Once upon a time: The importance of brand storytelling in 2022 Fresh Meet
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- Business
Our host Rosanna Bhanji, Associate Creative Director in our Stockholm studio, is joined by Martin Sandin, Creative Content Producer and Screen Writer to discuss the importance of storytelling. The pair cover what storytelling means in 2022, the frameworks around it, and how brands need to adopt effective storytelling to connect with and engage their communities.
Our host Rosanna Bhanji, Associate Creative Director in our Stockholm studio, is joined by Martin Sandin, Creative Content Producer and Screen Writer to discuss the importance of storytelling. The pair cover what storytelling means in 2022, the frameworks around it, and how brands need to adopt effective storytelling to connect with and engage their communities.
1 hr 4 min