258 episodes
Hotel Marketing Podcast TravelBoom. The hotel industry's best podcast for practical marketing advice. The BoomSquad are as entertaining as they are informative. A must listen for any hotelier!
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4.8 • 13 Ratings
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We drive growth for independent hoteliers
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258 - Universal Analytics Sunset: Don't Lose Your Hotel's Data
The era of Google’s Universal Analytics (UA) is ending, and its successor, Google Analytics 4 (GA4), is transforming the world of website data analytics. While this shift shares exciting new insights into customer behavior, it also spawns challenges for today’s hotel marketers. Are you prepared for the impending Universal Analytics sunset?
SHOW NOTES AND MORE!
https://www.TravelBoomMarketing.com/podcast
2024 Hotelier Sentiment Study:
https://travelboommarketing.com/hotelier/ -
257 - Most Profitable Marketing Channels for Hotels
There are a near-infinite number of marketing channels vying for your budget, but which ones are worth your limited time and funds?
SHOW NOTES AND MORE!
https://www.TravelBoomMarketing.com/podcast
2024 Hotelier Sentiment Study:
https://travelboommarketing.com/hotelier/ -
256 - Key Takeaways From the 2024 Hotelier Sentiment Study
Gain insights into the new 2024 Hotelier Sentiment study and the four key takeaways that can directly lead to improvements to your hotel's marketing efforts.
SHOW NOTES AND MORE!
https://www.TravelBoomMarketing.com/podcast
2024 Hotelier Sentiment Study:
https://travelboommarketing.com/hotelier/ -
255 - How Hotels Can Compete With Airbnb & Vacation Rentals
Do you ever wonder how hotels can compete with the ever-evolving vacation rental industry? In episode 255 of the Hotel Marketing Podcast, we'll reveal the strategies you can use to compete with all types of accommodation choices.
SHOW NOTES AND MORE!
https://www.TravelBoomMarketing.com/podcast
2024 Hotelier Sentiment Study:
https://travelboommarketing.com/hotelier/ -
254 - 4 Ways To Drive Revenue NOW! - Webinar Recording
In this episode of the Hotel Marketing Podcast, you'll join TravelBoom on the March 20th webinar where we reveal four strategies to drive instant revenue for your hotel & resort. If you have occupancy or low revenue issues, this is the podcast for you.
SHOW NOTES AND MORE!
https://www.TravelBoomMarketing.com/podcast
2024 Hotelier Sentiment Study:
https://travelboommarketing.com/hotelier/ -
253 - Top 10 Hotel Marketing Myths Debunked
In this episode of the Hotel Marketing Podcast, the team at TravelBoom will be uncovering the top 10 hotel marketing myths and deciding which ones are true and which are false.
In the news we'll discuss Hilton's continuing efforts to improve their guest mobile experience with real-time messaging. Hilton is leading the way in this area and independent hotels can learn a lot from their success.
SHOW NOTES AND MORE!
https://www.TravelBoomMarketing.com/podcast
FULL HOTEL MARKETING MYTHS ARTICLE:
https://www.travelboommarketing.com/blog/top-hotel-marketing-myths-debunked/
Customer Reviews
Great input.
I own a few guest houses in Kyoto and a luxury very small hotel in Costa Rica (kasiiya).
I found your work fantastic, from far the best out there. Every time you mention another podcast or source of information I note it and add it to my “learning list”.
But none come close.
Your team is laid back, funny and very generous with their proper knowledge.
Listening to you I sense that we are getting a certain understanding of the market as it evolves and building “a” competitive advantage for tomorrow.
I hope our hotels will survive this crisis and if they do some of it will be because of your great insight.
One suggestion, I understand your market is mostly USA, but if you have enough international listeners I think you could consider once in a while to do something specific the rest of the world.
The pandemic is having a far bigger effect on destination where the domestic market is off target (no local luxury audience for safari in Namibia). Africa, central and Latin America and many islands are suffering, by the double effect of the COvid, no one comes and when their potential clients take holidays their market of origin keep them (Europeans in europe and Americans in America) to save their own economy.
Thank you
Serious Podcast with Craic
As the owner of the only proper Motel in Northern Ireland I love listening to these guys. It’ll be fun to hear Pete sat “How’s it goin!” Or “What about ya!” with a Norn Iron accent.
The content is always fresh, informative and topical. Especially during COVID 19.
Keep up the good work and hope to see you in Northern Ireland soon for the “Away Day Podcast!”
Terry - Belmore Court & Motel, Enniskillen, N. Ireland
So helpful
Even though I’m not a hotel marketer I do work in this field. I’m a hotel photographer and the tips and insights I’m learning from this podcast is really helping me help my clients. It’s so handy being able to chat to hoteliers and speak their language and give them tips and tricks I’ve learnt from this podcast. I recommend it to every one I talk to! Highly recommended.