How Droplet Used “Micro-Testing” To Predict Kickstarter Success

Emilie Wiliams and Julia Deister are the Co-Founders of Hydrific, a venture under American Standard, a company you may have heard of before! Together with LaunchBoom, we launched a product together called The Droplet on Kickstarter which raised over $114,000 on Kickstarter with over 640 backers. Beyond the funding, in this podcast, Emilie and Julia share all of their learnings and processes they follow to build a successful product.