148 episodes

I know that being in business isn’t always easy. Along with the many highs and ‘a ha’ moments it can sometimes be soul destroying, frustrating and a very lonely place to be. Being a business owner is one of life’s greatest educations and it gives you two clear choices, either you continually learn, adapt and grow, or you resist change, stagnate and perish. We live in ever changing and sometimes challenging times, so being informed and constantly inspired is more important than ever.

Join Antony Whitaker talking to thought leaders on the business side of the hairdressing industry discussing insightful, provocative and inspiring ideas that matter. Get ready to learn, get ready to be challenged, get ready to be inspired and most importantly get ready to grow your salon business!

Grow My Salon Business Podcast Antony Whitaker

    • Arts
    • 4.9 • 27 Ratings

I know that being in business isn’t always easy. Along with the many highs and ‘a ha’ moments it can sometimes be soul destroying, frustrating and a very lonely place to be. Being a business owner is one of life’s greatest educations and it gives you two clear choices, either you continually learn, adapt and grow, or you resist change, stagnate and perish. We live in ever changing and sometimes challenging times, so being informed and constantly inspired is more important than ever.

Join Antony Whitaker talking to thought leaders on the business side of the hairdressing industry discussing insightful, provocative and inspiring ideas that matter. Get ready to learn, get ready to be challenged, get ready to be inspired and most importantly get ready to grow your salon business!

    148 What Does it Take to Bounce Back from COVID (and Everything Else Life Can Throw at You)?

    148 What Does it Take to Bounce Back from COVID (and Everything Else Life Can Throw at You)?

    This week is ‘Part 2’ of the ‘Comeback Stories’ series, where I again talk to a salon owner couple about how they’ve bounced back after a tough couple of years. 
    With the challenges that the world is going through at the moment, it’s important to be focusing on the success stories and the opportunities that difficult times can sometimes present.
    The last two years have been a testing time for most of us, and my guests today are no exception. Their business and their personal lives have had numerous changes thrust upon them that were beyond their control.  
    But despite that, they have come out the other end in good shape we can all learn from their resilience, their willpower, their strength, and their courage in the face of adversity. 
    Today I am talking to Todd and Audra Wise from the Color Pop salon in Texas.
    In today’s episode we will discuss:
    Their business journey pre and post covid Dealing with significant personal health challenges Finding balance in both personal and business commitments And lots more!
    In this Episode:
    [02:32] A brief overview of what Todd and Audra’s career paths have consisted of to date.
    [05:08] Audra explains what motivated her to open her own salon and the shock that she and Todd received 8 months later.
    [07:18] Why Todd and Audra didn’t receive financial assistance for their salon, Color Pop, when the COVID-19 pandemic hit.
    [09:46]  The “lean” approach that Audra and Todd adopted to make it through the pandemic.
    [12:48] The mindset and support system that helped Audra deal with her breast cancer diagnosis and treatment.
    [19:44] Some of the most important lessons that Audra has learned through the challenges that life has presented her with over the past few years. 
    [24:25] The effort that was required on the business side to help Color Pop bounce back.  
    [26:22] Changes that Todd and Audra made to their pricing strategy post-COVID.
    [27:34] Why Audra and Todd decided not to increase their prices when they reopened after the shutdown.
    [28:38] Color Pop’s number one marketing tool. 
    [29:38] Some of the innovative marketing initiatives that Todd and Audra have implemented, and how they have helped Color Pop grow. 
    [34:04] The philosophy that is foundational to the way Todd lives his life.
    [35:59] What Audra sees as her biggest strengths, and the daily practices that help her feel at peace. 
    [37:16] Todd and Audra’s plans for the future. 
    Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! 

    They do matter in the rankings of the show and help other people find my podcast. 
    I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support!
    Special thanks to Todd and Audra for sharing their insights with me for this week’s episode. Until next time!

    Antony
    Links and Resources:
    Grow My Salon Business 
    Website | Facebook | Instagram
    Color Pop Salons
    Website | Facebook | Instagram
    Todd Wise 
    Instagram
     Audra Wise
    Instagram

    • 39 min
    147 What Does it Take to Bounce Back from COVID (and Everything Else Life Can Throw at You)?

    147 What Does it Take to Bounce Back from COVID (and Everything Else Life Can Throw at You)?

    No matter where you live in the world, if there is one phrase that I’m sure you’re as tired of hearing as I am, it’s: ‘Unprecedented times.’
    But, without doubt, the last couple of years have been tough for most people. We have been tested physically, financially and emotionally in our businesses and in our personal lives as a result of the drastic changes that have been thrust upon us.
    Today is ‘Part 1’ of a two-part series focusing on what I am calling ‘comeback stories.’ I will be talking to two couples who have battled adversities and come out the other end in good shape! We can all learn from their resilience, willpower, strength, and courage. 
    Henry Monreal and Liz Salcedo from Salon Ink in San Diego are my guests today. I spoke to them at the beginning of COVID and now, two years on, they have had a great turnaround in their business.
    In today’s podcast we will discuss:
    Their business journey and how they have bounced back post COVID Dealing with major health challenges Finding balance in both personal and business commitments… And lots more!
    In this Episode:
    [04:17] The traumatic moment that took place in Liz and Henry lives in May 2019.
    [10:11] What the initial COVID period looked like for Henry and Liz’s business, Salon Ink.  
    [12:16] The philosophy that has kept Liz and Henry going through the tough times. 
    [13:46] How Henry and Liz have rebuilt Salon Ink.
    [18:36] Passion that Liz and Henry feel towards their work. 
    [20:30] Motivation behind Salon Ink’s large retail section, and the benefits it has brought to the business.
    [24:14] Why Henry and Liz have incorporated a large degree of flexibility into their business model.
    [25:09] An important lesson that Liz and Henry learned during the pandemic. 
    [21:21] 30: the number of weekly hours worked by 60% of US hairdressers. 
    [28:16] The mindset that Henry and Liz’s employees have towards their work. 
    [29:43] Potential that lies in the salon industry, using Liz and Henry’s life as an example. 
    [31:31] Henry shares what his experiences over the past few years have taught him.
    [33:08] Some of Liz’s key learnings, and what she believes to be her purpose in life. 
    Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! 
    They do matter in the rankings of the show and help other people find my podcast. 
    I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support!

    Special thanks to Liz and Henry for sharing their story with me for this week’s episode. Until next time!

    Antony
    Links and Resources:
    Grow My Salon Business 
    Website | Facebook | Instagram

    Salon Ink
    Website | Instagram | Twitter | Facebook | TikTok

    • 36 min
    146 Don’t be afraid to reinvent your business with Lisa Carr at BHD Salon

    146 Don’t be afraid to reinvent your business with Lisa Carr at BHD Salon

    Good ideas can, and do, come from anywhere. 
    An easy trap to fall into is thinking that it’s only big salons with big budgets and celebrity owners that set the trends when it comes to new business-building ideas. But that’s simply not the case. 
    My guest today is a salon owner who is living proof that no matter how small your town is, you can do big things!
    Lisa Carr is the innovative and passionate owner of the Bad Hair Day (BHD) salon in Tecumseh, a town in Michigan in the United States with a population of 8,500!
    In today’s podcast we discuss:
    How the BHD salon has grown 37% since Covid  How Lisa has introduced greater flexibility for her team into her business model Her innovative approach to marketing and not being afraid to reinvent the way business is done. And lots more!
    In This Episode:
    [4:04] Why the changes that came about because of the Covid-19 pandemic were a blessing in disguise for Lisa’s salon business, Bad Hair Day (BHD).
    [8:52] Factors that Lisa attributes to the fact that her business grew by 37% in 2020.
    [13:16] The pivotal point that Lisa reached after her first 8 years as a salon owner.
    [17:34] Lisa explains the process she went through to systematize and grow her salon after she decided she was no longer going to work behind the chair.
    [22:33] Why Lisa opted for three salon directors rather than one salon manager.
    [24:02] How Lisa’s decision to stop working behind the chair affected the profitability of her salon.
    [26:49] The staff compliment at BHD, and the ideal number of money-producing staff members Lisa would like to have.
    [29:43] Words of wisdom from Lisa: You don’t have to be in debt to have a great business (and how she has managed to achieve this).
    [30:40] The valuable lesson Lisa learned when she took up position behind the chair again for a brief period.
    [32:06] Lisa explains the philosophy she lives by: Earn the Right (and the other two elements which she sees as essential to running a successful business).
    [34:50] Changes that Lisa incorporated into her salon after conducting an anonymous staff survey.
    [38:25] Examples of the personal development training that Lisa does with her staff.
    [43:25] Where Lisa’s drive to continuously reinvent her business comes from, and the advantages of having a salon business in a small town like Tecumseh.
    [46:58] Lisa’s approach to advertising.
    [52:07] The percentage of total revenue at BDH that comes from retail, the award that they won recently, and Lisa’s approach to motivating her team to sell retail products.
    Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! 

    They do matter in the rankings of the show and help other people find my podcast. 
    I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support!
    Special thanks to Lisa for sharing her insights with me for this week’s episode. Until next time!

    Antony
    Links and Resources:
    Grow My Salon Business 
    Website | Facebook | Instagram
    Bad Hair Day Salon
    Website | Instagram 
    Lisa Carr
    LinkedIn | Instagram

    • 58 min
    145 Overcoming the Taboo of Menopause in the Workplace with Wellness Warrior Catherine O’Keeffe

    145 Overcoming the Taboo of Menopause in the Workplace with Wellness Warrior Catherine O’Keeffe

    “Whatever the question, the answer is always education.”
    Don’t be put off by the title of this episode: regardless of who you are, what age you are, or what stage of your career you are at, you are about to learn something important. Do not make the mistake of thinking that this is just for women, or just for women of a certain age, because it’s for everyone! 
    Over 80% of the salon industry is made up of women. So, if you’re a man, it’s highly likely that you will have female team members and/or female clientele, which makes this episode very relevant to you.
    My guest on today's Podcast is Catherine O’Keeffe. She has a business called ‘Wellness Warrior’ and she is Ireland's first menopause coach.
    In today’s podcast we will discuss:
    The difference between perimenopause and menopause Dealing with the symptoms of menopause The impact that menopause can have on morale, productivity and retention How menopause affects hair… And lots more!
    For full show notes, links and resources mentioned in this episode visit: https://growmysalonbusiness.com/podcast/145/
    Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! 
    They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! 
    Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support!


    And finally, don’t forget to subscribe to the show to get automatic updates.
    Got a question you want answered on the podcast? DM me your question over on Instagram or just come on over to connect at: https://www.instagram.com/growmysalonbusiness/

    • 53 min
    144 Inflation and the Looming Recession: What should salon owners do to be prepared?

    144 Inflation and the Looming Recession: What should salon owners do to be prepared?

    I've had a few questions recently from listeners regarding inflation, the looming recession, how they are impacting the hairdressing industry, and what I believe salons should be doing to counteract it.
    In this episode, I dive in and explore what the implications are for the salon industry (and for small businesses in general) as many countries experience the worst inflation in over 40 years… To say it’s new territory for many business owners is an understatement!
    The 3 main topics that I cover in this podcast are:
    What are the lessons we have (hopefully) learned from Covid? The importance of understanding where you and your business are from a financial perspective at any point in time. How do we, as small business owners, navigate the financial road ahead? For full show notes, links and resources mentioned visit: https://growmysalonbusiness.com/podcast/144/
    Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! 
    They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! 

    Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support!

    And finally, don’t forget to subscribe to the show to get automatic updates.
    Got a question you want answered on the podcast? DM me your question over on Instagram or just come on over to connect at: https://www.instagram.com/growmysalonbusiness/

    • 20 min
    143 What does it take to build an environmentally friendly salon group with Gina Conway

    143 What does it take to build an environmentally friendly salon group with Gina Conway

    My guest on today’s Podcast is London based hairdresser and owner of a 5 strong salon group and academy Gina Conway.
    Originally from California, she has been based in London for the last 20 plus years and has built up a great reputation as one of London's leading salons.
    Gina is passionate about delivering a five-star level of service and is widely known not just for doing great hair but also for her total commitment to sustainably and the ethical side of hairdressing.
    In the process, she has built up a considerable business and a reputation to match… and she’s just getting started.
    In today’s episode we discuss:
    Balancing the demands of life as an owner of 5 salons, a wife, mother and finding time for everything else. Sustainability in salons today. Creating a team and culture where people want to come to work. The customer service journey. Growing a team and successful expansion. And lot's more!
    In this Episode:
    [03:30] Gina also has a fashion degree and became interested in entrepreneurship. 
    [03:39] She moved to London 21 years ago and worked at John Frieda. 
    [04:04] Gina wanted to bring California sunshine to London and create a team and culture where people would want to come to work. 
    [05:08] Yes, it was love that brought Gina to London. One husband and three children later, and she's still here!
    [08:21] We talk about what the industry can learn from different areas. 
    [10:02] Gina accomplishes so much. She is constantly innovating. She is so passionate about what she does, it doesn't feel like work.
    [12:57] Being in your zone is like meditation. The mindful hairdresser allows hairdressers to be in the flow and create mindful haircuts. It's communication in a deep creative space for clients. 
    [15:27] Gina has three salons in London. She collaborated with a friend to consolidate marketing and now all of the salons are called Gina Conway.
    [16:47] They also have an apprenticeship program where they train about 20 hairdressing students. 
    [17:19] She has a staff of around 100 people.
    [19:17] Gina shares how John Frieda let her go when she talked about opening her own salon. Her new salon was empty, so she filled it with art. 
    [20:56] Gina built her customer service reputation in the industry by giving every customer the platinum treatment.
    [24:51] Gina and her partner want to franchise sustainable salons and help other entrepreneurs.
    [26:28] Look at your products. Are they using sustainable materials? Look at plastics and bottles. Look at energy and recycling. Consider everything that you purchase. Reuse and refuse, if you can. Think holistically about everything including water use. 
    [30:12] The green fee is included in the price of the haircuts. This is who we are and what we do. We also plant a tree for each client.
    [34:28] Gina talks about the importance of having a strong culture and teaching the team the why and the values from the start.
    [41:19] Generational changes include focusing on mental health and supporting students in making up for lost time. Stability, security, and finding a career path is also so important. 
    [49:34] A good salon should be generating between 12% and 15% with a goal of 20% in retail. 
    [56:42] Gina is constantly innovating and improving. She's all about momentum.
    Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! 
    They do matter in the rankings of the show and help other people find my podcast. 
    I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support!

    Special thanks to Gina for sharing her insights with me for this week’s episode. Until next time!

    Antony
    Links and Resources:
    Grow My Salon

    • 1 hr 4 min

Customer Reviews

4.9 out of 5
27 Ratings

27 Ratings

Caligirlinlondon ,

I LOVE this podcast. I have listened to them all!

Love Antony And his guests. He has opened up so many ideas and inspired me to create the best version of my business and sharing the collective insights with my team and the wider industry. 🌺🦋🌺

Bbeducation ,

Fantastic

Anthony is a great host, love how diverse the topics are and how authentic Anthony is!!!

Gregory - Soho ,

Pod cast with Gianni

Absolutely brilliant
Truthfully passionate about who maters and who feeds us the customers & that’s why we should all love our customers and care for them always , they have a choice and we should be thankful they hopefully chose us continually
Best wishes Greg
Hope your well Anthony, have a good 2022

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