and Taking Breaks Stepping away from work for a walk or time in nature can spark creativity and reduce stress. Short breaks can be more effective than grinding through mental blocks. Small moments of mindfulness, like deep breathing, can improve focus and decision-making. 2. The Mindset Shift: Growth vs. Fixed Thinking A growth mindset helps you see obstacles as opportunities rather than dead ends. Failure is not the opposite of success—it’s a part of the process. Reframing challenges as learning experiences builds long-term resilience. 3. The Importance of Coaching and Accountability A coach provides an outside perspective that helps you see blind spots. Real change happens between coaching sessions, through consistent action. Accountability helps reinforce new habits, making long-term transformation possible. 4. Authenticity as a Strength, Not a Weakness True leaders embrace their imperfections and encourage vulnerability in others. Everyone struggles with self-doubt—imposter syndrome is normal, even for top performers. Asking for help is a sign of strength, not weakness. 5. Taking Small, Consistent Steps Toward Change Massive change starts with small, manageable actions (e.g., one deep breath, one extra sales call). Repetition strengthens habits and rewires the brain for success. Making a goal easy and achievable increases the likelihood of long-term commitment. Join Us Every Sunday! Learn. Think. Act. with us every Sunday. Our weekly email is filled with insights to help leaders accelerate their impact in work, life, and family. Subscribe here: Find My Catalyst - Learn, Think, Act

    39 min
  4. Leading Up, Across & Down: Mastering Leadership at Every Level - and How to Work with Mike Simmons

    24 FEB

    Leading Up, Across & Down: Mastering Leadership at Every Level - and How to Work with Mike Simmons

    In this episode, host Mike Simmons dives into the complexities of leadership—how to lead up to difficult leaders, work effectively across teams, and lead teams with clarity and purpose. Mike shares personal experiences, leadership philosophies, and actionable strategies to help listeners navigate leadership challenges at all levels. Key Quotes: "Leadership starts with self. If you're looking for leadership, start with a mirror." "If you think different, you can do different. If you do different, you can be different." "Sometimes, the hardest part of leadership is managing the assumptions we make about others." Episode Summary (50 Words): Leadership isn’t just about managing others—it’s about self-awareness, clear communication, and building trust. In this episode, Mike Simmons explores how to lead up to difficult leaders, collaborate across teams, and inspire those we manage. He shares tools and insights to navigate leadership challenges with confidence, clarity, and a service-oriented mindset. 5 Key Takeaways: 1. Leading Up to Leadership Challenges Understand your leader’s background, concerns, and goals before making assumptions. Improve communication by aligning with their priorities and preferred methods. If a leader is ineffective, decide if you can help—or if it’s time to move on. 2. Building Strong Cross-Team Relationships Empathy is key: understand what other teams care about and what challenges they face. Transparent communication fosters collaboration, even in competitive environments. Align team efforts with business goals to create a unified direction. 3. Leading Your Team with Clarity Get to know your team’s goals, communication styles, and career aspirations. Provide opportunities for cross-functional learning to build leadership skills. Lead with transparency, trust, and a willingness to adapt. 4. The Importance of Effective Communication Leadership is built on clear, purposeful communication. Miscommunication happens—what’s said, what’s heard, and what’s remembered are rarely the same. Tools like structured feedback loops and regular check-ins prevent misunderstandings. 5. Leadership as an Act of Service Leadership isn’t about control—it’s about enabling others to succeed. Sometimes, leaders struggle due to insecurity; build trust to help them delegate. If leadership doesn’t align with your values, it’s okay to step away. Final Thoughts: Leadership is a journey of continuous growth. Whether leading up, across, or down, it starts with self-awareness and service. This episode provides practical insights to help you lead with confidence, no matter your position. Learn. Think. and Act. with us every Sunday. Our weekly email helps leaders accelerate their impact at work, in life, and within their families. 📩 Subscribe here: https://www.findmycatalyst.com/learn-think-act-opt-in

    19 min
  5. Podcasting, Creating Magic, and Building What's Next with Jody Maberry - 436

    20 FEB

    Podcasting, Creating Magic, and Building What's Next with Jody Maberry - 436

    Jody Maberry is a seasoned podcaster, content creator, and business strategist known for his work with high-profile executives like Lee Cockerell. He has helped launch and grow numerous podcasts, build impactful courses, and guide senior executives in shaping their post-corporate careers. In this episode, Jody shares insights into podcasting, content creation, and the evolution of his work in helping leaders transition to their next chapter. Key Quotes "When you have to show up every week with something to say, you actually start to find out what you believe in." "There’s nothing new except what has been forgotten." "If you even have a little bit of interest in podcasting, just start doing it." Episode Summary In this episode, Jody Maberry and Mike Simmons dive deep into the evolution of podcasting and content creation. Jody shares how podcasting has changed over the years, why it’s easier than ever to get started, and how he helps executives transition from corporate careers to creating their own platforms. They also explore the power of AI in content creation and why having a podcast—even if you don’t monetize it—is a valuable tool for personal and professional growth. Key Takeaways 1. Podcasting as a Catalyst for Clarity Recording a podcast regularly forces you to articulate and refine your ideas. The discipline of speaking weekly helps shape and develop strong viewpoints. Even if you don’t publish episodes, podcasting is a powerful way to process thoughts. 2. The Evolution of Podcasting Technology Tools like pocket-sized microphones make recording easier than ever. AI-generated show notes save time and improve efficiency. New platforms like NotebookLM summarize content and generate podcast-style conversations. 3. Navigating the “What’s Next” for Senior Executives Many executives struggle with feeling less relevant after leaving corporate roles. The challenge is translating decades of experience into a digestible, engaging format. Creating content—whether podcasts, books, or courses—helps preserve and share their expertise. 4. The Power of Relationships in Content Creation Jody met Mike through their mutual connection with Lee Cockerell. Communities formed around content—whether podcasts or masterminds—have long-term impact. Shared experiences and collaboration lead to new ideas and opportunities. 5. The Realities of Podcast Longevity While millions of podcasts exist, only a small fraction are consistently updated. Success in podcasting comes from consistency, not necessarily the number of listeners. The average podcast fades out after just 10 episodes—sticking with it is a differentiator. Final Call to Action Learn. Think. and Act. with us every Sunday. Our Sunday email is filled with sections dedicated to helping leaders Learn. Think. and Act. These short weekly emails will help you make a difference and accelerate speed to impact at work, with self, and within your family. Subscribe here: https://www.findmycatalyst.com/learn-think-act-opt-in

    52 min
  6. Why More Companies Are Using Fractional Executives (And Should You?) - 435

    18 FEB

    Why More Companies Are Using Fractional Executives (And Should You?) - 435

    Tim Dyck is an expert in HR and recruiting, specializing in fractional leadership—a growing approach that helps organizations get high-level expertise without committing to full-time hires. As the founder of Best Culture Solutions, Tim provides fractional HR services to help businesses build strong teams efficiently. Mike Simmons, host of Find Your Catalyst, is a leader in revenue growth and business strategy, guiding organizations to achieve operational excellence through fractional leadership and strategic execution. Top 3 Quotes: "Fractional leadership isn’t new—it’s just getting a name. Leaders have been doing this for years without calling it 'fractional.'" "The goal isn’t to stay forever—it’s to create movement and momentum, then step away so the business can thrive without you." "If you’re struggling with leadership, operations, revenue, or execution, you don’t need to struggle—there are operators who can help." Fractional leadership is gaining traction as a powerful way for businesses to get high-level expertise without long-term commitments. Tim Dyck and Mike Simmons break down what fractional leadership is, why it matters, and how it can be applied effectively. They discuss different fractional models, success strategies, and the key to finding the right fit. 5 Key Takeaways: 1️⃣ What is Fractional Leadership? Fractional leadership allows businesses to hire experienced leaders for specific needs without full-time costs. It has existed for years under different names, such as consulting or contract leadership. The right fractional fit depends on the business's goals, structure, and existing team. 2️⃣ Why Companies Choose Fractional Leaders Small businesses benefit from executive expertise without hiring a full-time executive. Startups and scaling companies use fractional roles to fill gaps until they can hire full-time. Fractional leaders bring fresh insights and cross-industry experience, accelerating growth. 3️⃣ The Different Models of Fractional Work Some fractional leaders work hourly, while others charge per project or outcome. The best model depends on the business’s needs—operational execution vs. strategic guidance. A good fractional leader integrates into the organization while maintaining independence. 4️⃣ How to Find the Right Fractional Leader Leaders should assess their organization’s specific needs before hiring fractionally. A clear scope of work ensures alignment and success in fractional engagements. Businesses must avoid hiring a fractional leader just to “fill a gap” without a clear strategy. 5️⃣ The Leadership Mindset in Fractional Roles The best fractional leaders set up systems and processes to succeed without them. Success isn’t about staying long-term—it’s about enabling the organization to move forward. Strong communication and alignment with the company’s goals drive the best results. Resources & Links: 📌 Take the Fractional Readiness Assessment: https://FindMyCatalyst.com/fractional 📌 Learn more about Best Culture Solutions: bestculturesolutions.ca Learn. Think. and Act. with us every Sunday. Our Sunday email helps leaders accelerate their impact in work, life, and leadership. 👉 Subscribe here: FindMyCatalyst.com/learn-think-act-opt-in

    23 min
  7. Faith, Sales, and the Power of "And" – A Conversation with Morgan Ingram - 434

    12 FEB

    Faith, Sales, and the Power of "And" – A Conversation with Morgan Ingram - 434

    Morgan Ingram is a sales strategist, content creator, and keynote speaker known for his innovative approach to outbound sales and personal branding. A three-time guest on the podcast, Morgan shares insights on continuous experimentation, leveraging LinkedIn for business growth, and the importance of faith and flow in both personal and professional life. Key Quotes from Morgan Ingram "You cannot lose if you do an experiment. It’s near impossible." "Most people who say something is ‘dead’ just aren’t good at it." "Faith is believing in something bigger than yourself, that is hard to describe, but you know it’s there." Morgan Ingram returns to discuss the power of continuous testing in business and personal growth. He dives into his structured approach to LinkedIn outreach, the role of faith in navigating life’s challenges, and how finding flow has transformed his daily routine. A must-listen for anyone seeking clarity, strategy, and inspiration. 5 Key Takeaways 1. The Power of Experimentation Treat every test as a learning opportunity—you can’t lose. Keep refining strategies based on real-world data. Be patient and persistent—what doesn’t work today might evolve into tomorrow’s breakthrough. 2. Embracing an "And" Mindset in Sales & Business Outbound and content marketing are not either-or; they work best together. Success comes from adapting strategies, not declaring them obsolete. A blended approach increases efficiency and builds stronger relationships. 3. Faith and Personal Growth Faith provides grounding when external circumstances are uncertain. Relying on something bigger than yourself reduces stress and increases clarity. Investing in spiritual growth can positively impact other areas of life. 4. Leveraging LinkedIn for Business Success Engage only with people who have posted in the last 30 days for higher response rates. Use a CRM-like system for tracking sales conversations and outreach. Video content stands out—executives rarely receive personal videos, making them a game-changer. 5. Finding Flow in Life and Work A well-structured routine creates balance across fitness, relationships, spirituality, and career. Eliminating distractions leads to better focus and increased productivity. Seeking mentorship and coaching accelerates growth and provides accountability. Final Thought Learn. Think. and Act. with us every Sunday. Our Sunday email is filled with sections dedicated to helping leaders Learn. Think. and Act. These short weekly emails will help you make a difference and accelerate speed to impact at work, with self, and within your family. 📩 Subscribe here: https://www.findmycatalyst.com/learn-think-act-opt-in

    49 min
  8. Mastering Feedback: Leadership Lessons with Heli Nehama-Ozery

    1 FEB

    Mastering Feedback: Leadership Lessons with Heli Nehama-Ozery

    Heli Nehama-Ozery, an expert in leadership development and organizational design, dives into the transformative power of feedback in leadership. From strategies for giving and receiving feedback to using it as a catalyst for growth, Heli shares her insights on creating cultures that thrive on learning, reflection, and effective communication. Key Quotes from Heli Nehama-Ozery "Feedback is the most marvelous leadership tool that is usually not used enough or correctly. It elevates performance by providing an outside perspective." "The real control comes from asking questions, not from what you say. Questions let you understand where the other person is and build better communication." "When we put growth and learning as our main focus, that's where real behavioral change happens." In this episode, Heli Nehama-Ozery explores the art and science of feedback as a leadership tool. She explains how to overcome common fears around giving and receiving feedback, the importance of separating facts from interpretations, and using feedback to unlock individual and team growth. Heli also discusses actionable ways to improve communication, self-awareness, and organizational learning. Find your Catalyst at https://findmycatalyst.com  5 Key Takeaways 1. The Power of Feedback in Leadership Feedback reveals blind spots that improve individual and team performance. Fear often prevents leaders from delivering feedback; preparation can overcome this. Intentional feedback strengthens relationships when approached with empathy. 2. Receiving Feedback with Openness Focus on extracting actionable insights, even if the delivery is flawed. Use Stephen Covey’s Circle of Influence to identify what’s within your control. Ask clarifying questions to fully understand feedback and avoid emotional reactions. 3. Giving Feedback Effectively Prepare the recipient to avoid triggering defensive responses. Combine facts and interpretations while remaining open to discussion. Encourage reflection with specific, actionable examples to build understanding. 4. The Role of Communication in Feedback Silence is a tool; give space for the recipient to think and process. Differentiate between fact-based observations and subjective interpretations. Tailor feedback to the recipient’s communication and processing style. 5. Cultivating a Growth-Oriented Feedback Culture Balance strengths and areas for improvement; aim for a 50/50 focus. Use feedback to highlight positive behaviors for team-wide learning. Leaders must model lifelong learning and embrace feedback to inspire teams.   Heli Nehama Ozery is the founder of Artemis OD, a consulting firm that empowers frontline managers and trainers to elevate performance and build meaningful relationships. Through tailored leadership development programs, experiential learning, and practical communication tools, she helps global teams thrive and achieve lasting impact. Website: https://www.artemisod.com/ LinkedIn: https://www.linkedin.com/in/helinehamaozery/

    55 min
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    About

    We all have problems we are looking to solve. We know that there are solutions out there, but we struggle with this. How do we find the solution, where does the nudge come from to help us take the next step, and start solving tough problems. The intention of this podcast is to help you find your catalyst and take that next step. The Find My Catalyst Podcast is a weekly podcast with Catalyst Sale founder Mike Simmons. We discuss real stories with practical application, in the context of leadership, problem solving, decision making, thinking, goal setting and execution. Other topics discussed include - Systems, Frameworks, Sales Strategy, Revenue Operations, Training, Onboarding, Sales Enablement, Organization Enablement, Workforce Development, Coaching, and Mentoring.

    Information

    • Creator
      Mike Simmons
    • Years Active
      2016 - 2025
    • Episodes
      445
    • Rating
      Explicit
    • Copyright
      © 2023 Catalyst Sale
    • Show Website
      Find My Catalyst Podcast

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