E41 | From hacker to neuroscientist: how we make choices with Professor Moran Cerf Mind Your F**king Business
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- Entrepreneurship
Today’s guest is Moran Cerf, a neuroscientist and business professor at the Kellogg School of Management and the neuroscience program at Northwestern University.
Key takeaways:
How are conscious percepts formed in our brain?
Why social interactions are so important to our brains
Why his goal is to make the world a more optimistic place
Your brain is a storytelling machine
Why we only have control over 15% of our brains, and that isn’t the decision-making part
Combating addiction to social media
Today’s guest is Moran Cerf, a neuroscientist and business professor at the Kellogg School of Management and the neuroscience program at Northwestern University.
Key takeaways:
How are conscious percepts formed in our brain?
Why social interactions are so important to our brains
Why his goal is to make the world a more optimistic place
Your brain is a storytelling machine
Why we only have control over 15% of our brains, and that isn’t the decision-making part
Combating addiction to social media
46 min