46 min

E41 | From hacker to neuroscientist: how we make choices with Professor Moran Cerf Mind Your F**king Business

    • Entrepreneurship

Today’s guest is Moran Cerf, a neuroscientist and business professor at the Kellogg School of Management and the neuroscience program at Northwestern University.

Key takeaways:
How are conscious percepts formed in our brain?
Why social interactions are so important to our brains
Why his goal is to make the world a more optimistic place
Your brain is a storytelling machine
Why we only have control over 15% of our brains, and that isn’t the decision-making part
Combating addiction to social media

Today’s guest is Moran Cerf, a neuroscientist and business professor at the Kellogg School of Management and the neuroscience program at Northwestern University.

Key takeaways:
How are conscious percepts formed in our brain?
Why social interactions are so important to our brains
Why his goal is to make the world a more optimistic place
Your brain is a storytelling machine
Why we only have control over 15% of our brains, and that isn’t the decision-making part
Combating addiction to social media

46 min