95 episodes

As a small business owner, you know copywriting is one of the essential “skills to pay the bills.” But how often do you sit down at your laptop and struggle with knowing what and how to write? You’re not alone. It’s difficult to write your own copy (even for pro copywriters). Plus, when you’re juggling a family, clients, and a team... there just isn’t enough time in the day to do it all. It’s why sending an email to your list or updating your website never gets crossed off your to-do list. Enter ill communication: copywriting tips and sales strategies for small businesses. Each bite-sized episode is designed to give you easy, actionable (and fun) writing tips to help you craft your sales copy faster, create more engagement, and generate more sales. Tune in weekly to hear expert copy coach and die-hard Beastie Boys fan, Kim Kiel, drop a juicy tip, writing prompt, or sales formula you can take action on immediately. You’ll never have to wonder WTF to write again. New episodes drop every Wednesday. Ch-check it out. To find out more, visit kimkiel.com

ill communication: copywriting tips & sales strategies for small businesses Kim Kiel

    • Business
    • 5.0 • 3 Ratings

As a small business owner, you know copywriting is one of the essential “skills to pay the bills.” But how often do you sit down at your laptop and struggle with knowing what and how to write? You’re not alone. It’s difficult to write your own copy (even for pro copywriters). Plus, when you’re juggling a family, clients, and a team... there just isn’t enough time in the day to do it all. It’s why sending an email to your list or updating your website never gets crossed off your to-do list. Enter ill communication: copywriting tips and sales strategies for small businesses. Each bite-sized episode is designed to give you easy, actionable (and fun) writing tips to help you craft your sales copy faster, create more engagement, and generate more sales. Tune in weekly to hear expert copy coach and die-hard Beastie Boys fan, Kim Kiel, drop a juicy tip, writing prompt, or sales formula you can take action on immediately. You’ll never have to wonder WTF to write again. New episodes drop every Wednesday. Ch-check it out. To find out more, visit kimkiel.com

    How to make $150k from an ugly Google Doc

    How to make $150k from an ugly Google Doc

    Send us a Text Message.Are you holding back on making an offer because you don't have it up on your website or on a designed landing page? If so, this episode is for you. We are in the middle of a little series all about simplicity in your business, and in this episode, I’m sharing a super simple sales strategy with you. This is how you can make $150k from an ugly Google Doc. Topics We Cover in This Episode: The cheap and cheerful way to test and validate your offer without des...

    • 13 min
    A copy quickie to simplify sales

    A copy quickie to simplify sales

    Send us a Text Message.Are you overcomplicating your sales copy? Many of us do this! So in this episode, I’m sharing a very simple copy recipe that you can use today. This particular copy recipe is one of the most simple recipes you'll find, and it can be used for many of your copywriting needs. Topics We Cover in This Episode: What this simple and effective copywriting recipe is Real-life examples of this formula in action Why this quickie works like a charmYou do no...

    • 8 min
    Stress-free financial management for small businesses with Profit First, featuring April Stroink

    Stress-free financial management for small businesses with Profit First, featuring April Stroink

    Send us a Text Message.Are you procrastinating financial tasks in your business? You’re not alone! In this episode of ill communication, I sat down with my Money Coach, April Stroink, to talk about some stress-free financial management tips from the Profit First system.Topics We Cover in This Episode: Why the Profit First system is the perfect system for small businesses and entrepreneursHow the Profit First system works in your businessWins from other business owners who have imple...

    • 20 min
    How women in business should take (and ignore) advice about entrepreneurship and copywriting

    How women in business should take (and ignore) advice about entrepreneurship and copywriting

    Send us a Text Message.Ever feel overwhelmed by all of the advice for your business out there? There is so much advice being given online. From content to templates to tutorials to blueprints, and roadmaps- it goes on and on! It’s impossible to follow what everyone is saying. In this episode of ill communication, I'm sharing how to decide which advice you should take about entrepreneurship and copywriting, and which advice to ignore. Topics We Cover in This Episode: Why th...

    • 13 min
    Turn Blah-Blah-Blah into Bravo! How to complete small business copywriting projects

    Turn Blah-Blah-Blah into Bravo! How to complete small business copywriting projects

    Send us a Text Message.It’s Blah Blah Blah Day! Yes, you heard that right! It's a day to tune in to the voices telling us to do something. Maybe it was your spouse telling you to take out the garbage, or your financial coach telling you to incorporate your business. In this episode of ill communication, I’m sharing how you can use this day to complete all of those small business copywriting projects you have been putting off. Topics We Cover in This Episode: What Blah Blah...

    • 7 min
    What are segues and how to write them in storytelling emails

    What are segues and how to write them in storytelling emails

    Send us a Text Message.In this episode of ill communication, we are doing a follow-up on the episode last week all about the anatomy of a great storytelling email. In that episode, I shared the essential components of a storytelling email: the hook, story, segue, and so-what. Now, I’m diving deeper into what a segue is and how to write one for your storytelling emails. Topics covered in this episode include:What a segue is and why it’s essential Why stories make such an impactE...

    • 11 min

Customer Reviews

5.0 out of 5
3 Ratings

3 Ratings

Sarah @ CopyHop ,

A genuinely informative copywriting podcast

This is the podcast for you if you’re looking to learn easy copywriting tips and frameworks that you can apply today. Kim does a great job of breaking down copywriting techniques and she shares examples of her own work. She’s also really fun and easy to listen to. Thanks for making a great podcast Kim!

Ellesangel ,

Great new podcast packed with fab tips

I’ve been a fan of Kim Kiel s for a while with her personality packed newsletter. I love that this podcast is clear and easy to listen to without the fluff and fillers that permeate so many podcasts now.

Thanks for this offering Kim.

Songbird5454 ,

Outstanding!

Kim Kiel is the copy expert you NEED to hear from. Stoked to see the launch of this podcast!

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