Kochie's Guide to Starting Your Own Business LiSTNR
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- Education
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From developing a business plan, to building your product or service, to choosing your corporate structure and learning how to effectively market to customers. Finance journalist and business owner David ‘Kochie’ Koch takes you through all the steps you need to take to give your business the best chance at success. For more episodes download the free LiSTNR app.
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Is it time to call it quits on your business?
Will your business survive COVID and the post-COVID marketplace? Finance journalist and business owner David ‘Kochie’ Koch explains his steps for stress-testing your business during tough times (like a pandemic!), the key questions you need to ask yourself about the viability of your business in a post-COVID world and what you should consider if you do decide that now is the time to sell your business.
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Ep 10: The business benefits of having a mentor
Can a mentor add value to your business? Finance journalist and business owner David ‘Kochie’ Koch explains the business benefits of looking after your own personal development and shares his tips for finding the right mentor and getting the most out of their time.
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Ep 9: What taxes should your business be paying?
All businesses have to pay tax, but how much tax depends on your business size and structure. Finance journalist and business owner David ‘Kochie’ Koch takes you through your tax obligations from GST requirements, to ensuring a stress-free tax return and tips on how to pay just the right amount of tax and no more.
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Ep 8: Building digital marketing into your business
Your customers are online, so your business should be too. Finance journalist and business owner David ‘Kochie’ Koch guides you through the unique marketing functions of each digital marketing channel and converting website visitors and social media followers into loyal customers.
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Ep 7: Marketing your business the right way to the right people
How will you get potential customers to notice your business? Finance journalist and business owner David ‘Kochie’ Koch helps you develop a marketing plan. He guides you through analysing the market, identifying the right marketing channels and connecting with your audience, in order to attract the right type of customers to your business.
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Ep 6: How much is your product (and your time) worth?
You choose your hourly rate as a business owner, so how do you calculate the value of your time? Finance journalist and business owner David ‘Kochie’ Koch gets realistic about what you can expect to earn a year and how to price your product based on that. He also breaks down the value of offering customers discounts and how to keep your production costs low.
See omnystudio.com/listener for privacy information.