orthotalk #45: ft. Orrin Franko, MD, 7/17/21

This week we're joined by Dr. Orrin Franko. Dr. Franko is a private hand surgeon in California. He is a strong advocate of small, private practice and his many interests include surgeon marketing and branding as well as research. He also has a significant interest in automated patient reported outcomes. Dr. Franko has given multiple webinars and talks on both marketing and the benefits of private practice. How can surgeons improve their google ratings? Does it help to respond to bad reviews? How important is a a surgeon's website? What are alternative ways to market? How do you complete research as a private surgeon? What lead to the creation of SurgiSurvey? Why should anyone go into academia? Like, subscribe, comment on the video. We're also on iTunes, Spotify, and any other podcast platform. Links to all of our episodes as well as our platforms can be found at www.orthotalkpod.com eferences from this episode: Dr. Franko's website https://ebhmc.com/dr-franko/ SurgiSurvey https://surgisurvey.com/about-us/ COA Webinars " Finding Great Orthopedic Jobs During COVID" https://www.youtube.com/watch?v=KDMhDP3bVwA "$1 million+ Orthopedic Jobs in California" https://www.youtube.com/watch?v=23orwZxLJTQ #medicine #orthopedics #surgery #doctor #medschool #residency