Lets Run Email Marketing Nick Boddington

In this episode Nick Boddington and Fraser Sweeney delve into email personalisation. They discuss the high return on investment of email marketing and the common mistakes in personalising emails, such as incorrect recipient names. The episode emphasises the importance of quality data collection and offers strategies to make emails feel personal and engaging.

In episode three of "Let's Run Email Marketing," Nick Bodington and Fraser Sweeney explore effective strategies for nurturing new leads. They discuss the importance of the initial contact through welcome emails and follow-up sequences, focusing on the critical first 10 to 14 days after acquiring a new email subscriber. The hosts also debate the optimal frequency of emails to maximize engagement without overwhelming new customers.

Welcome to "Let's Run Email Marketing - The Podcast!" with myself Nick Boddington, and Fraser Sweeney. In this podcast, we delve into the essentials of email marketing. It's not just about sending an emails; we're talk about engagement strategies, automation email, the most effective ways to get your email to convert and much much more, lets get into it...