99 episodes

The How She Did That Podcast was created for Virtual Assistants, Online Business Managers, and Project Managers to have a place to grow and learn together. Each episode will provide tech, systems, and business advice that can be immediately implemented. Let's build a business we love!
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How She Did That : Virtual Assistants | Online Business Managers Tasha Booth

    • Business
    • 5.0 • 2 Ratings

The How She Did That Podcast was created for Virtual Assistants, Online Business Managers, and Project Managers to have a place to grow and learn together. Each episode will provide tech, systems, and business advice that can be immediately implemented. Let's build a business we love!
See acast.com/privacy for privacy and opt-out information.

    How She Earned More By Doing Less

    How She Earned More By Doing Less

    On today’s episode we are joined by Sasha Belle Ruffin, a coach, online business manager, and strategist also known as the “Automation Queen”! If you are an entrepreneur or business owner who is tired of doing things manually, and you find yourself in constant need of reliable tools and systems in place so that you can save time AND simultaneously grow your business - Sasha is your girl! Wouldn’t it be nice to remove the pressure of having to be present in your business every day? Even business owners and CEOs deserve a break sometimes! With almost a decade of upper management experience behind her, Sasha started The Workflow Strategist & Co to do just that. Not only did she start her own business just two weeks after having a baby (WOW!), but she also prides herself on being able to automate just about any business out there. She helps women set up the right systems so that they can streamline their businesses and earn more by doing less! 
    We talk about:
    The moment Sasha realized that she needed to start outsourcing The first action steps she tookWhat income generating activities she focuses onHer favorite systems to use for automationOne piece of advice Sasha would give to someone who is new to this process
    Visit https://www.tashabooth.com/podcast for more info!

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    • 13 min
    How She Found Value in a VA

    How She Found Value in a VA

    On today’s episode we are switching things up a little bit! We often hear from virtual support pros and support people about how they do what they do and who they serve, but our special guest today Nikki Tucker is actually someone who hires virtual support pros to support her in her business. It’s important for us to hear about the dynamic between VAs and clients from the other perspective to help us gain insight into what they’re looking for, what stands out, what doesn’t work, and so much more. Fortunately, whether or not you are a support pro or a business owner looking to hire support - this episode applies to everyone! Nikki shares some great tidbits of knowledge that are essential for both sides to know. 
    Nikki is a personal financial strategist and CEO of The Fiirm Approach, a resource company that provides an approach to improving the way you manage your money. She works with women specifically who need guidance on preparing and securing their financial future after a divorce. You could kind of say that what she does and the services she provides are a big deal and very much necessary! Therefore, she does not play around when it comes to hiring the right support. She truly understands the value that support pros provide, especially to people who are not full time in their businesses. She’s had some great experiences, and some not so great, and she is here today to share the lessons she’s learned and offer advice that you for sure don’t want to miss! 
    We talk about:
    Nikki’s first experience with hiring a VAUsing personality quizzes as a tool Where to go when looking to hire supportKnowing what to look for when deciding who you want to work withTips that all VAs should know
    Visit https://www.tashabooth.com/podcast for more info!

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    • 16 min
    How She Doubled Her Revenue

    How She Doubled Her Revenue

    Today we are talking about strategies that you can implement that lead to doubling your revenue. I know, sounds ideal right? Well, Shontaye Hawkins joins this episode, and she is speaking to us from personal experience! You might think it sounds crazy if we tell you to simply double your prices, right? But...what if that wasn’t so crazy? We know so many of you out there have mindset issues around what you’re charging for your services. Whether you are a support pro charging an hourly rate, or a business owner setting the price for your new course or package, how do you really know what the true value is worth? And then, even once you overcome the mindset piece, how do you take action and make it happen? Shontaye is diving deep with us today to answer all these questions and more. 
    CEO and founder of Profit is the New Black, Shontaye uses her extensive finance background to work with small business owners and entrepreneurs to eliminate money mindset blocks, gain confidence and clarity around profit strategies, and provide the knowledge and the tools to build highly profitable six and seven figure businesses. In other words, she knows how to set you up for success. She has been featured on Fox News Radio, CBS Radio, Black Enterprise, List TV, and many other media outlets across the country, so she knows what she’s talking about! Check out her template below to help you map out your strategy and kick off your journey towards doubling your revenue.
    We talk about:
    Why you are not achieving your revenue goalsFiguring out what your revenue goals should beAction steps that will lead to doubling your revenueHow to have tough conversations around your pricesOne thing you can do today to set yourself up for success
    Visit https://www.tashabooth.com/podcast for more info!

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    • 26 min
    How She Took Action & Scaled!

    How She Took Action & Scaled!

    Do you ever wonder why you see other businesses thriving and steadily increasing their revenue while yours feels stagnant? Do you find it impossible to grow your income without expanding your workload at the same time? In this episode we are talking about how to overcome the internal obstacles that are holding you back from achieving your goals. What are the reasons you are telling yourself that you can’t reach x amount of dollars or live a certain lifestyle? Today we are diving into why self sabotage is a thing and how you can change up your mindset, because more often than not your mindset is really the only thing standing in the way of your own success. You’ll be surprised to learn that scaling your business doesn’t need to be as hard as you think it is!
    Here to help us do some soul searching is the founder and CEO of The Unstoppable Woman, Amira Alvarez. Amira knows exactly what tactical strategies and mindset shifts are required to get out of your own way, live life on your own terms, and master the art of achieving any goal you set your mind to. She has helped thousands of women break free from their limitations and accomplish their dreams, whether that be reaching 7-figures, building a business empire, making an impact in the field of entertainment, arts, sports, law, medicine, the corporate world, and so much more! 
    We talk about:
    Amira’s background and how she overcame her own mindset obstaclesWhy we plateau once we’re “comfortable” The first step towards changing your mindset narrativeHow to take action once you’ve overcome the mindset piece
    Visit https://www.tashabooth.com/podcast for more info!

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    • 19 min
    How She Built a 6-Figure Business Almost Entirely on Referrals

    How She Built a 6-Figure Business Almost Entirely on Referrals

    It’s probably no mystery to you that word-of-mouth is one of the most common ways that people grow their business! While there are so many job search platforms and social media groups that are great resources, never underestimate the power of a good old fashioned referral. Think about how referrals have impacted your own life. Have you ever been in need of a service, or an idea, or a product, and had someone who you trust make a recommendation? Or maybe someone close to you has asked you for your help. You wouldn’t recommend something to your family member or your bestie (or maybe even your own client!) unless you KNEW that it was the absolute best and that they were going to love it. This is how you want people to feel about working with you! But is there something that we can do to increase our chances of getting those referrals? The answer is yes! 
    We are diving into this on today’s episode, and joining us is CEO Amy Lockrin, who is going to share her zone of genius with us on all of her referral strategy secrets. With Amy’s company, The Operations House, she and her team offer one-on-one coaching, system implementation, project management, and so much more - from basic to the most intensive processes! And the best part is that she built her six-figure business from the ground up, and almost completely off of referrals alone! If outbound marketing is not your forte, and you want to know the best way to get people talking while you sit back and focus on what's really important to you, then today’s episode is for you! 
    We talk about:
    Scaling your business utilizing the clients you already haveWhat a referral strategy is and how to implement oneThe first step towards increasing your referrals today
    Visit https://www.tashabooth.com/podcast for more info!

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    • 17 min
    How She Writes Emails So Good They Lick the Screen

    How She Writes Emails So Good They Lick the Screen

    In today’s episode we are talking about all things email related! Emails are such an essential part of your marketing strategy because it’s the most direct way for you to connect with your audience and it really gives you the opportunity to build an authentic relationship with those who are reading. Sure you can post on social media, but you never really know who’s looking at your content, and an even smaller percentage of those people are actually engaging with you! If you send an email, you know it’s going to pop into your subscriber’s inbox. But even that is only half the battle! You want to make sure your audience is actually opening your emails, reading them, and clicking on your call to actions, and most importantly, you want them to avoid that dreaded “unsubscribe” button like the plague! Now, you may have some questions before you click “send.” For example, how often is too often to send? What if you have to actually write emails not only for your business but for other clients as well? And the copy is one thing, but what about the visuals? We want our emails to not only sound good, but look great too! 
    Here to give us the answers to all of these questions and so much more is email extraordinaire Kate Doster. Not only did she start her own freelance copywriting business, but she has also created online courses, ebooks and coaching packages all about email marketing, copywriting, tech, and online businesses! And on top of that (as if that wasn’t enough) she has a podcast called Inbox Besties that you should definitely check out if you still want to learn more about email marketing after listening to today’s episode! 
    We talk about:
    Having fun with your email list (who knew this was a thing?!)The process of writing emails or copy for someone elseWhat questions to ask the person who you’re writing for (or questions to ask yourself)One thing you can do this week to improve your emailsKate’s free mini course of copywriting hacks! 
    Visit https://www.tashabooth.com/podcast for more info!

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    • 26 min

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